Chapter 396: Failed trust

First "Ultimate Challenge", then "I want to make a record".
This will ensure that the bidding for "I'm going to release a record" will never be low, and why do you want to start with the second place for the one and two advertising spots of "Ultimate Challenge".
There is also talk about it.
The main function is to let everyone desperately bid for the main advertising space.
A bid is divided into three rounds.
It is similar to shouting three times at auction, and then the final word.
There will be two opportunities to challenge the winner of the first round of bidding.
The first round of bidding was 70 million yuan, and the bid was for a travel service company. In recent years, the combination of travel services and the Internet has been very smooth. Such companies are willing to burn money.
Then in the second round, a clothing brand gave it over, giving it a price of 80 million.
In the third round, a mobile phone brand finally broke the 100 million yuan ceiling, reaching 110 million yuan.
Just one secondary advertising space broke 100 million yuan.
This is just the beginning, Shi Shanshan is very satisfied with the result.
The second sub-advertising space has already surpassed 100 million, and finally reached 160 million. The atmosphere on the scene is getting more and more enthusiastic.
Some people even thought that 160 million could take away the naming rights.
Now, no one has similar luxury.
Of course the most expensive is the naming rights.
For now, the most expensive naming right is Jiangnan Satellite TV's trump card blind date variety "Don't Find Me If No Money", which was won by a cosmetics brand with a capital of 580 million.
You ask why a broken company selling cosmetics has so much money to advertise.
Not because there are too many people who love beauty.
The second is "Dad is Gone", which was picked up by a dairy company for 500 million.
The other two to three billion are everywhere.
"Congratulations, the naming right of "Ultimate Challenge" is yours." Queen Shi, who has no performance pressure, finally breathed a sigh of relief.
460 million!
It was twice as high as she expected from two to three hundred million.
The "Ultimate Challenge" advertising tender successfully won a huge amount of 730 million yuan. Although this is only the previous data, Shi Shanshan is very confident to take half from here.
Half of the 730 million is 365 million, plus 120 million of production costs, for a total of 485 million.
After removing the production cost of 300 million, there is still a revenue of 185 million.
After removing all kinds of taxes and fees, there are not many that can be obtained, far inferior to "Tucao Show".
But this is only the beginning. This is the first season and it hasn't aired yet. It is already very good with such results.
In the second season, it would be a daydream for the TV station to spend another 10 million yuan as a production fee, and at least 30 to 50 million yuan for the first issue.
And the proportion of advertising share will be further increased.
"Now the bidding for "I want to make a record" begins. Before that, I must explain one thing, that is, a business unit of Kleist-Miaoya short video will participate in the advertising competition."
Queen Shi began to speak again.
shameless!
The brand owners in the audience did not wait for their brains to figure out what was going on, and they began to swear in their hearts.
Even if they find a trust.
You don't have to go to battle yourself.
Don't say it publicly like you do.
Can you still play happily?
"Hello everyone, my name is Chen Yinhui, I am responsible for the short video of Kleist's Miaoya. Although we are the same company as the Variety Show Department, our business is separated, so we also participate in today's bidding, and everyone competes fairly." Chen Yinhui stood up in the audience. Hold fists around and say hello.
According to Pei Qianlong, the current 4G network has basically achieved national coverage, and the signal is stable. Coupled with the upgrading of mobile phone configurations, short video services have more unlimited possibilities.
As competing products exist for several short videos that love ass, the biggest opponent should be slow.
At this time, the total number of users has broken through 100 million.
The short video of Miaoya is only about 30 million.
Of course, Slow Hand has been planning and promoting since 11 years, and the short video of Miaoya has been established in less than a year.
Give you to beat it within a year!
This is the task Pei Qianlong gave Chen Yinhui.
If you can't do it, then you can continue to manage your Miaoya live broadcast and leave the short video service to someone who can do it independently.
I fuck, so ruthless.
Chen Yinhui did not dare to neglect.
The first thing he thought of was advertising investment.
Must be promoted in order to win more users.
There is no need to worry about money. Pei Qianlong said that he can embezzle all the income from Miaoya live broadcast, and does not need to pay a penny to the company within a year.
Compared with the weakness of short videos, Miaoya's live broadcast business ranks first in the industry.
A large number of live broadcasts of gold medals have attracted huge traffic, and the birth of anchors and even celebrities has brought the platform to the harvest stage directly beyond the investment period.
Miaoya Short Video has signed agreements with several shopping apps.
Collect the user's wool together.
In 2014, the profit of Miaoya Live Broadcasting was -430 million, which was all supported by the company.
In the first quarter of 2015, Miaoya Live’s profit was as high as 60 million. This is just the beginning. The growth rate is very alarming. If nothing else, Miaoya’s 15-year profit will be at least 300 to 500 million.
Part of these profits are used to consolidate Miaoya's live broadcast business, and the rest is used to support the crazy expansion of short videos.
Chen Yinhui is really confident to step on his competitors.
"Our company will not operate in the dark, and the variety department also has its own KPI, so everyone can rest assured." Shi Shanshan didn't talk any more nonsense next.
She is not asking for the consent of these people.
It's just an open notification to everyone.
Not convinced-you can go
Sure enough, no one raised the fart stock. Although everyone felt uncomfortable, it was impossible for the short video of Miaoya to all three advertising spots.
"The first secondary advertising space, now you can start."
In the first round, 30 million.
After all, the investment in "I want to make a record" is only 150 million, which is only half of the "Ultimate Challenge". Many brands do not want to pay too high a price.
"OK, start the second round."
A few minutes later, the second round came out.
"It's embarrassing," Shi Shanshan said embarrassedly, but she kept a polite smile on her face: "The second round of the bid is the short video of Miaoya, 60 million."
Everyone is swearing in their hearts, but the offer of the short video of Miaoya is also effective.
The third round begins.
Unfortunately, no one raised the price this round.
Everyone knows that ~EbookFREE.me~ Miaoya short video will definitely take away an advertising space, and no one wants to bid with it.
The one for you is that you love it.
"Thank you!" Chen Yinhui was overjoyed and stood up and clasped his fists.
This performance does not seem like a failure at all.
Well, he is really not a trust, he really wants to win an advertising spot.
All of the revenue for the first quarter was taken out.
Whenever other people add more money, he may have to pay an IOU.
Mom sells batches, and if you get the cheap ones, you still sell good ones. Go away.
Others don't think he is a trust, and they all want to throw him out directly.
　　
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