Chapter 608: To be on the faucet

With regard to him, the change of history has changed. With his current body, even if there is no prophet, it can also stir up the storm. Let's talk about the development of Russia. It seems that he has no big influence on the international situation. I don't want to do this. The boat is naturally straight to the bridge.
"Feng Zong, Feng Zong? Did you disapprove of what I said?" Zong Qingxian felt that he had said very well, but how did he finish, Feng Yu did not react?
"Oh, sorry, I think of something else. You just said that you are gradually expanding the business of dairy products and tea drinks, and reducing the business of Le Haha Children's Oral Liquid?"
Zong Qingxian nodded. Although he was very curious, Feng Yu was just because of what was blasphemy, but Feng Yu did not say that he was not good at asking.
"This, you decide, I totally agree. It is just that Rising Sun has launched a canned tea drink. Does Le Haha not intend to launch it?"
"Of course, it will be launched, but in fact, the canned food is not more popular than the bottle. Because the bottle can not be screwed on the lid, it is not afraid to be sprinkled, and the canned lid is opened, and then we have to drink it. Tea drinks are not carbonated drinks. They should be combined with the characteristics of our tea drinks and Jianlibao, but I think it is not like four, and it can't develop."
Zong Qingxian was too contemptuous of the Rising Sun. This point Feng Yu thinks it is very bad. Once the Rising Sun rises, it will not be easy to step on it. Fortunately, Zong Qingxian has always been concerned about the rising sun, and it is really necessary to have a rising star.
"What I said to you last time, the introduction of juice drinks and carbonated drinks, how are you thinking about it?" Feng Yu asked.
"I have also found someone to do market research. The market for carbonated beverages is very mature. We launched it. With our Le Haha brand, sales will not be too bad. But juice drinks, although there is a lot of space in the market, but others The company also launched a short time, except for coconut milk. There is no fire."
Coconut tree brand coconut juice is also a legend in the past life. It is a company transformed into a canning factory with years of losses. Feng Yu didn't think about it before, when he thought about it. Coconut palm juice has been developed, natural coconut juice, and several international food patents. Last year, it was positioned as a national banquet to entertain drinks.
Feng Yu asked Zong Qing to talk about it. When the development of coconut palm juice has not yet grown, the company will be acquired, or take a step back, and control will do.
The leadership attitude of the island can be very determined, not to mention selling or being controlled, and not wanting to participate in shares. Coconut palm juice has been exported to many parts of Asia. This year's goal is to export to Europe and the United States, a company that makes money and earns political achievements. How can they allow others to buy shares, even if they are happy again?
Are you bidding so high, not yet the profitability of our coconut palm juice? If you don't make money, do you spend so much money?
Since he can't buy it, he can't buy shares. Feng Yu's idea is to cut off other projects of Coconut Tree Company, so that it can only franchise coconut juice and canned food. For other businesses in the past, Le Haha first launched. For example, other flavors of juice, eight treasure porridge or something.
The eight-treasure porridge of the past Lehaha is also a big trump card product. But the eight-treasure porridge is not so easy to make, although many people know what the formula is. But if you want to make a good taste or canned, it is not so easy.
After studying with other people, Zong Qingxian believed that the eight-treasure porridge can be done, but they must wait until they study the eight-treasure porridge with good export and easy storage. It is the most correct way to continue to develop in the beverage sector for the time being.
This point, Feng Yu does not object, but Feng Yu saw that Coca-Cola and anecdotal Coke sales in China are climbing, although not comparable to Le Haha's tea drinks, but now people's favorite drinks, or carbonated drinks If Lehaha does not go into the carbonated beverage market, it will inevitably make Coca-Cola and anecdotal cola bigger.
Feng Yu thinks of the famous Chuanghuang Coke in the past, which is known as the Huaxia people's own cola. When it was first launched, it was the main route to surround the city in the countryside. The effect was very good. It started to make a lot of money.
However, when Coca-Cola and Coca-Cola joined forces to reduce the price of Coke, increase the capacity of each bottle, and find a popular celebrity endorsement, etc., Chuanghuang Coke could not stand the power of the two teams and eventually disappeared.
These means are actually very simple. The core point is to burn money!
Whether it is to cut prices, increase capacity or invite celebrity endorsements, it is a matter of spending money. The economic strength of Chuanghuang Coke is completely incomparable with the world's two major beverage giants. It is normal to be unable to stand up.
But this trick, Le Haha can also be used. On the economic strength, the market value of Le Haha at this time exceeded the peak of the company in the past. If it was a price war, Le Haha would not be embarrassed at all, and could even take the lead in launching a price war because Le Haha’s market layout is even more Well, whether it is labor or transportation, the cost is much lower than the two cola companies.
If you really fight for price wars, then if you dare to sell at a loss, Feng Yu can sue his monopoly. This is Huaxia, the home of Le Haha, and it is a good place to win!
The carbonated drink that Zong Qingxian most wants to launch is also a cola. At the beginning, all the anecdotes could be surrounded by Coca-Cola, and despite the anti-monopoly relationship, Coca-Cola did not dare to go too far, but the anecdote can grow to the present level, and it has also played against the Coca-Cola Company many times.
Others do, as a local snake, there is no reason not to do it. He is now studying the formula of cola, not asking for the same taste, but as long as it is good enough.
Anyway, this cola patent protection period has long since passed, but no one knows the recipe. But the main ingredients are still clearly written on the bottle, but the ratio is not known.
"Apart from Coke, I didn't think about anything else? For example, adding other fruity carbonated drinks, like apple flavor, grape flavor, orange flavor, etc. I remember that our most popular fruity drink in China is orange. Juice?"
Feng Yu thinks that only Coke is not easy to remember. Instead, it will make people think that it is an imitator. It is better to directly introduce the types of carbonated beverages that the two Coke companies have not promoted in China. Instead, they will let Lehaha win the market. Can also win word of mouth.

Fruit-flavored carbonated drinks, like the sodas produced by small beverage factories?
Zong Qingxian hesitated. That soda, isn't every city? Even many counties have factories.
"They are called soda, we don't call it soda, for example, it's cool. Don't forget, we are the hottest brand in the domestic beverage industry, a bottle of water, hit us three hahaha Words, the value is different!" Feng Yu said with a smile.
Just like the domestic called kiwifruit, imported from abroad, it is called kiwi, it is actually a kind of thing. In the same way, the small factory produces the soda, but the production produced by Le Haha is completely different!
Zong Qingxian nodded thoughtfully: "Feng always means the same as Coke, launched around May 1st, catching up with the summer beverage sales season?" It is cool, it must be the meaning of summer heat.
"I think so, how to do it, you can study it. Juice is also a good development direction, and our ad calcium milk, why can't it be like a drink, big bottle? The type of drink can be There are many, in this respect you bring people to study and research, we have to sit in the market leader in five years!" (To be continued.)
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