Chapter 411: This is the purpose of Yang Huan!


   The elevator where Jeremy Dulloc was sitting on, slowly ascended.
  
   looked ahead, the elevator door was as bright as a mirror, reflecting his expression at this moment.
  
   Tension, anxiety, restlessness, and pretending to be calm.
  
   He clutched a document tightly in his hand, which was the request of his immediate boss.
  
With a ding sound, the elevator has arrived.
  
   One of his hearts also picked up.
  
   stepped out of the elevator and walked into a spacious and bright office.
  
   Signs are hung at the gates of all offices in the entire building, except for this office.
  
   By the way, this office is the largest and the best.
  
   Outside the office door is a front desk secretary.
  
   "Hello, Mr. Dallock!"
  
   The secretary at the front desk saw Jeremy Dallock and stood up, "He is already waiting for you!"
  
  The secretary walked to the office door and tapped a few times, and then she opened the door when there was a sound coming in.
  
   "James, Mr. Darrow is here!"
  
   is a 40-year-old man in glasses who looks very gentle and capable.
  
   He is the youngest son of News Corporation’s director Xi Murdoch, James Murdoch, the former chairman of the board of directors of Sky TV.
  
   At the beginning of this year, he was forced to apologize and resign because of the eavesdropping incident, but he still manages the affairs of Sky TV.
  
   Everyone also knows that when old Murdoch goes, he is the one who is too bad.
  
   "Oh, Jeremy, coming!"
  
   James Murdoch was playing golf in the office, and when he saw Jeremy Dallock coming in, he had just shot a hole in, he put it away, and walked over with a smile.
  
   "James!" Jeremy Dallock greeted tremblingly.
  
   He knew that the rumored Murdoch family heir actually had a very bad relationship with his father.
  
   Even he doesn't like people calling him Mr. Murdoch, but likes people calling him James.
  
   However, no one would deny the future of this too shameless son.
  
   That is to take over the entire huge news corporation!
  
   Since he took over the Sky TV station that year, everyone has concluded all this!
  
   Because Sky TV is the core business of News Corporation!
  
   "He called early in the morning to ask, what is the situation in Southampton?" James started to ask as soon as he sat down.
  
  Only people who have been in contact with James often can understand him. He here refers to the old Murdoch.
  
  The chairperson of News Corporation, a world-famous media tycoon!
  
   In fact, Murdoch Sr. called almost every day to ask about Sky TV, because this is too important for News Corporation!
  
  It is so important that he makes at least one phone call almost every day to inquire about the company's situation, and every major decision must be implemented with his consent.
  
  In Jeremy Dulloch's view, James Murdoch was lucky.
  
His predecessor, Donny Burr, created a very good situation for him. Taking advantage of the exclusive management of Premier League broadcast rights, he won 7 million users, and each user paid an annual fee of 400 pounds per year. This income Nearly three billion pounds.
  
   And what James needs to do after coming to power is very simple, and it is enough to keep this core business!
  
As the son of Murdoch, although everyone knows that James and the old Murdoch have a bad relationship, he is at least not a dude who can do nothing, so he quickly used the influence of old Murdoch to sit in the company. Stabilize the position.
  
   But all of this is still inseparable from the guidance and supervision of the old Murdoch's "dream has set sail ☆ elegant anger" behind him.
  
   Jeremy Dulloch is also used to having such a conversation with James.
  
   This is in the past, they don't know how many times it has been done.
  
   "This is the information I collected this morning." Jeremy Dulloch passed the document in his hand.
  
   James took it and turned it over at will, from top to bottom, page by page, looking very carefully and seriously.
  
   This is also his consistent style of doing things.
  
   I believe it is also the place that old Murdoch valued him most!
  
   "So, Southampton intends to intimidate the Premier League to compromise?" James smiled slightly.
  
   This is interesting!
  
   In the past so many years, I have never seen such a tyrannical newly promoted horse!
  
   Jeremy Dulloch gave a wry smile, "Do they have such courage?"
  
   "Hehe, Jeremy, never underestimate the ambitions of others!"
  
   James smiled and pointed to a paragraph in the report, "Look at this!"
  
   Jeremy Dallock immediately took it, and it was Yang Huan’s speech when he was interviewed by the media at the entrance of the hotel.
  
   "This is a diplomatic rhetoric. The in-depth exchange of views means that the two sides quarreled a lot, but each had their own minds and failed to reach an agreement. At the same time, he affirmed the role of the roundtable and the Premier League, which is an attitude!"
  
   Jeremy Dulloch immediately raised his head to look at his son.
  
   "My bottom line is here, you are sincere, we can talk again!"
  
  Speaking of this, James couldn't help but laughed, "This Yang Huan is really funny. Among them, the Chinese people like to talk in such a covert way."
  
   Jeremy Dulloch suddenly realized at this time, clapping his hands vigorously, "Yes, I was still weird before!"
  
"what's up?"
  
   "Yesterday afternoon, Southampton CEO Peter Kenyon talked to me about the refurbishment of the St. Mary's Stadium broadcast system. He also called someone from the engineering department to urge him and said that work must start today."
  
   James kept nodding his head, "That's right, if you are really determined to retire, what else can you change?"
  
   When he said this, James couldn't help but frown again, as if thinking of something.
  
   When Jeremy Darrow left this report, and when he got up to leave and left, James Murdoch picked up the phone on the desktop and made a call.
  
   "Daddy!"
  
   There is no doubt that on the opposite side of the phone is the world-famous media tycoon, the head of News Corporation Sim Murdoch!
  
   This is a powerful person in the news media field who can cause a major earthquake with a stomping!
  
   James Murdoch crackled on the phone, narrating his findings.
  
   This is very interesting for the communication between father and son.
  
   The English they speak has a very complicated tone.
  
   is a bit Australian, but has a Boston accent mixed with obvious American English, and a little Indian.
  
   The difference is that James also has some Hong Kong accent.
  
   Murdoch, who is nearly eighty years old, has been silently controlling News Corporation behind the scenes, and he has not yet retired.
  
   When he heard about this from his youngest son, he couldn't help but smile playfully across the phone.
  
   "What a cunning kid!"
  
   James couldn't help but frown. This doesn't sound like a derogation, but an appreciation!
  
   "The reason why England's top teams had the courage to leave the First Division and create a new Premier League was because of our Sky TV's backing and even contributing to the flames. At that time, we urgently needed football to gain a foothold in the UK."
  
   For this period of history, James is very clear.
  
   If the core business of News Corporation is Sky TV, then the core business of Sky TV is the Premier League.
  
   Even in the past so many years, Sky TV has made countless efforts, but it still has not been able to get rid of its dependence on the Premier League.
  
  Who made Britain go up and down, almost all of which regarded football as a belief?
  
  Football is more than just a sport in the UK, it has been integrated into all areas of British society, and they are inseparable!
  
"We and the Premier League are interdependent and indispensable. However, in the 20 years since the establishment of the Premier League, the broadcast fee has been steadily rising. The cost of a single broadcast from 1992 to 1997 was 630,000 pounds. It quickly rises to the current £4.3 million, which is nearly seven times as much."
  
   James listened silently. In this respect, he is not as clear as his father.
  
   Because his father is the witness of all this, and even the creator.
  
"For us, this certainly has the advantage of frightening off potential competitors and building copyright barriers, but it is also continuously increasing our operating costs. As early as 2003, we already had Enough knowledge!"
  
   The first Premier League broadcast contract was from 1992 to 1997, and the broadcast fee for a single game was £630,000.
  
   It was this contract that established Sky TV’s leading position in the UK pay TV field.
  
It’s the second contract of "Dream has Set Sail☆Elegant Fury". From 1997 to 2001, with the rapid growth of Sky TV, the single broadcast fee of the Premier League quickly increased to 2.7 190 thousand pounds.
  
   And the third contract from 2001 to 2004 was once again increased to 3.64 million pounds.
  
In 2003, the fourth Premier League broadcast contract began to be discussed, that is, the one from 2004 to 2007. Sky TV realized that this could not continue. Coupled with the EU's anti-monopoly, it forced the Premier League to broadcast. Power must be divided.
  
In the fourth contract, the number of live broadcasts in a single season in the Premier League quickly increased from 106 to 138. A total of three packages were divided into three packages, but the single broadcast fee dropped rapidly, only 2.47 million. GBP.
  
   Even the overall cost of broadcasting rights has shrunk.
  
But since 2007, more and more TV organizations have entered the competition, especially as the Premier League realized Sky TV’s intentions, it quickly responded, allowing other TV stations to bid jointly, and dividing the broadcast package into seven. Participate in a conscious and more reasonable allocation of existing venue resources to maximize benefits.
  
   So in 2007, the broadcast rights of the Premier League were as high as £4.12 million per game, setting a record high.
  
   By 2010, it once again climbed to 4.3 million pounds, another record high. At the same time, the number of broadcasts in a single season increased again.
  
   It can be said that in this competition, Sky TV is almost forced to compromise again and again.
  
  Although Sky TV has almost monopolized the broadcast rights of the Premier League, it has passed on huge broadcast expenses and operating costs to fans, but in the final analysis, this is not a long-term solution.
  
   Because of endless price increases, users will sooner or later speak with their feet.
  
   Especially with the rise of potential competitors such as British Telecom, the pressure on Sky TV is even greater.
  
   Murdoch has been waiting for opportunities.
  
   Waiting for an opportunity to lower prices!
  
   "Although this is a bit of a suspicion of helping Southampton, James..."
  
   "Daddy!" James Murdoch obeyed habitually.
  
   "You told Darlock to put pressure on the Premier League, refuse to raise prices, refuse to increase live broadcasts, for the reason, that cunning kid has already helped us find it!"
  
   James Murdoch heard this, suddenly realized.
  
   It turns out that this is Yang Huan's purpose!
  
   "But, other competitors..."
  
Murdoch did not let him continue, "If they are smart, they will naturally know what to do. If they are not smart, what are we to be afraid of?" After that, he has returned to his usual self-confidence~www .EbookFREE.me~ Hehe smiling.
  
   James Murdoch nodded, "I see, Daddy!"
  
   "Also, I heard that after Yang Huan's Miracle Media acquired Infront, it acquired IMG and it has been approved."
  
   "What?" James Murdoch was taken aback.
  
   Although it is a different field, the market value of IMG is very expensive.
  
   Is this acquired?
  
   The ambition of the Chinese man is too big, right?
  
   "I heard that they are contacting several European giants and are preparing to organize an international Champions League match, as well as a European Youth Champions League. Please pay attention to it. If the price is right, take it down!"
  
   These resources are all scarce. Once they are operated, they will benefit for life.
  
  I think that in those days, Murdoch just bet on the Premier League and made Sky TV?
  
"I understand!"
  
   "Just take a trip to Southampton yourself!" Murdoch explained on the phone.
  
   "Hehe, I heard that the Chinese food in Wangjiang Pavilion is world-famous, you can try it!"
  
   "Okay, let me get in touch!"
  
   "Well, that's it, I'm tired!"
(To be continued) [This text is provided by Qihang Update Team@儒雅的傲] If you like this work, you are welcome to come to Chuangshi to vote for recommendation and monthly pass. Your support is my biggest motivation. )
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