Chapter 190: Environmental ambassador
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Fox in the Penalty Area
- Lin Hai Ting Tao
- 2647 characters
- 2021-04-27 12:35:14
When Leeds City returned from London, Hu Lai’s agent, Yong Jun, made a video call to him from China. After that game that could be recorded in the history of Chinese football, Yong Jun did not follow Hu Lai back to Leeds. . He stays busy in China.
Because the Chinese team entered the World Cup finals historicly, the image of the Chinese team's players in the public's mind has soared. Various commercial endorsements that were basically missed by Chinese male football players in the past are also coming.
For these internationals, this is a sweet pastry that is hard to refuse. After all, the Football Association's salary limit is the salary the club gives them, and it can't control the commercial endorsement contracts they sign with major brands outside. Able to sign a commercial endorsement contract, and even earn more than they are in the club. Everyone desperately wants to enter the World Cup, in addition to dreams, naturally there are also economic considerations.
As the agent of Hu Lai, Zhang Qinghuan and Wang Guangwei, Yong Jun is of course responsible for obtaining the best endorsement contract for them.
Song Jiajia also flew back to China to handle these matters.
"I don't want to accept too many commercial endorsement contracts, Uncle Yong." Hu Lai said to Yong Jun during the video call.
This surprised Yong Jun: "Wait a minute, if you are kidnapped, blink, Hu Lai..."
Hu Lai gave Uncle Yong a look: "What! I'm fine!"
"Then why don't you make money without making any money? Aren't you... a fan of money?"
"A fan of money returns to a fan of money, but if the money becomes too much, I am afraid that I will lose my interest in making money." Hu Lai said plausibly.
"Hey, what you said..." Yong Jun was a little speechless. It sounds reasonable at first, but after careful consideration, I feel that Hu Lai is talking nonsense.
"The most important thing is that instead of accepting all endorsement contracts, not picking fat and thin, and not good enough, it is better to choose two or three high-quality brands to endorse. The price is good, and then maybe you can earn money by endorsing three brands. Money is much more profitable than endorsing seven or eight brands..."
Yong Jun looked at Hu Lai with a surprised look: "This is a bit of a level. Don't worry Hu Lai, we won't treat you as a cash cow and let you speak for any brand. That will ruin your image value. Dignantly, the number one player in Chinese football, you can't do any endorsement of fraudulent used car platforms, and you will definitely not endorse any online class app..."
When I heard the last sentence, Hu Lai stopped doing it: "Hey Uncle Yong, what you said... I can't look down on'bombing cars', but why can't I endorse the online course app? Is it because I don't learn well? Let me tell you, Uncle Yong, if I didn’t concentrate on playing football, my learning achievement would not be too low! With my natural language talent, isn’t it enough to endorse those apps that teach foreign languages? ?"
Yong Jun was taken aback for a moment and then smiled: "You reminded me that your language skills are really suitable for endorsement translators or translation apps. You wait and I will write them down..."
With that said, he really looked down on the camera and found a notebook to write down the idea he had just thought of.
"What the are translators and translation apps, Uncle Yong! I mean learning apps!"
Yong Jun bowed his head and remembered it, as if he hadn’t heard Hu Lai’s protest at all, he raised his head and said with a smile:
This time the companies that are interested in you are basically domestic. After all, the Chinese team’s entry into the World Cup is a great excitement. Because of the rising national sentiment, many national companies also hope that you can speak for them. You can rest assured that we will choose the best quality brand..."
"No problem, anyway, Uncle Yong, you and Fatty can figure it out. I believe you are all professionals, and you must be better than me in this respect." Hu Lai trusted them very much.
Yong Jun nodded, showing a complicated expression again.
Hu Lai was keenly aware of the change in Uncle Yong's expression, and he asked bluntly: "Are there any questions, Uncle Yong?"
"Uh...actually this is the case. Most of the people who are looking for you are commercial endorsements. But you also know that you are now a celebrity... The popularity is getting more and more popular, and your reputation is getting bigger and bigger, so you have to shoulder it Matching social responsibility. So there must be some charity endorsements..."
"Public endorsement? No problem, I'm enthusiastic about charity!" Hu Lai promised, he thought it was not a problem.
He also knows that compared with commercial endorsements, the endorsement fee for charity endorsements is relatively low. He thought that Uncle Yong wanted to speak but he was afraid that he was worried that he would make less money by endorsing charity, so he smiled and said, "Uncle Yong, don't worry. I hope to make money with charity endorsements..."
"It's not the problem." Yong Jun shook his head. "Recently, a well-known international charity organization came to us and asked you to become their ambassador. We are considering this..."
Hu Lai did not expect that an international charity organization would find him. He was surprised: "Which organization?"
"'Wild Animal Rescue'."
"Protect wild animals? Yes, I'm fine..."
"No, you listen to me, Hu Lai. This organization was really focused on protecting wild animals from the beginning. Have you seen Lin Wei's original ‘No Deal, No Kill’ advertisement?"
"I've seen it, bus stops, airports, train stations... everywhere."
As a Chinese basketball superstar, Lin Wei did not take many endorsement advertisements at the time, and his image appeared in many places. The public service advertisement of "No Deal, No Kill" has been intensively bombed for a period of time, and Hu Lai has indeed seen it.
"This commercial was shot by Lin Wei as the image ambassador of the'Wild Animal Rescue' organization."
"Oh-it's them. Isn't that good? Very successful. These words have become a buzzword... ‘Protect wild animals, no trade, no killing’ what a positive energy!"
"That's right. But then they launched a new promotion and marketing in the country. The theme is to encourage Chinese consumers to eat more vegetarian food, eat less meat, protect the environment, and reduce global greenhouse gas emissions..."
Hearing this, Hu Lai finally understood why Uncle Yong's attitude was so ambiguous: "Damn, that stupid marketing campaign is done by this organization... A vegetarian organization came to me to be an ambassador? Their brains are flooded? I’m a professional player, I don’t eat meat and kick a ball!"
Although some professional players in European football have begun to become vegetarian, this is still a non-mainstream niche culture. Among the vast majority of professional players, meat is their main source of protein. It is really unacceptable to prevent them from eating meat. .
It's no wonder that Uncle Yong has that subtle expression, it turns out that it's because of this...
"But this time they are looking for you to be an ambassador, not to promote vegetarianism." Yong Jun explained. "They also know that asking athletes to promote vegetarianism is not persuasive..."
Hu Lai already shook his head like a rattle, and didn't want to hear what the other party's real purpose was: "No matter what it is for publicity, I refuse to cooperate with this kind of organization that is full of chlorophyll in its head and glows green above its head. I think They have problems with their brains, and being with them will seriously affect my personal image. Besides...'International Non-profit Environmental Protection Organization', listen to you, Uncle Yong, listen to this name."
"What's wrong with this name?" Yong Jun was confused.
"It's simply the best label for the evil organization!"
Yong Jun was taken aback: "Oh, don't say this, Hu Lai. Be careful when you get caught up in fishy!"
"Don't worry, Uncle Yong. I'm just spitting out in front of you. To be known, it must be a traitor between the two of us!"
"..." Yong Jun missed Zhang Qinghuan especially at this moment...
After calming down a bit, he asked again: "Are you sure you want to reject them, Hu Lai?"
"I'm sure. Why? Is there any difficulty? It won't work if you don't endorse? Looking for an image spokesperson these days has become a strong buy and sell?"
"No... The main reason is that you rejected a nonprofit organization or environmental protection organization. This is a bit troublesome. When it is spread out, it will inevitably cause some criticism and negatively affect your image."
In fact, what Yong Jun wanted to say at the beginning and stopped worrying about it was this problem-when he and Song Jiajia knew that this organization had sought Hu Lai, they were not willing to let Hu Lai endorse. After all, they all know what this organization is doing in China, and they have not rarely caused people's complaints over the years. Especially the promotion of letting the Chinese eat less meat in order to save the earth's environment has aroused domestic criticism.
In the early years, they hired a large group of entertainers to promote vegetarianism, and they fooled many people. But in recent years, with the rise of national sentiment and the improvement of the overall quality of the people, Western environmental protection organizations have become less popular in China.
So this is a very sensitive matter.
But it happened that this organization took the initiative to come to the door, calling for cooperation with Hu Lai.
It can’t be said that people are here to find faults. They do have a tradition of cooperating with Chinese sports stars.
This environmental protection organization established in the United States first opened its doors in China, relying on the cooperation with Lin Wei, the Chinese basketball superstar.
The reason why Hu Lai was not found before was because the overall image of Chinese football was not good. Naturally, they didn't need to let the football players speak. But the situation is different now. China’s men’s football has entered the World Cup in history. The formerly disgusting international players have turned into beloved sweets and pastries. Hu Lai, as the most famous top brand among the national football players, was found by this organization. It's normal to come...
But this organization is too sensitive. To Yong Jun and Song Jiajia, the olive branch they threw out still contained yellow mud on it. If it falls into the crotch of Hu Lai, it is not but shit...
When Yong Jun told Hu Lai about his and Song Jiajia's concerns, Hu Lai laughed.
"Hey, what should I do... As far as the things this organization does, I think I have rejected it. On the contrary, it helps to improve my image in the hearts of the Chinese public?"
"You can't say that, Hu Lai. Although everyone knows what this organization does, on the surface, people use the banner of'environmental protection', and you really have nothing to do with them. After all,'environmental protection' is the current political correctness. When you refuse the endorsement of environmental protection organizations to spread, someone can attack you with this, saying that you are not environmentally friendly and don’t care for the earth. If you put this hat on you, your reputation will be stinky. Many brands do not. Dare to be associated with you again, for fear of being scolded for'anti-environmentalists' endorsement...
Hu Lai waved his hand, still with a nonchalant expression: "It doesn't matter, Uncle Yong. Don't these people just want to be righteous? We just give them."
"How to give it? You refused the endorsement request of the environmental protection organization..."
"This is not the only environmental organization." Hu Lai pouted. "Furthermore, who stipulated that environmental protection can only be carried out by environmental protection organizations and can be promoted? I didn't expect it. Uncle Yong, you said so, I now have an idea. Let's find an environmental protection organization in China that is endorsed by the government. Can’t cooperation work? Or directly cooperate with government departments. I have read the news about our country’s elimination of the Umaru Desert. Let’s find a desert with suitable conditions and find a company that is willing to spend money to make a reputation. Let’s go find it together. The local government, sign an agreement. The specific content is that every time I score a goal, the local government organizes manpower to plant many trees in the desert, and the funding is all provided by the sponsoring company..." (Note 1)
The Yong Jun, who was still frowning, heard what Hu Lai said, and his brows gradually relaxed. In the end, he simply slapped the table and interrupted Hu Lai's words: "Eh, your boy, this idea is really reliable!"
Hu Lai was dissatisfied: "Uncle Yong, when am I not reliable?"
Yong Jun smiled and skipped the question: "I think it can be done. Tomorrow, I will work with Mr. Song to advance this matter with all my strength, and try to get it done quickly, and don't give that side any chance."
"So, you see, Uncle Yong, the way people have come up with it. Some people want to be righteous, then give them righteousness, not only to the righteousness, but also to put the righteousness in their mouths and poke them directly into their throats, see. What can they say then. Is environmental protection still divided into international and domestic? Internationally, it is taller than domestic? Isn't it nonsense?" Hu Lai pouted.
"I don't believe that Lao Tzu planted trees in China, and some people dare to say that I am not environmentally friendly. Isn't it environmentally friendly to maintain China's environment? If someone scolds me~EbookFREE.me~ I will ask them: the living environment of Chinese people. Isn’t it the environment, doesn’t it need to be protected? Is it not environmental protection to protect China’s environment? I am a Chinese, and it is reasonable and reasonable for me to contribute to the environmental protection of my home country."
Yong Jun waved his hands again and again: "Don't be excited, don't be excited, Hu Lai. No one has said that yet, I just said that this situation may occur. Although the probability of this situation is very low..."
"I know, Uncle Yong. I actually don't want that kind of thing to happen. But if we do encounter it, we don't have to panic. We don't cause trouble, let alone worry about it." Hu Lai said this very hard, because he believed it. What I did is correct.
Just like Wang Guangwei commented on him at the beginning, as long as he thinks this is correct, he will continue to do so.
Although tens of thousands of people are coming.
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Note 1: The Umaru Desert is actually the Mu Us Desert, or it should be called the "Mu Us Sand Land" now. Because it's a parallel world, there is no need for place names in reality.
This idea was actually there when I wrote this book. The idea at the time was the same as Hu Lai’s idea, that is, Hu Lai can score goals and score a lot, so he simply linked his goals with tree planting. .
We Chinese are good at planting trees and afforestation, and we have been silently planting trees and afforestation. In this way, let Hu Lai cut into the endorsement of public welfare, I think it is more meaningful than directly writing Hu Lai's endorsement for an environmental protection organization, posing a pose and shooting an advertisement.
I even thought about whether to make a linkage with Hu Lai in the book. I went to find a place and adopt a forest by myself. Then I wrote that Hu Lai scored a goal. In reality, I let the forest farm plant a hundred trees... But because I don’t know anything about how to operate in reality, so I can’t do anything, so I just think about it...