Chapter 1331: Low-end occupation market

"Feng Zong, how do we get back and go? We can also do professional-grade digital cameras. You said that it is lower to the consumer level. This sales volume is bigger, but we should be an entry-level now?"
Zong Qingxian’s face is awkward. He always feels that technology is constantly improving and improving. Is it right now that the products are getting worse and worse? Although the size is even smaller, it can even be said that it is the smallest one at present, but the function is also weakened a lot.
"Lao Zong, don't worry, this is just a test piece."
Zong Qingxian breathed a sigh of relief, the test article, so it would be better to go back and say, this should be to deal with some of the tail goods components?
"Looking back, we have to launch a lower-priced handheld dv, and the price is less than four hundred dollars."
"What? Feng, I didn't get it wrong, you have to make it cheaper? Feng, will this hurt our brand? We are not claiming to have been imitated, leading the trend, what you are not letting others think Are we doing low-end products now?" Zong Qingxian was anxious.
Aihua Electronics, Wind and Rain Electronics and other companies have invested so much in technology research and development. As a result, the performance of the products has not improved.
"No, you didn't hear Xu Lihua saying at the press conference. Our handheld mini dv, the goal is to make every family can afford their own digital video camera! As for the high-end market, we certainly won't be assured. It will not take long for us to continue to launch professional-grade digital cameras."

Every family can afford it. Is there really so many people buying it?

"Lao Zong, you can't understand the psychology of ordinary families. When they want to go out to play, they can take a video to remember, just like when I was young, I can take photos when I am on holiday. At that time, not many families can afford it. The camera, but now, our mobile phone can take pictures, take pictures anytime, anywhere, and print them out. Do you think a video is more memorable, or is a photo better?"
"This... it should be a video, after all, there are images and sounds."

Yes, the voice is very important, and the people in the video are alive and active. And the advantage of launching this cheap model is to capture the market.

"A lot of people, buying this does not require much clarity, because the TV at home is not high-definition, our led screens are not so high resolution, even the resolution of standard definition can not reach, then why do we have to Shooting such high-definition video? On many TVs, our pictures look similar. Unless it is zoomed in, there will be a clear gap, but how many people will zoom in? HD standard is for professional level. The above digital camera is ready."
"If our product worth five hundred dollars looks like the performance of their products worth one thousand dollars, what do you say consumers will choose? When they buy our products, the products of companies such as Muni will be slow-moving. The market is so big, we take it, they are naturally gone."
"After a few years, this entry-level digital camera has been eliminated, and our consumer-grade digital video camera can be connected. Even in a few years, I am afraid that the market for consumer-grade digital video cameras will shrink further. I have to buy a professional grade."

When you buy a professional-grade professional-grade digital video camera, you have to pay three or four thousand dollars? How many families are willing? How much is a little elf car in Songjiang? A digital video camera is more expensive than a car. So, are there really so many people who will buy it?"

Three years ago, how many people bought mobile phones? Now, how many people buy mobile phones? And how high is the price of mobile phones? Now, who says professional-grade digital video cameras, the price can’t be reduced? Besides, family income is definitely It will always grow, who says they are reluctant to buy?"
The entry-level digital camcorder market is getting smaller and smaller in the future, because people have found that the short film function on a mobile phone is no worse than these entry-level products, and some even better. After all, the megapixel camera at that time. There are also a lot of mobile phones, with several times of optical zoom, anti-shake, anti-red-eye and many other functions. That being the case, who will buy the entry-level guy?
As for the consumer level, the future market will be further compressed, and it will become an embarrassing situation. The clarity is not high, but the price is not cheap. People who really like it will buy a low-end professional-grade digital video camera. Ordinary people think that it is enough to have a mobile phone. You can buy a powerful mobile phone such as a camera.
Zong Qingxian was a bit embarrassed by this information, and his eyes were a little confused: "It seems to make sense to you, but who can be said in the future?"
"I can say it right." Feng Yu's face is confident.
Just kidding, the buddy is a born-again person, and even if this basic trend can't be remembered, it will cost him a new life.
Zong Qingxian "..."
"Right, at Christmas time, our wind and rain mobile phone will launch a cheapest model, the same slogan is to make everyone affordable, small profits but quick turnover, and sometimes can also be applied to electronic products. of."
The earliest impressions of electronic products are high-end, and the natural price is also high. Feng Yu has to do the opposite, launching cheap products and providing the most basic functions.
"That's why you let them buy the electronic components that are quickly eliminated. Are you talking about this mobile phone, is it a strategic product?" Zong Qingxian seems to think of something.
Feng Yuxi’s one-click voice:
Yes, this phone will be remembered by history in the future. It will be the best-selling mobile phone in the world, no one. In the future, whenever people mention mobile phones We will think of our storm card. This is perhaps the first mobile phone with camera function that we launched. The first mobile phone with mp3 function is more easily remembered."

Really? If you can achieve the world’s number one, it’s a positive effect on the brand. You let them launch this cheap micro-dv, also to become the world’s number one seller?


Yes, no matter how much the performance and high-end gaps are, the best for the market is the best. They are targeting professionals, we are targeting ordinary families, and we have different positioning. But when we become the industry’s number one At one time, everything is different."
In the professional field, now that the wind and rain card is completely uncompetitive, it will make a big fuss in the civilian products. Now that the civilian products are a small list of islands, then Feng Yu will stand on the top of the mountain.
Feng Yu believes that these seemingly low-end electronic products will surprise many people!
... (to be continued.)