Chapter 581: Thai ham sausage


Although the "Focus Interview" of Yangtai has pushed Qiudu Company and Shanhui Company to the forefront, the leaders of Henan Province are still trying to save the two companies.
The easiest way is to find someone to fight against the situation and divert the public's attention.
The CEOs of Qiudu Company and Danhui Company all went to class, and the speed of response in Henan Province was not unpleasant. Under normal circumstances, this is also a confession, but they did not expect that there are people who do not want them to be so simple to pass.
An article appeared in the Jiangsu-Zhejiang Daily. The above questioned, Qiudu Company added inferior pork to the ham. Is this a local government? If there is no "Focus Interview" attention, then can the Qiudu company's Ma always continue to serve?
Is such a serious thing, only one boss is taken, is this enough? Does this enterprise, industry and commerce, health department, regardless? According to the normal procedure, shouldn’t the company be closed and thoroughly inspected?
After a newspaper put forward this view, all kinds of articles appeared in newspapers in many provinces and cities across the country. They all used this head to account for the industrial and commercial departments and the health department, and they inquired about some local enterprises.
Regardless of which company they are blaming, the Qiudu company has the same tone. Such a company, it should be seized, it should be handled seriously!
At this time, the reporters from Yangtai came again to understand the follow-up progress of Qiudu Company. The province is helpless and can only make some statements. Since this is already the case, Qiudu’s ham has no one to care about, so check it out temporarily.
They are not soft on private companies, but they are generally not able to deal with state-owned enterprises. But now the whole country pays attention to it. No one dares to cover it. If it doesn't work, then not only will it not be able to save this Qiudu company, but they may also take them in.
Qiudu Company was seized, and it was thoroughly investigated from top to bottom, and even a deputy city of the local city. It was also implicated, and in the forties he retired.
The Qiudu company is over, and the single exchange company has not been better. The newspapers began to focus on attacking the company, why the company was rumored. Only one general manager has finished class, isn’t the other person contributing?
The mastermind is dealt with, then the accomplice does not need to deal with it? It took only two years for the company to be established. How did it develop so quickly? Did they use similar methods before?
It is illegal to make a rumor. Local police ~ department, should not take care of it? They have gained a lot of money because of their rumors. This kind of improper gain should not be confiscated?
At this time, the local newspapers did not know how to turn out the various black history of the single sink, from one box of ham in the intestines to the ham in the intestines, and then the proportion of pork in the single ham sausage was lower than The proportions indicated on the package, etc., were defrauded by the single ham sausage. Black heart and other famous names.
The dealers are very savvy, the brand of the single ham sausage is obviously damaged, how can they sell the single ham sausage? There are so many ham sausage manufacturers in the country that they don't have to sell this single sink.
Before that, it was a single point of exchange that already had a certain popularity, and the taste was not bad. Plus no one in the autumn, they only turned to the company. Now that the single exchange is also finished, how can they lend a helping hand? Everyone has just been working together, but still not familiar with it?
As a result, the single sink suddenly became uninvited, and the leaders of Shanhui were dealt with in batches. The single exchange company is also finished.
At this time, the food factories that can produce ham sausages everywhere were broken. Inadvertently, the opportunity fell on them. A month ago, the ham and the autumn were all dominated by the world. And then, the autumn has been down, and the single exchange came up.
But now, the single exchange is also finished, this is the opportunity for their rise!
But this time. An advertisement suddenly appeared on the stage, which made them feel completely cold.
"Taihua ham sausage, selected canopy pork, conscience meat, assured meat, children eat happy, eat assured. National quality supervision phone xxxx-xxxxxxx."
Where did this Taihua ham come from? How was it made with the famous Tiantong pig? They use the canopy pork to produce ham, isn't the cost much higher?
But they immediately discovered that the retail price of Taihua ham is the same as that of Qiudu ham, and there is no price increase. This also means that the profit of Taihua ham is not as good as the original autumn ham. But they are also very clear that the cost of this ham is never more than four cents, the retail price is seven cents, the wholesale price is the same as before, it is about five cents, and also has a gross profit of 25 percent. .
At present, it is basically that Taihua agricultural and sideline products companies, wholesalers and retailers earn a dime each, but Taihua agricultural and sideline products companies have the lowest cost and the highest profit ratio.
Originally, Zhang Ming’s meaning was to increase the wholesale price and retail price of ham sausages. They advertised and used Tianpeng pork, and the cost was indeed high. He calculated that now even if it is eight cents a retail, the sales volume with a seven cents will not be much worse.
Feng Yu told him that it was not yet time to make the brand first, let people get used to eating Taihua ham, like the Taihua ham, and then start to raise prices.
At this time, although the profit is not high, but the sales volume will continue to rise, after the opening of Taihua Supermarket, the sales of Taihua ham will increase a lot.
At that time, Taihua ham, can become a national brand-name product.
Feng Yu also warned Zhang Ming that the quality of the Taihua ham sausage, especially the meat content, must not be reduced. Although starch is cheap, too much starch is added, and the taste of the ham is much worse. Let the people recognize Taihua ham in the heart, think that this is the best in China, and even the best ham in the world!
In the past, there were enterprises. In order to reduce costs, the meat content in the ham was continuously reduced, thereby lowering the selling price and robbing the market.
As a result, the market did not grab it, but also let people think that the ham sausage produced by this company is the worst one, which has a serious impact on the brand value!
Feng Yu's goal is to make Taihua ham, the original Qiudu ham, to become the industry standard. With the Tianpeng pigs becoming the pork industry standard, then you can dominate the pork food market.
The past cold meat market is hot. Major brands competed, but in the end only one-way wins, and became the world's largest cold meat company. Not to mention other meat products, but the store sells cold meat, which generates hundreds of millions of profits and hundreds of billions of water every year for the single company.
However, from now on, these will belong to Taihua Agricultural and Sideline Products Co., Ltd., and Taihua Cold Meat will be opened all over the country. The first step is to enter the Taihua supermarket and open a counter. (To be continued.)
Ps: Third, thanks to the annihilation of Tianzhu, Blackwater Bay and other book friends. There is one more behind
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