Chapter 1535: Mobile phone price standard

Feng Yu sat in the office and looked at a report in his hand, with a corner in his mouth.
The cost has dropped again, and as a result, the price of this phone has also dropped.
In the original low-cost mobile phone market, there was only one wind and rain mobile phone, and none of the other manufacturers. However, since the low-cost machine sales of wind and rain mobile phones broke out and were noticed by the world, other manufacturers have entered the low-priced machine market.
However, even if other manufacturers introduced a cheaper mobile phone, the wind and rain mobile phone still maintained the original price, and did not cut the price.
Feng Yu said to Jiang Wanmeng that the wind and rain mobile phone can't cut the price, but there is no power to cut the price a little. If you want to cut the price once, let other manufacturers despair.
Warm boiled frogs, dragging these big manufacturers, but giving them the opportunity to continue to expand sales.
It is necessary to make a crazy price cut, so that any manufacturer is desperate, so that they do not have the hope of price, can really occupy this market.
Now, the opportunity has come.
Finding a document from the table, Feng Yu turned it over, signed the word, asked the secretary to come in, and handed the document to Liu Chuanzhi.
Liu Chuanzhi saw Feng Yu’s secretary personally send the documents and knew that this was Feng Yu’s decision. He flipped through the documents and his face showed an excited look.
Finally, it is possible to start, this market is developed by us, and ultimately it will continue to belong to us!
Liu Chuanzhi grabbed the phone on the table: "Ginger, the price drop program can be implemented!"
......
[Weather and wind turbine prices suddenly dropped sharply]
[Price cuts are more than 25%, and wind and rain overweight machines really have such high profits? 】
[Wind and rain value-for-money sharply cut prices, other mobile phone manufacturers are unbelievable]
[Dumping? Wind and rain electronics are accused by many countries]
[Multi-national mobile phone manufacturers jointly filed a complaint with Huaxia Businessbu, demanding that China will impose severe penalties on the dumping of wind and rain mobile phones and compensate them for their losses]
......
Feng Yu browsed the news on the Internet. The news of today's stormy mobile phones almost occupied the headlines of all news media, and the commercial version occupied a large format.
Some reporters either went to the rain and electronics section to interview, or went to the Taihua Holding Group to interview here, and even some foreign media went to the business cloth for interviews. I wanted to see if China would ignore the WTO treaty and put a place on the wind and rain mobile phone. protection!
At this time, Zong Qingxian, Liu Chuanzhi, Kaida Masao and others were sitting in Feng Yu’s office to drink tea. They had already expected that things would become like this.
If someone else sue, let them sue, let's not explain, let this thing continue to ferment, so that the wind and rain mobile phone appears more frequently in the headlines of the media, appearing in front of more consumers.
Maybe many people didn't plan to buy wind and rain mobile phones before, but when they want to buy a mobile phone or change their mobile phone, the first brand that comes out of their minds is probably the wind and rain card.
This kind of good thing that does not cost money and can get a very high propaganda density, Feng Yu is not allowed.
Now Jiang Wanmeng is in front of this matter, and other executives are completely unacceptable for interviews with reporters about this matter.
"Feng total, our value-for-money sales have skyrocketed again, and many countries seem to be deliberately guiding consumers to buy." Zong Qingxian said with a smile.
"They want to help us increase sales, and then accuse us of dumping, we can give us a bigger ticket, and we can give higher compensation to their national enterprises."
Kameda Masao with a sneer, those countries playing a good calculation. In this case, he has not seen it for the first time.
"They must not think, our cost is really so low? They did not expect that we have not cut prices before, not because our costs can not be reduced, but the illusion that we deliberately show them?" Liu Chuanzhi squatting The cigar, while talking, sprayed a column of smoke outside.
"Let this thing ferment. When they watched the court, they couldn't say anything after seeing our cost. Who let us have the cheapest electronic components? Who made our assembly line so efficient?" "Zong Qingxian stroked a thumb at Feng Yu. "At the beginning, the wind and rain electronics first signed a long-term supply agreement with Taihua Jingsil, and there is still such a deep meaning."
When the price of crystalline silicon did not rise, Feng Yu asked Wind and Rain to sign a long-term supply agreement with Taihua Crystal Silicon, which would ensure the lowest cost of materials used to produce electronic components.
Of course, this agreement is not always a price increase, but a three-year protection price that is more common in the market. That is to say, the deposit will be paid in advance, and the annual price increase within three years cannot exceed 5 percent, and cannot exceed the market average price. Of course, if the market declines on average, then Taihua Crystal Silicon will in turn get price protection.
Wind and rain electronics have been measured, the plant's production capacity has increased, labor and machinery costs can continue to decline, and the cost of major raw materials will increase, but the cost of materials such as batteries and casings will continue to decline, so the cost will never increase, but instead Will continue to decline.
The prices of other manufacturers are almost gross. They definitely don’t dare to cut prices any more, otherwise they will fold the books and they will violate the dumping law. At that time, they will be accused by wind and rain electronics and multinational political or trade organizations. !
The domestic 299rmb price, foreign 39 dollars, are not comparable to other manufacturers.
Coupled with such multimedia free publicity, and also intend to guide consumers to buy, the sales of this wind and rain value machine, so that Zong Qingxian they laughed and laughed.
Although the price has been lowered, and the profit of their single products has been reduced, they have crowded out other competitors and expanded the market share of wind and rain mobile phones.
And because of the increase in sales, their profits have decreased, but not much. However, other mobile phone manufacturers will not work. Originally, in order to pursue cheap, they will not produce a low-cost machine. The design is not comparable to the wind and rain mobile phone. There is also a price advantage, but now the biggest advantage is also Gone.
The low-cost machines of other mobile phone manufacturers are all in a slow-moving market. As for high-end models, they are not as good as wind and rain. Whether in technology or product design, they are all backward.
A little behind, they feel that they can catch up, but behind so much, they are desperate.
This low-cost machine market, they are desperate, not to say that their sales are completely gone, but the sales are too small, even the promotion costs can not earn back, what is the point?
No promotion, how to compete? They can no longer secretly advocate the purchase, nor the name of the first low-cost machine.
Moreover, the decline in sales has also brought about the impact of production cuts. If the production is reduced, the cost of the single product will rise. This is a vicious circle.
Is it possible to look at the price of mobile phones in the future?
They are selling the price of mobile phones of various performances, and also set a standard?
... (to be continued.)