Chapter 1183: Electronic cigarette (booking for a ticket)
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Extraordinary Genius
- 穷四
- 1330 characters
- 2021-01-31 11:13:49
Guo Shina once again met Feng Yu, but this time, he came to Feng Yu's office, and did not represent ibm, but on his behalf, or his tobacco company.
Guo Shiner himself is a tobacco tycoon. Feng Yu is a matter of some kind and needs Guo Shina to help.
For example... the promotion of e-cigarettes.
From the beginning of the humidifier, Feng Yu told them about the idea of electronic cigarettes. The same is done by atomizing the liquid, but the specific use is slightly different. And the atomizer technology at the time could not be so small.
The first generation of electronic cigarettes was introduced to the market last year, of course, it was started in China. The market response is more general because positioning is difficult.
You said this is tobacco? It has no open flames. You said this is a medical device? It is actually harmful to the human body, it has removed tar, but it has not removed nicotine. You said this is a consumer electronics product? It seems that it is not considered. After all, even the atomizer humidifier is only a household appliance.
Anyway, this product is now in a period of no quality supervision and no safety evaluation. The so-called product standards are naturally the standards that Feng Yu has set themselves.
The smoke oil is developed by Bingcheng Pharmaceutical Group. The electronic cigarette is developed by the wind and rain electric appliance. The brand adopts the Taihua brand and is globally unified.
After trying in the China market, I found that it will not be too hot in the short term, but the profit is absolutely no problem. The cost of this thing is actually very low, but because the patented technology of the mini atomizer makes it impossible for others to copy it, it can be They are safe to eat for ten years.
Now Feng Yu is preparing to push e-cigarettes to the American market, and the Americas itself is one of the regions where tobacco consumption is extremely high. As a tobacco tycoon, Guo Shina is undoubtedly much simpler to find him.
Feng Yu handed a one-time (non-injectable) electronic cigarette to Guo Shina, indicating that Guo Shiner had tasted it himself.
Although Guo Shi Na is a tobacco tycoon, he usually sucks, mostly cigars. However, he did not try this thing. He saw Feng Yu pick up one for him, so he took a sip and spit out a smog.
It seems that I didn't taste it. Guo Shina took another few mouthfuls, then took another one and handed it to the people behind him. This talent is really smoked.
Feng Yu also gestured to the person next to him, and opened an electronic cigarette to show Guo Shina.
"This is a smoke bomb (nozzle), which uses the same yellow color as common common tobacco. This piece is an atomizer, and it contains smoke oil, which can about 500. This white tobacco rod is mainly a battery. And there are some boards..."
"Why don't you get detachable, in this case, are you the one-off part of this upper part?" asked Guo Shina.
Feng Yu raised a thumb, really a tobacco tycoon, can find out the problem of this electronic cigarette at a glance. So Feng Yu waved, and someone opened the second box. It was a thicker electronic cigarette than a real cigarette. Some of them were similar to a cigar, and there was a switch button on it.
"This is the electronic cigarette that can be self-filled with smoke oil, but because of the service life of the atomizer, it needs to be replaced after a while. And if you put your own oil, if you get it, the taste is great."
"This is a bit small? You can fill up a lot of mouths when you fill it up. Can you increase the amount of smoke oil and increase the power of the atomizer? Many smokers still like big mouth smoking."
Feng Yu certainly understands that, like many smokers, you give him dozens of packs of Yellow Crane Tower. He doesn't like it. It's too boring. He would rather take five packs of Red River.
At this time, someone handed over a box. After opening it, there was an e-cigarette that was a little bigger than the cigarette case. If it was filled up, the amount of smoke would not be said, and there would be no need to fill the smoke for the week.
Guo Shina saw this, Feng Yu is already prepared. It must be said that these kinds of electronic cigarettes correspond to different consumer groups. The first is for people to try, the second is for ordinary users, and the third is for people who like e-cigarettes and often suck.
"The development of this e-cigarette has cost us a lot of money and energy, but the results are also gratifying. All the related patents of these e-cigarettes are in my hands, that is to say, this is our exclusive manufacture."
"Electronic cigarettes have many advantages, such as no open flames, no fire hazards. No tar, no as much aerosol as ordinary tobacco, more healthy. For family and friends, the harm is even smaller. This kind of smoke oil can be divided into several types. Constantly reduce the tar content to achieve the purpose of quitting smoking."
"Quit smoking?" Guo Shina frowned. He is a tobacco giant. If no one smokes, what money does he earn?
Feng Yu smiled and said: "Don't worry, quitting smoking is just a function. If you want to quit smoking, even if you chew to quit smoking, or even with strong willpower, you can quit smoking. People who don't want to quit smoking, You just put him in a place where there is no smoke, and when he can touch the cigarette, he will quickly click on it."
"The important thing is that the profit of this e-cigarette is not lower than the traditional tobacco profit, and it does not contain tar, there is no open flame, and people feel that it will be more healthy and safe. It is more beneficial to us. I think this ratio It is easier to advertise tobacco."
In many countries, tobacco is not allowed to advertise, but those tobacco companies do not think of other methods, such as adding some other business to the company, and then advertising the name of the company, or the name of the brand, thereby indirectly using the brand. To promote his tobacco.
"Is this going to be my agent? Is it the North American market?" Guo Shina saw the profit, which may be a new profit growth point for his tobacco company.
"It's not just the North American market. If you have the ability to sign an agreement with us to guarantee sales, then the entire American market will be handed over to you."
"If the entire American market is handed over to me, how much agency fee can you give me?"
"10% of sales, guaranteed sales can not be less than 100 million US dollars. You know, tobacco profits are not much, give you 10%, is already our greatest sincerity. Media publicity, we are responsible.
"If the media promotion I also packaged? I want 15% of sales." The goal of 100 million US dollars, Guo Shina believes that it will not be difficult.
Do you think that our promotional expenses will account for 5 percent of sales?
Feng Yu asked. This is obvious, that is, the lion has a big opening.
"I guess the profit of this e-cigarette is definitely higher than that of ordinary tobacco. Fourteen percent, I am sure that this e-cigarette will be popular in the Americas."
"How about 12 percent?" Feng Yu countered.
"Thirteen percent, no one is more suitable for the agent of this product than my company. I can make this e-cigarette appear in front of those smokers faster."
Feng Yu pretended to hesitate, but the heart has already opened his heart. The price in his heart is 15%, because the profit of this electronic cigarette is indeed far superior to ordinary tobacco, not only the higher price, but also lower cost!
"Okay, deal!"
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