Chapter 526: Wind and rain--happy dictionary


"Jia Taichang, let's talk about it first. I can give you the idea of ​​this show, and I also promise that the ratings of this show will be very impressive, but it must be played on the satellite channel. One set and two sets are OK, three sets will not work."
A classic TV variety show, how to play the most effective role, if you put it on a non-star channel, it would be too wasteful!
"You first talk about your program, I can see what the content is, in order to make a decision." Deputy Director Jia said.
"Wait a minute, I have not finished the conditions. In addition to having to be placed on the satellite channel, it is very important that this program must be given a title. I will be advertising in the show. To illustrate, this program is sponsored by me and I will not pay a penny!"
"What? If you don't have a penny, you want so many conditions? Where is this kind of good thing!" Deputy Director Jia said indignantly.
"When the ratings of my program can exceed the "Zhengda Variety"?" Feng Yu smiled and asked.
"More than what? More than "Zhengda Variety"? You are making a joke!" Jia deputy director Bai Feng Feng Yu. "Zhengda Variety", that is the ace of the Yangtai variety show, few people do not like to watch.
There are only a few programs in Yangtai than "Zhengda Variety". In addition to news broadcasts and weather forecasts, it is estimated that "Oriental Time and Space" and "Focus Interview" dare to say that the ratings are higher than "Zhengda Variety". Daguan does not dare to say this!
What can Feng Yu guarantee?
What Feng Yu relies on, there are a lot of classic variety shows in his mind, and some are not only popular in China, but also a variety show that is popular in the world!
"Jia Tai, I am certainly not a joke. In all fairness, the New Year's Day awards party, my suggestions, are all pertinent, the Spring Festival Gala, my recommendations. Are they effective? Besides whether the advertisements made by our company are more than The advertising effect of other companies is better? So my variety show is definitely more popular than "Zhengda Variety". Why, Jia Taichang don't tell me that the show is not allowed to be named!"
Deputy Director Jia Yi smiled: "I didn't say that the program didn't let the title. But don't pay for the title, this can't be said?" This Feng Yu is always entangled in this matter, not just no Let your name, let the Zhengda Group first name it, be careful!
"Of course, it is not entirely without spending money. I can sponsor the prizes for the show."

The prize? What do you mean?
Jia Taichang stretched his neck, and there were prizes on the show?
"Jia Taichang, there is a saying on the top, called science and education to rejuvenate the country, right?" Feng Yu smiled and asked.
"Yeah, what does it have to do with this show?"
"Of course, it has a relationship, and it has a lot to do with it. Because the program I designed is a new type of puzzle variety show that combines fun, puzzle, knowledge, humor, tension, and stimuli!"
Deputy Director Jia frowned, his face was full of words that did not believe. What kind of show are you, just listen to you blowing. With so many elements, that's not four! For a program, there is a core element that is enough. Add up to one or two elements at a time. With so many elements together, this show is definitely no bright spot!
"You do not believe?"
Deputy Director Jia shook his head and said with certainty: "I don't believe it!"
"Then we will make a bet? This program will be broadcast in four phases. As long as I promote it according to what I said, it will definitely become the champion of the variety show. If it succeeds, then the permanent naming rights of this show will be returned to me. Implanted ads, sponsored ads at the end of the film, etc. If it fails, then I will sponsor our program at twice the cost of the Chia Tai Group. How about?"
Just kidding, this show is as good as the previous one. It will definitely fire! The past life began to be a bit slow, because there are other ace programs, and other TV shows are diverted. There are only a few satellite channels now, and there are very few good-looking variety shows. This program appears, if you can't swipe the ratings. That's a hell!
Feng Yu is so confident that he deny the deputy director Jia’s heart. Although he does not believe that Feng Yu can succeed, but still afraid, if Feng Yu succeeds, then there is no advertising revenue in this program, and Yangtai is not a big loss! This responsibility, he can not afford.
In particular, these two years are his key moments. It is no accident that the director will retire within two years, that is, when he is in the upper position. At the time, the last time is also a deputy ~ departmental treatment, luck is good, can directly on the Central Xuan ~ Department Deputy ~ Department ~ long!
If Feng Yu’s show really makes the ratings soar and the word of mouth is good, then at least he will have a greater chance of taking over as the director, which is a difficult decision for him!
Silence for a while, Deputy Director Jia looked at Feng Yu and said: "The naming rights of this program can be given to you to offset the creativity and copyright of your program. But the embedded advertisements, in-game and ending advertisements, etc., still have to be paid. Money. How much money to pay, let's talk about it again. Can you talk about the creativity of your show now?"
Promise the naming rights? that's enough! As for product placement, I believe that it will not be too expensive at first. As long as the advertising time signed with the column is longer, it is guaranteed to be cost-effective.
"This program is a program of answering questions. Registration or selection by telephone registration or mailing, etc., and the selected players answer questions. The questions are all-encompassing, including astronomy, geography, history, culture, science, mathematics, common sense, etc. There are many ways. Each time a player answers a question, they can accumulate the corresponding score. The higher the score of each question, the higher the score can be converted into a bonus, which is used to realize the dream of the answerer. Questions, you can choose to give up the questions that are not answered, and take the current bonus. If you answer the wrong question in a certain question, then I am sorry, all the points are cleared, only a consolation prize can be obtained..."
Feng Yu spoke very detailedly, and Deputy Director Jia also listened very seriously. His brows wrinkled deeper and deeper, and his heart was hesitant. This is a good idea, but is this program really interesting? The participating players may like it very much, but the audience won't get the prizes. Will they like to watch it?
Deputy Director Jia said his concerns, Feng Yu said that this is also a good solution. You can open the off-site interaction, let everyone participate in the quiz, draw lucky viewers, lucky viewers, and also get good prizes, such as wind and rain.
"In this case, this program can be considered. What is your name?"
Feng Yu grinned: "This program is called "The Wind and Rain Happy Dictionary"!" (To be continued.)
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