Chapter 1466: Losing money is making money

"Feng, we will continue to increase the promotion of xos. But now we have not had much profit. If we increase our investment again, we will even lose money!" Asking the army to frown, thinking that it is completely unnecessary.
For the time being, it seems that xos has been re-suppressed by Microsoft's vista, but the word-of-mouth on the Internet, their xos is the end of Microsoft's vista, just need to slowly smash, you can win.
Feng Yu tilted his legs and smiled at Lei Dajun: "Lee, what do you think?"
"I have come to agree with Mr. Feng's point of view. We should continue to increase the intensity of promotion. Now that Microsoft is slacking, it is also a good opportunity for us to expand our influence."
"The netbook that the group wants to promote has driven the trend of low-cost laptops, which has increased the sales of our xos, but we lost in the sales of the system CD and the pc of the ordinary pre-installed system."
"We are a few months earlier than they launched. In a month, we will lose ground. We must fight back. Feng has more experience in product sales than we have, from the netizen's hunger marketing program. I can see it."
Lei Dajun is very admired by Feng Yu, and he has always been the president of Yinshan. Therefore, for sales management, he is more in contact with the army, and the army is better than him in product design.
Feng Yu is very satisfied with the answer of Lei Dajun. He explained to the army that he said: "Old, we can't just look at the immediate interests, we must look to the future. What is the future? Users are our future."
"As long as there are enough users, even if we don't make a penny now, we lose money every day, but there will be countless investors who will wave the checkbook and want to invest in us. But we can make money every day. But with fewer and fewer users, the situation will be completely reversed."
"I know that you are worried about listing. But Xiangjiang is not the same as the domestic market. It is different from Europe and America. We even think about Yinshan, which is definitely enough to go public. You don't need to worry."
"Now our most important task is to users. You see Microsoft, each of their systems is launched, you can have hundreds of millions of sales, which is not counting the pre-installed systems of PC manufacturers. So they can be in every When the new system was launched, it earned billions of dollars in profits."
"And if their users are only one-tenth, then they definitely have no chance of earning billions of dollars. When the user base grows, profits are not simply rising, but multiplying. This is from the fruit company. Sales in North America can be seen in comparison with Microsoft."
"Of course, the fruit system has the best performance on the fruit computer. This example may be a bit special, but think about the small domestic portals, the number of their users and the salary, etc. They will find that their profits are not directly proportional to the salary, and even many of them are still losing money."

Even if they lose money, they are still trying to promote, why? Think about the original oq, how much did it cost to promote? There is no profit. But now, how much is their membership income? Don't say that they have an unparalleled promotional advantage when they enter other businesses."
At this time, the oq is not as strong as Feng Yu's rebirth. At that time, an advertising pop-up window was charged. The fee is the advertising revenue of many websites for one year, because they have the largest user group in China, and the effect is remarkable.
All network companies, the first thing to do, is promotion.
Just like Ma Yun, their team is spending a lot of money when they are doing Ali. If Zong Qingxian did not invest in him at the beginning, his website would never develop as well.
After Feng Yu re-invested, the momentum is now fierce, and it is easy to suppress Yiyi eBay and become the first brand of Huaxia Online Mall.
"Let's go back to our xos, our market share in China is good, and Eastern Europe is still leading, but are you satisfied? Think about your original intentions, your dreams, are you thinking about surpassing Microsoft?"
Asking the Bo army and Lei Dajun to look at each other, they would like to say that when they were doing software, Microsoft was not so strong, the company brand that they listened to most at that time was ibm.
"Feng Zong, but this way, our funds are not enough. The licensing price we give to PC manufacturers is very low, and the profits themselves are not high. The sales of our CDs have also passed the period when the original consumers were curious and purchased. Now, our biggest advantage is the price. We continue to make a fuss about this?"
Microsoft launched the vista system, and the price reached the peak of history. Whether it is in China, or in Europe and the United States, it is Microsoft's most expensive system.
In China, only a family regular version was launched, and the price reached 1999 yuan. In foreign countries, this price is at least 50% higher than the price of xp!
Even thinking about Yinshan's market pricing for xos is itself based on xp, which is now one-fifth compared to this vista.
Their license for pc manufacturers, a computer pre-installed system, only 199 yuan, the price is half lower than the average retail, of course, Microsoft does the same, they pre-installed the price of pc manufacturers is not a thousand, The gap is still very large.
Asking the Bo Army believes that since the price has been so large, it is necessary to grasp this point of publicity, so that those who intend to replace the system choose their products.
"Price is an advantage, but the price we can't continue to lower, and then lower, there is really no profit, it will be considered dumping. We will increase the advertising of online media, this is the most intuitive."
Buying a computer, the proportion of not surfing the Internet is too small, so online advertising is the best and most cost-effective.
"Also, let those cooperating software vendors clearly mark the xos system only on their products. We give money and they have to pay the corresponding obligations."
"This is already in contact, but as a result, we are bound to increase our investment."
"It doesn't matter, the current investment is for the future output. Microsoft is too proud, and the products they sell at such a high price, compared with ours, are actually not worth the price. So soon the negative comments of consumers There will be more and more, and our positive evaluation will be more and more, when xp really stops updating and maintaining, it is when they pay the price!"
For this, Feng Yu is confident!
... (to be continued.)
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