Chapter 1317: For the first time

"For the gambling agreement, I think this trend is not good." Gao Leng frowned and shook his head.
It sounds like a gambling agreement is a very good agreement. Your drama is good and the ratings are high. As long as the ratings reach a certain point, the advertising benefits that the TV station recruits will be equal to you, or a few. Minute.
TV commercials are big heads. This is not like the commercials embedded in TV dramas. Look at Hunan Satellite TV broadcasting a TV drama. How many interruptions are used to put advertisements? That is charged by the second.
In a prosperous TV series, the advertising costs inserted in it are several hundred million, or even one billion.
And different from TV show placement ads, the placement ads in TV dramas are one-off. After filming, it’s impossible to implant them again in the future. But TV stations put ads differently. New ads are inserted every year. That is, so much money can be divided every year.
It sounds like a really good thing. If your drama is good and your ratings are high, you will earn more.
But in actual operation, there are a lot of tricks in it.
"TV dramas are going to be a big hit, how can they be so fast? This is not like a movie. Generally good TV dramas have about fifteen episodes before they start to become popular, but the agreement on gambling is different. The first ten episodes have had a lot of ratings. Requirement, for the ratings in front of us, we have to hype unscrupulously, and we have to buy and sell some ratings, and the cost of this will go up." Gao Leng waved his hand.
Now the box office can be faked, and the ratings can also be faked.
At the box office, money is actually put into it, and the ratings are not cheap anymore. If you want to buy a TV series, the ratings are at least nearly 10 million a day.
Adding one more point a day will cost more than ten million viewers! The first ten episodes of the TV series are 100 million! Can't buy ratings every day, right? And the ratings are not the same thing as the box office. This hype about the box office has immediate benefits: the higher the box office, the more movies the cinema will give you. You fry for a few days, and when people go to the cinema, it smells like: Yo, there are five rooms in this film! It should be pretty good, take a look! No, there are high-ranking movies at the box office. High-ranking movies can always drive purchasing power. At most, those who watch movies come out and scold a few words after watching the movie. Oh, fuck, this piece of rubbish.
Garbage is garbage, anyway the money has been made.
But the ratings are different. Aunts who watch TV dramas rarely pay attention to what ratings are not on the Internet. If it looks good, I just stop the remote control to watch it. If it doesn't look good, I change the channel. It's that simple.
If you sign a betting agreement, then the average ratings of the entire broadcast cycle can reach a certain score. If you can't, I'm sorry, then pay you a low price. In many cases, the TV drama party smashed the ratings, and ended up at a low price, losing money.
For the TV drama side, don't play with the satellite TV gang. Those who have become elites can't play. You can't play with those who have the word "politics".
what? As long as your drama is good, can you not buy ratings?
Can pull it down, if you don't buy it, the problem is that someone else buys it! Satellite TV's rival TV is regarded as TV series of the same time period, they buy it. They bought it. If you don’t buy it, don’t you fail to meet the standard? This is the same reason that the box office must be checked for movie releases. If you don't check for others, then you are dead.
How about it is the heartbeat that the film industry is playing.
This gambling agreement is the overlord clause of the satellite TV side. To put it bluntly, I can give you more money. Then you pay more to speculate and brush up the ratings. After all, I still compete with other satellite TV...
Share advertising costs equally? That wool still comes from the sheep.
"The gambling agreement is popular now. This is your first TV series. I am afraid that you can only sign this." Director Lin reminded Gao Leng with a calm face after thinking slightly.
Gao Leng frowned and said nothing.
If you are a veteran of high-quality TV series, then when your series comes out, or even when filming starts, there will be several satellite TVs coming to buy them, all wanting to make money. But you are a novice, and the satellite TV is also afraid of losing money. It will buy you out at one time. What if the ratings are not good? That would be a loss.
Gao Leng is a novice and will naturally suffer from the contract.
"I'll consider these. You can make a good film, and leave it to me." Gao sneered and stood up: "This domestic youth idol drama has been filmed a lot, and you have worked hard."
Director Lin smiled and stood up. The assistant next to her hurriedly helped her. There were a lot of night scenes during this period. Although Director Lin was talented, he was already familiar with filming. In addition, Gao Leng arranged five assistants to take care of her. Body, after all, 65 years old, she is indeed a little tired, she twisted her waist and nodded: "Working under your hands, the heart is not tired. Then you will leave all these things to you. I am responsible for the youth of the mainland Idol dramas are made better, and strive to win other youth campus idol dramas."
After Director Lin left, Gao Leng pressed his temples with both hands and fell into contemplation. Now both dramas have been filmed. The sale and purchase of the broadcasting rights of "Wei Wei" is imminent. Fortunately, this is a school idol drama, which itself is a small white drama. Children like to watch it, and all Davids also like it. If the price is a little looser, the possibility of selling it at a good price is still very high.
At least not to lose money, but to make a small profit. This is the worst result. This is also the reason why there are so many youth idol dramas today: they sell well. What's more, Director Lin's director is even more sure.
The most uncertain is "Lang Bang".
The gold content of "Langbang" is higher than that of "Weiwei". "Weiwei" is more or less sweet and vulgar. Just like "Huanzhugege", it can be defined as a sweet and vulgar food for all ages. The TV series are just more beautifully filmed, breaking the pattern of idol dramas in inland areas where makeup, accessories, and style are more earthy.
But "Lang Bang" is different. This play is not sweet and vulgar, with a little masculine line. It is about revenge and strategy. Revenge and strategy have never been responsible for the traffic of TV dramas. You must know that the wandering roles of TV dramas are the aunts, eldest sisters, and eldest girls. This group of girls love to watch strategy too little, and they love to watch sweet and vulgar dating. .
A masculine strategy TV series, shot by a novice film and television company, and wanting to sell it for a good price, it is difficult, too difficult.
It's not that you can sell a good price when you make a good drama. The water in it is very deep, and the cold has never flowed. You only know the depth, but you don't know how deep it is.
"If "Weiwei" can only make a small profit, then "Langbang" must make a lot of money. The third drama is already in preparation, and this funding chain is going to be a problem." Xiao Shan struggled with the calculator. Face sitting on the sofa.
Gao Leng nodded.
"Now that the filming is finished, the later publicity has to keep up. This is a lot of money. The advertising fee collected by the magazine at the beginning of the year has been spent. Now it is a penny to invest a penny to the crew, which costs a lot of money. Ah. Why is this boutique drama so costly! Last week, "Lang Bang" filmed a two-minute scene, it was a war scene. Guess how many days did the director Kong film it? How many days did he shoot the two-minute scene? "
Gao Leng looked at the bitter melon-like little single, and asked, "How many days? Is it possible to shoot a two-minute scene for three days?"
"Three days will be fine!" Xiao Shan sighed long, "It took seven days to shoot! For the two-minute war scene, he shot seven days! It cost three million! Three million in seven days! Three! A two-minute war scene with a million piles up! You say, isn't this war scene just a big shot? How can it be shot for seven days?!"
Today's war scenes are usually shot in the studio. The back of the army can be produced with a computer. The main protagonist can be taken close-up shots. A two-minute war scene can be shot for seven days, which is really rare.
This hole guide is known to be able to toss in the industry, and it seems that the rumors are true.
"Before I heard that in order to shoot a sunrise, the entire crew could really climb to the top to shoot. After shooting for several days, I thought it shouldn't be so exaggerated. Wouldn't it be enough for a cameraman to go up and shoot? I took it this time. I took it thoroughly. Don’t you know. I’ve taken it for the past seven days and allocated funds. Two minutes, 120 seconds, 3 million yuan, which cost 20,000 yuan per second. what!"
It is said that blood will definitely be seen in the war. The scene was filmed and Xiao Shan was spitting blood.
"Don't blame him, give him money quickly." Gao Leng paced back and forth: "Dao Kong is a conscientious director. He must have his reasons for doing this. Don't interfere with his shooting. Don't let the director have money in this regard. Pressure, I'll use it."
Xiao Shan looked at Gao Leng distressedly, without saying a word.
"Director Kong will definitely not spend money indiscriminately. He spends very little money on actors, except that the two leading actors are more expensive, and actors spend much less than Director Lin."
Xiao Shan nodded.
This is true. The director of Kong spends very little money on actors, and it's so little that it makes people wonder.
"Why does he spend so little money on actors? These years, actors are so expensive, even if the actors and actresses are popular, the prices of other old dramas are also very expensive. He also spends money on actors. Isn't it too little?" Gao Leng picked up the information that Dao Kong had submitted, and handed it over to Dao Kong for the casting of this play. He didn't even bother about it. The actor's budget was a full half less than he thought.
It is said that Dao Kong is the most tossing director in the industry, and in some respects the most expensive director, but it is also the director who saves money for producers the most in the industry. These two seem to be contradictory, but it actually implies that Dao Kong’s money is spent on the blade. Wise.
"Yes, almost except for the actors and actresses, the other supporting roles don’t have much money. I’m also surprised. I’m busy recently, plus you told me that I don’t want to talk to Director Kong for filming, and I didn’t ask too much." Xiao Shan walked to Gao Leng. I also looked at the information, and questioned with some worry: "Old drama bones are also a bit expensive. He won't be greedy for the cheap and use the newcomers? That would be bad."
"Dao Kong is here." Said Cao Cao Cao Cao had arrived. Following the announcement of the secretary Yang Guanguan, Kong Daofeng walked in, and as soon as he came in, he stretched out his hand towards Gao Leng excitedly.
"Mr. Gao, thank you so much, thank you so much, this war scene is really cool! It's cool! The first time I filmed a war scene and repeated it so many times and burned so much money, the producer didn't question it, too. Thank you, thank you so much!"
It seems that Dao Kong was here specifically for the one-minute war scene that burned millions.
Of course it's cool, burning 20,000 yuan a second, Xiao Shan muttered in his heart, watching Gao Leng distressedly, so many scenes are being filmed, and the money is pointing to Gao Leng's turnover.
"Yes, you only need to shoot well." Gao Leng said lightly.
"Director Kong, why do you spend so little money on actors?" Xiao Shan asked.
"Huh? Oh, the actor." Director Kong laughed as soon as he heard it: "Eight assistant directors have taken on eight important supporting roles...my own person, no money!"
...
Gao Leng was stunned.
I heard that the deputy director gave a lecture when filming. This was the first time I heard that the deputy director of the entire crew directly filmed the film, and he also assumed eight important supporting roles...
Dare to love, the actors who filmed this scene shouldn't lose their temper with the supporting roles. These 90% of the supporting roles are special directors...
"Two casting directors, three executive directors, and two chief deputy directors. By the way, there is one deputy director assistant and one Xiaoge's assistant. They are all their own. What is the cost?" A look like a world domineering.
...
This is probably the TV series that the director has made the most overseas trips. This saves money as a guide.
"Other actors, a lot of plays are good, expensive, newcomers, cheap is cheap, but the play is not good. Anyway, my assistant directors can act, so I can do it by myself, and guarantee the quality and cheap, right?" Director Kong waved Waving, I look the wisest in the world.
If Gao Lengfu is not convinced, it is true.
He is the cruelest to spend money, and he is the best to save money. Such a Confucian leader is hard to find.
With this kind of Confucius, his play would be difficult to sell. Gao Leng does not believe in this evil, so he must sell it at a good price!
"I'm afraid this movie won't sell well." Director Kong sighed and stretched out his hand to grab his hair. I'm afraid this hair hasn't been washed for a few days. When I catch dandruff and fly all over the sky, I'm crazy about this movie. Eat, let alone wash your hair.
"Now it has spent 100 million. I heard that the advertisements implanted in Lin Tao's film are more than 40 million yuan. My costume drama can't be implanted, so I implanted..." Kong Dao didn't. He lowered his head embarrassingly, his voice was too small.
"Just 500,000 yuan..."
Costume TV dramas are not easy to insert advertisements, and Kong Dao is also picky and unwilling to change half of the lines to insert advertisements. If he can sell half a million yuan, he still has acquaintances.
After spending 100 million, the ad placement was only 500,000, and the film was not selling well. Kong Dao lowered his head, like a kid who did something wrong.
"Leave these to me." Gao Leng smiled lightly. Although there was a lot of pressure in his heart, his expression was calm and light: "You can film the movie without worrying about it, just think about the trick."
"Oh." Director Kong looked up like a pupil, and hesitated.
"Say directly if you have something." Gao Leng smiled when he saw him hesitating.
"I... I still want to play the scene... uh... there are some details that I want to remake... some of the details are not beautiful..." Dao Kong looked at Gao Leng like a pupil looking at the head teacher.
"Also..." Xiao Shan said, "Is it changed?!" Gao Leng glared and stepped in without saying it.
Keeping improving is not just empty talk. In the case of filming, it means burning money, burning money repeatedly.
"Some details don't need to be retaken, I, I, I, I will just say that..." Director Kong immediately changed his tone.
"Why don't you shoot? Shoot, do whatever you want." Gao Leng poured a glass of water for Kong Dao, he instinctively bent over and then, his eyes gleaming at Gao Leng.
"Really?" he asked.
"Of course." Gao Leng laughed: "I said when you took this scene, you don't need to think about money, you only need to make a good scene, you forgot?"
Kong Dao did not forget this.
It’s just that I’ve been in this business for so long, and I’ve heard similar words many times, and every time the producer will say: Lao Kong, don’t worry, this scene is up to you!
But every time, whenever the money burned severely, the words disappeared.
"Lao Kong, is there something wrong with you? A supporting role's clothes are remade if the clothes are not well organized? Who will look at the supporting role behind?"
"You obsessive-compulsive disorder, Lao Kong? I think this picture is very beautiful, what is the cut line of panax notoginseng? What is the most beautiful picture of panax notoginseng? Why do you want it to be so beautiful? You are not taking stills, you just have to go!"
Lao Kong listened too much to such words.
But it’s not the same as Gao Leng’s cooperation. He repeated shooting so many times in a war scene. Starlight Group didn’t even ask. Even when applying for money with Mr. Jane, Jian Xiaodan was stunned for a long time, but he didn’t say a word. It's not.
The war scene was very well filmed, and Lao Kong was very satisfied.
just……
It would be better if one of the flags could be corrected a little behind the lens.
If you swept a corner, the look of the sword lying horizontally could be more artistic, even better.
These are better and require money.
"Go, go to film your scene. Tomorrow I will go to the satellite TV to have a chat and sell the broadcasting rights." Gao Leng patted Lao Kong on the shoulder with a relaxed expression.
But in my heart, it was heavy.
When shooting a film, Gao Leng can find a director. A good director, a good team, and a good script are basically good. There are a lot of trivial things to finish filming a movie, and these high-coldness are not used to it, just grab the big head.
But buying and selling broadcasting rights is different, he has to do it himself.
There are so many satellite TVs across the country, and a satellite TV with a high rating can make a movie popular, even if it is a garbage show. But the question is why does the satellite TV praise you?
Gao Leng has no political background and is a newcomer. He doesn't want to sign a gambling agreement with Satellite TV. Moreover, he has no money yet.
"Which satellite TV to go? I have two acquaintances." Director Kong looked serious when he heard that he was about to sell the broadcast rights, but he became discouraged again when he said that, "But my acquaintances are not hard enough. Otherwise, it won’t mean that I’ve been doing good-quality dramas for a few years and I won’t be popular.
If Kong Dao has a strong relationship with TV, does he still need to rely on Gao Leng? It has long been red.
"Let's find a relationship, I'll find Sister Cai, but Sister Cai can only pull the string for me, and I'm afraid it's useless." Gao Leng looked at the tea in the cup.
The new tea, which is a good one, falls in the cup together.
Sister Cai has a huge influence in the entertainment industry, but she doesn't have a relationship with TV. She has a good relationship with the directors. Besides, when satellite TV buys the broadcasting rights, this is a real money transaction relationship. This brother is also clear about the settlement. Unless it is a very hard relationship, why should the TV give you more money for nothing?
Gao Leng knew that going to satellite TV tomorrow would be a fierce battle, and more likely it would be a closed door with no use at all.