Chapter 326: Master the core technology

Target 10 billion yen, to the current profit margin of aia, does it mean that aia next year's sales, to reach 100 billion yen? And the sales volume must be tens of millions of units. ??.??`co?m
"Oh? How do you achieve this goal?" Feng Yu is very curious, Liu Shengyu means that how many units can be sold next year, how many units can be sold? Is this possible?
Under normal circumstances, the output is slightly better than the best sales, but it can't be too high, which will result in a backlog of goods. If the demand for the product is in short supply, it means that the production must be expanded, otherwise the competitor will take the market. Production = sales, and there is no market in the market, it is a fantasy.

I am going to advertise in the global market, please celebrity endorsements.

"So who are you going to do for endorsement? Our products, the main market is the youth market, idol singer?" Feng Yu brows slightly wrinkled, this is not a good phenomenon, spell singer, how to fight Sony?
Sony will immediately let the top-ranked big-name coffee in history have the endorsement, that is, Michael Jackson, who made the record about Colombia, and Colombia was acquired by Sony. In the future, Michael Jackson will go directly to Sony. Even if it is passed away, it is still a level of money tree.
"Whitney? Houston. I am looking for someone to contact her. She seems to be somewhat motivated, but the asking price is too high, which will increase our cost a lot. But the effect should be obvious, but she is the hottest female singer now!

Feng Yu shook his head: "Although I am very reluctant to admit it, she is black! In the country of rice and Africa, perhaps she is the hottest, but in Asia, Europe, maybe people will be willing to listen to her song, but look at her face, Still forget it.`"
"That Madonna? The asking price will be higher. After all, her business activity price is very high." Liu Shengyu now feels that Feng Yu said it makes sense. He forgot to consider the problem of skin color.
Feng Yu still shook his head: "Advertising does not necessarily require big stars, we only need to use their popular songs. Or we ask people to re-compose the lyrics. Get a short new song, don't need too much, two sentences, ten seconds It’s enough. The person who actually advertises on the mirror can be a beautiful female model or a handsome male model."
"Model? This is OK, as long as the image is good, it should be no problem. But you said that it is too difficult to write a short song. How can we highlight our brand in two sentences?" Liu Sheng's forehead wrinkled Chuanzi.
Brand, Feng Yu thought for a long time, borrowed a very hot advertisement from previous life: "It's not as good as our advertising words - Aihua, master the core technology?"
Aihua, master the core technology!
Liu Sheng’s eyes are bright, this ad is very good!
In this way, consumers will be instilled with an idea, aia is the best enterprise in the world to produce Walkman! At this time, Aia's sound quality is ahead of Sony, and the new Walkman. ??.??`co?m also happens to have a strong industrial atmosphere.
This not only highlights the strength of aia, but also takes the opportunity to lower the opponent. The boss is really too big. This ad word will definitely make the sales of aia climb again!
"Boss, I know how to do it. This ad can be read by an announcer, the voice of the announcer, better. As for the music you said, we can actually intercept a short lyric of the popular singer. The cost will not be very high and the effect will be good."
Liu Shengyu is also dead, and there is no such thing as a song. Now is to find two good models. Or you can have two people wearing headphones, aia's Walkman hanging on the waist, dancing with the music.
Feng Yu nodded: "Well, you decided. We are not only an advertisement, but also a request from me. Aia, we must master the core technology. Let us always be in the technological stage. Now you are the company. All the latest technologies developed have been used, but how do you know that Sony has used all the new technologies?"
For the big companies like Sony, for the benign exhibition, the second best technology is generally applied to the new products, because the second best technology has already been able to lead the industry. In this way, no matter how their peers launch new products, they can respond at any time, and will not make a certain cross-age technology to fight all other peers.
Monopoly is subject to high fines!
Unless you are in a hurry, you will take the best technology out, like now!
"I understand that our current research staff is definitely not inferior to Sony. And recently there are just a few new directions, all of which are being tried. After the success, our headphones, speakers, magnetic heads, etc. will be upgraded again. You said that the Walkman will be as small as possible, and we are working hard. It is expected that most of the year will be completed, and next year we will listen to it and it will be much lighter."
"It is best to make a series, for example, a certain sound quality is best, it is called the original sound system, such as a certain appearance is very beautiful, you can get a few more colors, called the magic color series, such as the compact model that will be introduced in the future, It can be called thin series, etc. In this respect, customers should have more choices and show our strength."
Feng Yu is the full-fledged way of operating Sony's later life. When Sony thinks about this, I am afraid it is already late. For the time being, it is competing with Sony to compete with Sony, but aia's electronics engineer can not only make a walkman.
Feng Yu asked Aia to start researching CD players and continue to invade Sony's traditional market!
......
"Dahe president, aia, the Chinese boss, came to Tokyo, is there any conspiracy?"
Dahe Dianxiong waved his hand: "What is his conspiracy, we are Sony, the best electronic products company in the world, as long as our products are better than them, we will be afraid of small with our propaganda ability and sales channels. Small aia? Tell you what is going on, improve our sound quality, how is it done?"
"As long as we introduce bee technology, we can achieve the same level of sound as aia."
"I don't want to be similar, it is their sound quality! Also, bring our new headphones to the market and keep the market hot. Aia will have two new factories put into production next year, the production capacity can be increased several times, absolutely can not let them The position of the leader of the entire market is taken away. On the Asian side, we must work harder!"
Asia is the home base of Sony. I didn't expect the base camp to be broken by aia. The sales in Europe and America, Sony is still the first, but it is because they have enough products, not to say that their products are more popular. The island country, China, even Baodao, Malaysia, Singapore and other places, the actual sales of aia is more, this is a shame!
Hey, the little aia, actually wants to turn over the storm. That is what we Sony has temporarily neglected, as long as we are serious, nothing is what we Sony can't do! Even the people of the country can be defeated, not to mention the Chinese!
Hey, this time we asked Michael Jackson to be the endorser, and the market will see you next year! (To be continued.)
Ps: The second is sent, thank you for thinking that I am very good, Hulu Xianer, Broken Swordsman, Ruofei Yuyu, I would like to thank Xuebi for tea, the fourth dimension of cold wind, and the five-way missing ticket. The 3rd and 4th will be updated together before 6pm.
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