Chapter 69: [Li Mingyuan's thoughts]


The time passed day by day. In February 2004, Blue Star Technology Co., Ltd. smoothly passed the first anniversary. There was no big congratulation. A simple party celebration was passed.
许多 For many Internet companies, it is good to be able to pass the first anniversary smoothly, it is a success. The metabolism in this field is too fast, new Internet companies have sprung up, and there are countless dead companies.
In February, the global number of users of the BlueSpace website reached 143 million, of which the international version of BlueSpace's overseas users ushered in high-speed growth, with a cumulative total of 37 million, while North American users reached 18.7 million.
Blue Space is Bluestar's core business. Its growth rate and growth are, to a certain extent, directly related to the company's future valuation.
At present, in the real-name social networking field, domestic competitors' websites have already survived or changed their appearance. Tencent launched the QQ space at the end of January this year. Instead, it combined with QQ itself to achieve an unexpected success. This project was logically eliminated.
The biggest competitor in the country announced GG in less than a year. Only one 51 space in the mainland has survived. Now it has become the second market share, second only to the blue space, but it has less share than renren.
Now Luo Sheng is most concerned about MySpace, another strong competitor from North America, which has already exceeded 5 million users, and completed a Series A financing worth US $ 8 million in January.
社交 MySpace, a social networking site, is also almost a mirrored version of BlueSpace International.
The company's current situation is that it has already benchmarked with QQ in China, and the two parties have begun to compete on user activity. The competitors in North America are mainly North America, and the target is MySpace, and the two parties are competing on preempting users.
After receiving the B round of financing, Luo Sheng directly took out a huge investment of 50 million US dollars for the expansion of the North American market. Nowadays, the industry almost stays on the concept of "big fish eat small fish." In North America, the international version BlueSpace undoubtedly plays the role of "big fish", MySpace plays the role of "little fish", Luo Sheng directly hits 50 million in the North American market, and MySpace only reaches $ 8 million, and the body weight difference between the two sides is huge.
At present, the situation seems to confirm the phenomenon of "big fish eats small fish", but Luo Sheng's thinking is ahead of everyone in this world, and the pattern is not on a level at all.
And there is no need to question, he is very clear that the future of the Internet world, even more terrifying than "big fish eat small fish" is "fast fish eat slow fish", even if it is a giant, as long as you swim slowly, you will be swim fast Fish eat.
At the same time, another project of Blue Star Technology, "Cloud Search", has been well received since its launch, and its growth has become extraordinary. In just over three months after launch, it has occupied 6.3% of the domestic search engine market. Market share, but Baidu's dominance is still difficult to shake, its 58% market share is still far ahead in the industry, followed by Google and Yahoo Search.
It is worth mentioning that after entering February, Tencent has also begun to work hard. It just launched qq space at the beginning of the year and launched its own search engine again the following month.
Relying on this QQ show ’s super realizing ability, Tencent has just completed its financial turnaround in 2004. It is a heart-warming agent for the little penguin who is worried about the ability to realise. Little penguin is stepping into the new In the beginning of the year, he frequently moved and prepared for the IPO in Hong Kong in the second half of this year.
This year is a crucial year for Tengxun.
Although it is now competing directly with Bluestar Technology, it does not hinder the market's preference for Little Penguin, because Tencent is now the second largest shareholder of Bluestar Technology. For Tencent, it is undoubtedly a matter of putting the left pocket and the right pocket. And also enjoyed the dividends of Bluestar Technology's business going abroad. Tengxun did not have a small income overseas, relying entirely on the indirect income of holding Bluestar Technology's equity.
In the same month, Sogou Search was officially launched, and it is certain that new search engines will pop up one after another.
For Baidu, it can be said that the year is not good, look at it, look at it, and fight against the enemy. Google, the old rival, needless to say, now there are new competitors such as Yunge, Soso, Sogou.
Especially cloud song search, don't look at the current market share of only 6.3%, but the growth momentum is too horrible. Like the blue space website, there are potentials to become explosive models. It ’s very important to post this product. It just made Baidu restless.
Now, the search related products posted by Yunge Search have become the object of widespread imitation in the industry.
Anyway, the peers are all in a "salty fish mentality" now, just touch the blue star technology to cross the river. When making a product, generally first look at how blue star technology does. Product or new concept, follow up decisively next second, you can go online with a different skin.
Suddenly became a leader in the Internet community.
From this point, it can also reflect on the side why so many venture capital institutions like Blue Star Technology will favor Blue Star Technology and will throw Luo Sheng crazy money.
Uh ...
"Mr. Luo, I recently drafted a marketing plan. I think this plan can bring huge traffic to Post Bar."
In Luo Sheng's office, after Li Mingyuan came in, he handed over the curated manuscript directly to the other party. When Luo Sheng opened it, Li Mingyuan continued: "As early as January, I had completed the planning, but at that time you Still traveling in the United States. "
"Super girl?"
Luo Luosheng couldn't help but feel surprised when he saw the keywords in the planning content. After a moment, he looked up at Li Mingyuan, who added:
"Well, Super Girl, this is a sister event of Super Man Voice hosted by Mango TV. I have investigated and the organizer wants to focus on building this brand this year. I think this form of participation for everyone is quite It is novel and creative, and it will inevitably bring about uneven levels of participants. Instead, it will have a freshness and can spark the topic. It is very important for Yunge Post to have a topic. "
Luo Sheng roughly read his plan book and nodded in agreement: "It makes sense. Post Bar relies on a new mode of close search to cooperate with the operation of the entertainment event of Super Girl. It has a great probability to detonate the traffic of Post Bar. I think this idea Yes, what are you going to do? "
After speaking, Luo Sheng looked at Li Mingyuan again. He was the person that Yu Jun brought to the company. Now he is the first senior product manager of Post Bar. In short, although the post was proposed by Yu Jun, he is a Yunge search. Chief Architect, in fact, the operation of this product is mainly responsible for Li Mingyuan.
As soon as Luo Sheng heard it, he agreed to this plan. Li Mingyuan was so excited that he said in detail: "The Super Girl project has just begun. Generally speaking, the organizers don't know if it will succeed, so the investment will not be too much. , We took the money to find the organizer to cooperate, this time is the best opportunity, it is easy to negotiate. "
Luo Luosheng laughed: "Why, it seems you are optimistic about this project?"
铭 Li Mingyuan scratched his head and laughed: "I think it's human nature to entertain. I guess the boss is optimistic about this project."
Luo Sheng laughed: "Haha, let's say, how much do you want?"
铭 Li Mingyuan was so happy, he thought for a while and hesitantly said, "Then 10 million, it should be enough."
Hearing that Luo Sheng pointed at him, then spread his fingers, and said without hesitation: "I give you 50 million ~ EbookFREE.me ~ signed a 5-year cooperation agreement with the organizer, exclusive naming rights, be sure to host Every time I start, I recommend that you recommend the general audience to post on Cloud Songs for discussion. You can take care of the rest yourself. I wo n’t pay attention to the specifics. I just look at the results. "
铭 Li Mingyuan heard this number and was stunned. At this time, 50 million is an astronomical figure. For the organizer of this entertainment project, it was a wave of money without even broadcasting the first blood.
Luo Luosheng withdrew his hand and added: "The specific operation, how to use this money, you can discuss it with Lao Yu, how to talk to the organizer, and also discuss it."
After Xu's response, Li Mingyuan nodded ecstatically: "Understand! I'll start preparing."
As Li Mingyuan left the office, Luo Sheng leaned comfortably on the boss chair. If Li Mingyuan thought that the entertainment project could be successful, Luo Sheng was more confident than him.
Because in the previous life, it was Yu Jun and Li Mingyuan who used the operation of the
Super Girl
and other entertainment worlds to bring the traffic of Post Bar to an unprecedented peak.
The proportion of traffic within Baidu surged from 1% to 11% within half a year, and became one of the most popular Chinese online communities in the world. This traffic data was already second only to search and Mp3.
The success of Tieba is phenomenal. For a long time, if you talk about traffic and activity, you ca n’t even find any interesting community products in China. At the same time, it also opens the web2.0 era for user-contributed content. But now all of this belongs to Yunge Search, belongs to Blue Star Technology, and belongs to itself.
Take your own path and let others have nowhere else to go.
Uh ...
(There is another chapter in the afternoon, and the third one asks for a ticket (broken sound) ~~)
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