Chapter 345: The miracle of album sales


At ten o'clock in the morning, Xiao Yuanyang called Xiao Yunhai.
"Director Xiao Da, don't you know how it feels to be scolded?" Xiao Yuanyang asked gloating.
Xiao Yunhai smiled and said: "It's not bad, at least they are telling the truth, although it is a bit ugly. However, the most important thing is that the audience pays for it."
Xiao Yuanyang smiled and said: "Yes, the mentality is okay. Guess, how many box offices did your "Charlotte Trouble" have last night?"
Xiao Yunhai smiled and said, "Brother Yuanyang, are you taking my math test? Okay, give me a minute to do the calculations."
China Cinema has a total of 43,000 screens, of which it accounts for 5 percent, or 2,150 screens. Each screen generally has 150 to 200 seats.
There were three screenings last night, and one of them was at midnight. It is estimated that the attendance rate will not be very high. It would be good to have 40%.
The ticket price of "Charlotte Annoyance" is 30 yuan, if the other two games are calculated at 80% attendance, then its total box office should be 22 million.
After Xiao Yunhai told Xiao Yuanyang of the number, Xiao Yuanyang laughed and said, "You are good at mathematics. Congratulations. The box office of "Charlotte Trouble" is 24.2 million, and the attendance rate of the first two games is percent. Around 80, 46% of the midnight show. Good boy, including the promotion, you only spent 30 to 40 million, but I did not expect to earn half of it overnight. It seems that you are going to make a lot of money again. One stroke."
Xiao Yunhai said: "Brother Yuanyang, what you said is as if Huaxia Cinema shouldn't be divided. By the way, you see my grades are so good, can I increase the number of films?"
Xiao Yuanyang said: "Don't worry, the box office and attendance rate of the movie are directly proportional to the number of films. Your film scores are so good, you will not miss it in the theater."
Xiao Yunhai said, "That would be great."
Not long after the two talked, China Cinema announced the box office of "Charlotte Annoyance" on its official homepage, which immediately aroused heated discussion.
Relying on 2,150 screens, only three screenings and a box office of more than 24 million yuan, this performance ranked fourth among the movies released in the same period in the country.
Ranked first is the American sci-fi movie "Star Sailing".
This film imported from Hollywood has been in theaters for a week, and yesterday won the championship for the eighth consecutive day with a box office of 160 million.
The large-scale historical war film "Da Qin" received a box office record of 120 million yuan, ranking second.
The action film "Dragon Walk Kyushu" won third place with a box office score of 84 million.
The movie is like this, the stronger the stronger, the weaker the weaker.
Xiao Yunhai's fourth and third place difference was 60 million yuan at the box office.
However, the volume of the top three films is much higher than that of Xiao Yunhai's "Charlotte Annoyance". If calculated according to attendance, Xiao Yunhai should be ranked first, after all, this is a new film.
On the same day, China Cinema made adjustments to the film schedule. Xiao Yunhai's "Charlotte Annoyance" doubled to 4,300 screens.
The performance of "Charlotte Annoyance" did not disappoint the theaters. The box office increased by almost a geometric multiple. The box office reached 85 million that day, ranking third, which instantly sensationalized the entire Chinese film and television industry, and was away from the first place. "Star Sailing" is only 40 million short.
You must know that the investment in "Star Sailing" is more than 20 times that of "Charlotte Annoyance", and the amount of film is twice that of it. That's it, it is 40 million more than it. I don't know that this result will be broken. How many people have glasses.
The scores of Guanying.com are still polarized. In the audience rating column, the number of people who participated in the score of "Charlotte Annoyance" has soared to more than 3 million, and the score has not decreased but increased, from 8.7 points to 8.9 points. , Ranked first.
In the expert evaluation, 2.1 points also ranked first, but it was the inverse.
The huge contrast between the two aroused the interest of some passing fans, who wanted to see what this movie was praised by countless audiences but was criticized by all film critics.
On the third day, the number of films increased again, "Charlotte Annoyance" successfully broke 100 million, and the box office of 120 million defeated the huge "Star Sailing" for the first time and won the first prize.
Although "Star Sailing" has been screened for ten consecutive days, it is unbelievable to be defeated by a popcorn movie with an investment of only 20 million.
On the fourth day, "Charlotte Annoyance" continued to rise, 8,000 screens, 160 million box office, sweeping all movies in the same period.
The next two days are weekends, all the movie box offices have increased slightly, and the box office of "Charlotte Annoyance" is even more jaw-dropping.
The box office on Saturday was 190 million, and the box office on Sunday broke the 200 million mark.
Everyone is stupid, especially those critics who are not optimistic about this movie, feel a bit weird.
What's going on here?
Is this unscientific?
It's a joke that a short movie can get such a high box office.
Could it be that the appreciation level of fans has dropped?
Just when they were puzzled, the China Film Week box office rankings were released.
no.1 "Charlotte Troubles" 98.834 million
no.2 "Star Sailing" 74.12 million
no.3 "Da Qin" 658.7 million
no.4 "Dragon Walk Kyushu" 416.58 million
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Looking at the lofty "Charlotte Annoyance", the industry inside the entire entertainment circle was silent, and then there was a burst of hot comments.
Experts from all walks of life will sing and I will appear on stage, and one by one they will express their opinions on the success of "Charlotte's Troubles".
All the major online forums are all occupied by "Charlotte Annoyance", and you can guess its final box office.
On October 5th, after a blowout in the box office of "Charlotte Annoyance", the potential seemed to be exhausted. The box office dropped from 200 million to 60 million. The decline of more than 70% caused an uproar in the industry.
Those critics who speculated that "Charlotte Annoyance" could rise above the 2 billion mark, were once again swollen by the ruthless film market.
Although Xiao Yunhai was a little disappointed in his heart, it was within his expectations.
After all, "Charlotte Annoyance" is just a popcorn-like movie, and it is inevitable to decline.
The disadvantage of this kind of movie is that it gets hot quickly and it gets cold too quickly. It won’t make people watch it again and then watch it a second or third time like other classic movies.
However, even so, Xiao Yunhai made a profit.
According to the division with the theater, Xiao Yunhai accounted for 47% of the box office in the first week of "Charlotte Annoyance". Excluding the shooting and investment costs, Xiao Yunhai made a profit of 450 million yuan in just one week.
The entire movie market was turned upside down by Xiao Yunhai's small investment movie.
What is low cost and big benefit? "Charlotte Troubles" made the best interpretation for everyone.
Without saying anything, many entertainment companies immediately launched many small-invested comedy films, hoping to replicate Xiao Yunhai's shocking achievements. It's a pity that in the end, it can only be the effect. In addition to "Charlotte Annoyance" shocking the entertainment industry, there is another news that involves Xiao Yunhai soaring.
That was the second day when Zhao Wanqing's "At least You" album was released in "Charlotte Annoyance". It became the emperor in World War I and sold 20.34 million copies, becoming the best-selling music album in the music industry in the past decade.
The media are like crazy, wanting to interview Xiao Yunhai and Zhao Wanqing. Unfortunately, one of them is filming in Hengdian and the other is filming an mv for their new album. They have no time to talk to them.
This makes reporters very helpless.
The couple is simply a wonder in the entertainment industry.
If you change any singer to have such a result, no matter how busy you are, you will definitely come out for a while. At the very least, you will accept interviews from some media and participate in interviews with some TV stations. I'm sorry if I haven't been involved for half a month. An achievement.
But Xiao Yunhai and Zhao Wanqing were better. They all played and disappeared for fear of avoiding them, which made the reporters happy.
In the following week, although Xiao Yunhai’s "Charlotte Troubles" shrank significantly, the box office remained strong, with a score of RMB 420 million and ranked third in the China Film Rankings, second only to the latest release of Industry Fire" and "Legend of Gambling King".
As for the United States' "Star Sailing", it has slipped to sixth place, with only 260 million in the box office.
I have to say that the box office competition in this world is too fierce. To get good results, you must at least beat dozens of movies in the same period, which is really too difficult.
Even if your movie can get good results in the early stage, as long as the new movie comes out, it will inevitably bring a huge impact to the old movie. Once it can't hold it, your movie box office will be greatly affected.
Unless your movie is good enough to attract fans to watch it for the second and third time, it is almost impossible to get the top box office for three consecutive weeks.
Even if "The Great Master" didn't do it at the time, let alone Xiao Yunhai's popcorn movie.
Since the premiere of "Charlotte Annoyance", Xiao Yunhai has been working on his mv album. The mv script of ten songs, Xiao Yunhai had already completed.
When recording the song, the company found him an assistant director to prepare the crew and do the preparatory work before shooting.
Now, Lu Pengfei no longer does mv shooting.
Since "The Legend of Zhen Huan" became popular in China, as the deputy director, he immediately attracted the attention of the company. Xue Tianhua made people find out the TV series that Lu Pengfei had made before. After watching it, without saying anything, he was promoted to TV drama director.
Recently, he took a historical costume drama, and he was in the middle of intense filming. I heard it was about to be finished.
The newly recruited assistant director is named Shen Fei, and he is also a big fat man. Compared with Lu Pengfei, his level is not even worse. From the set-up of the set, Xiao Yunhai could see that this person's abilities were quite satisfactory.
Fortunately, after being polished by a movie and a TV series, Xiao Yunhai is no longer what it used to be. Whether it is organization ability, coordination ability or directing level, there has been a huge improvement.
The mv of ten songs and the photo album were all completed by Xiao Yunhai in just two weeks.
In order to make the album catch up with the last train of the movie "Charlotte Troubles", Zhang Xuedong, vice president of Tianhua Media, ordered the company's printing plants to put down all their work and concentrate on printing Xiao Yunhai's album of the same name.
At the same time, the company immediately launched the album pre-sale. In just three days, the pre-sale volume of "Charlotte Annoyance" reached more than 7 million, breaking the record set by Zhao Wanqing.
Many singers who wanted to release a new album this month immediately changed the date. Just kidding, Yunhuang's album, who dares to face him head-on.
The third week of "Charlotte Troubles" was not very good, and the decline was extremely serious. It only got 88 million box office, ranking 11th, and completely withdrew from the top ten.
The box office sales of "Charlotte Annoyance" also caught the actors in it.
In order to help them fully open their fame, Xiao Yunhai took them to a Happy Sunday recording. At first, everyone was somewhat restrained, but under the lead of two old dough sticks, He Feng and Xiao Yunhai, they soon got together.
After the show was broadcast, the response was very good.
Of course, Xiao Yunhai has not forgotten the main creators of "Charlotte's Troubles" with the big box office sales. He has always been generous, not only invited everyone to a five-star hotel to have a good meal, but also gave everyone a big red envelope.
This makes those students who participated in "Youth Has Regret" very envious.
Fortunately, their film is about to be released, so I hope to have a good result.
After a week of online pre-sales, the pre-sale volume of Xiao Yunhai’s "Charlotte Annoyance" album reached a terrifying 9.36 million copies, which means that his album has not been officially released yet, and he has already won the first battle. .
At the same time, video stores in China's major cities called to order Xiao Yunhai's albums, which totaled almost five million copies.
After Tianhua Media announced on its official website that Xiao Yunhai’s pre-sale volume was 9.36 million and the order volume was 5.27 million, the entire music circle was shocked and could not say a word.
What's up? Before it was released, it sold 14 million copies, which made it impossible for people to live.
Xiao Yunhai’s old friend Chen Huan was participating in a talk show. When asked what he thought of this matter, he reluctantly said:
For a musician, being born in the same era as Xiao Yunhai is undoubtedly the same. This kind of misfortune. Because under his bright light, no one can compete with him. But at the same time, it is a kind of luck. Because you can enjoy his beautiful music, which will open your ears. Inspiration doubles."
"Look, Jinzun Music Festival will be in a month, maybe this year's music festival is held exclusively for him."
When Zhao Wanqing's album broke tens of millions, some netizens once said the same thing as Chen Huan, but they were slight and did not attract people's attention.
However, after Chen Huan, the godfather of Chinese music, said these words, the effect was different. Everyone thought about it in their hearts, and was horrified to discover that, except for the Golden Bottle Award for Best Newcomer, almost all the awards could be occupied by Xiao Yunhai.
It was terrible, could it be said that Xiao Yunhai couldn't get a Grand Slam at the Jinzun Music Festival.
When everyone was talking about it on the Internet, Xiao Yunhai's album "Charlotte Troubles" finally went on sale on October 21st.
This time, Xiao Yunhai was very low-key. He neither held an album release conference nor did any publicity. He just talked about it on the official website of Tianhua Media and his homepage, and then directly logged in to the video stores in China’s major cities. On sale.
Even so, it still didn't stop the fans' enthusiasm for the album. The sales on the first day reached 2.32 million copies, which once again shocked the entire music industry.
All well-known networks, magazines, and newspapers all published this information on their front page headlines.
"The King of Music is born, and the miracle of "Charlotte's Troubles" continues."
"Yunhuang brought his latest album "Charlotte Annoyance" to major audiovisual stores in a low-key manner, and the sales volume on the first day surprised the music circle."
"The music album of the same name from the Yunhuang movie "Charlotte Annoyance" was released, and it was snatched by millions of fans."
On the Internet, fans who bought Xiao Yunhai's album jumped out and published countless posts on major forums.
"The product produced by Yunhuang must be a fine product. Xiao Yunhai once again proved this with his album "Charlotte Annoyance". What is not said, just two words are good."
"Today, UU reading www.uukanshu.com, I lined up for two hours and finally bought the latest music album "Charlotte Troubles" by the idol Yunhuang. After returning home, I listened to it immediately. Said that the two hours of waiting is definitely worth it."
"You ask me how deeply I love you, how much I love you. My love is true, my love is true, and the moon represents my heart. This song is really beautiful. Yunhuang is invincible, I will always Support you."
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With the high reputation of fans, the album sales of "Charlotte Annoyance" exceeded 2 million for three consecutive days, and 11 million copies in a week. Coupled with the pre-sale volume of more than 9 million yuan, in just one week, Xiao Yunhai fought the emperor, and it also showed that Xiao Yunhai's film and music propaganda strategy was a complete success.
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