Chapter 783: Is it interesting to celebrate the New Year?

"I'm about to lose money into a Muggle (
Capital Station is different.
They can give more than Shanghai TV.
Moreover, the cat factory is in the capital, so we can see each other without looking up, and we have to give a little bit of face.
In the end, Capital Television bought out the first season of "The Actor Is Born" at a price of 200 million yuan.
The 200 million buyout is only broadcast.
All the advertising revenue of this variety show belongs to the cat factory.
Such conditions are indeed not available for Shencheng Satellite TV. In fact, the contact parties such as Zhijiang Satellite TV, Gusu Satellite TV, Mango Satellite TV, and Jianghuai Satellite TV all chose to leave the stage sadly after learning of the conditions opened by Capital TV.
The cooperation between Shencheng Satellite TV and the cat factory is only a small amount of money.
But the purpose of the Capital TV is very clear. As long as the traffic that the show brings, you will take all the benefits.
Not only will you take away all the advertising revenue, I will also make up for you two hundred million in production costs.
Super first-tier cities are really not a joke.
Even if I get tough, I am afraid.
In fact, Capital Station is also under great pressure. They don't have a big tree to enjoy the shade. They are so crushed by China TV that it is really difficult to get ahead.
The little cub of Cat Factory was born under its feet.
There is hardly any cooperation with it.
On the contrary, he got on with the old Shen next door, and even set up the base of new energy vehicles there, with a total investment of more than 20 billion.
It doesn't look good on face.
This time, I have to win anyway.
Even if the kid made too many requests, he would not hesitate.
Fortunately, the cat factory cannot be too much.
It’s pretty good if someone pays for the production cost.
Besides, the program has not been finalized yet, it just determines the guest judges, it is difficult to say how many people can watch it.
Any show with real material is not very entertaining.
The newly established advertising and marketing department has lived up to expectations and won 600 million advertising fees for this variety show co-broadcasted by Capital Channel and M Station.
It seems that 600 million is not much higher than the 550 million in "Pastoral Life".
But "Pastoral Life" has passed the test of the market, and this kind of life variety show is very suitable for placement of advertisements.
If "The Actor Is Born" is not for the satellite TV bonus, it is difficult to sell at this price.
These six billion li advertisers, and an old friend from the cat factory.
It was David, who shared a bicycle at FOR. In order to relieve the pressure of a large number of competitors such as worship, hello, Xiaoming, and Ubai, he began to burn money to make variety show ads.
The market has been rolled out, and what is needed now is popularity.
In order to seek the absolute advantage of the capital market.
In fact, David didn't know much about variety shows. He mainly went to find out which variety show was strong. Insiders told him that Kleist was better.
David's ears have been advertising from the cat factory recently.
Knowing that the cat factory is strong, I did not expect that the variety show of the cat factory is also strong, and the capital broadcasting of "The Birth of an Actor" was broadcast, so it spent 350 million to win the naming rights of "The Birth of an Actor".
The advertising expenses of the two new variety shows directly broke one billion.
What a surprise.
Do you think I die too slowly?
Is it interesting to celebrate the New Year?
Boss Lin had a stomachache with anger, but he couldn't say anything.
However, when Li Changwei accompanied Lao Xu to cry and complain, his mood was terrible: "Why not? Isn’t it because the money was not enough? I gave you such a big authority, you don’t know how to smash it. Do you look at the Capital Channel. You don’t need a penny of advertising, and you can post two hundred million. Can’t you be a little bold?"
The reason for Xu Changlong's cry was the Miaoyou platform.
The Miaoyou platform is launched. In addition to its own "New Jin Yong Special Edition" as the main feature, it also introduces some domestic and foreign stand-alone games.
Unfortunately, how can such a platform be comparable to Steam.
Few users of Miaoyou are pitiful.
Even the ambitious project of "New Jin Yong Special Edition" was brutally defeated by Waterloo.
Count it down, it's really better not to engage in meow tour, just borrow the Steam platform.
"I... I saw a game. Not only did I promise that I would not get a penny, I would post it for five dollars for every sale. They didn’t agree to put it on our platform, and the project leader even said that Not doing it at fifty is really insulting." A lot of age, suffering from such insults, that's why Xu Changlong came over to cry, and he got the general manager of Miaoyou.
"No, fifty?" Lin Dong couldn't control his petty temper. He said angrily: "Then five hundred!"
"Ahem," Li Changwei hurriedly took the boss's rein and said, "Mr. Lin, I don't think this is the point. The reason why the other party rejected us was not because they didn't give us enough money, but because they were disappointed with our platform users. "
"Then spend money to be a user." Lin Dong is full of money.
You can eat the billions that you made in the variety show just now.
"Game platforms are different from general Internet products. What we need is not traffic, but retention." Li Changwei explained.
It's not easy to want traffic.
The current cat factory is also a big traffic user.
"I don't care what you do, Miaoyou must continue to do it. If you need money, you can go directly to President Shi. There is absolutely no retreat." Lin Dongman came to a conclusion unreasonably. UU Reading www.uukanshu.com
The more such things, the more he will do.
Otherwise, what to lose money.
Seeing Lin Dongming's stubbornness, Xu Changlong and Li Changwei could only leave with an expression of distress.
It's hard for a clever woman to cook without rice.
Without high-quality games to tie up users, there will never be any rise in Miaoyou.
"The boss doesn't seem to be in a good mood today, Old Xu, don't take it to heart." Li Changwei did not forget to comfort Xu Changlong.
"It's okay, I just don't know how to do meow swim." Xu Changlong smiled bitterly.
The Miaoyou platform is said to be linked to the entire game division, but in fact it was handed over to Heluo Studio.
Because Heluo Studio is a stand-alone machine.
The Miaoyou platform is mainly a stand-alone game.
"Why don't we ask President Pei, if you want to understand the boss's ideas, no one can compare to President Pei." Li Changwei took Xu Changlong and went directly to Pei Qianlong.
At this time, Pei Qianlong was talking to Qian Na.
For the New Year's Day, all of its artists have recorded New Year's greeting videos and posted them on M Station, Miaoyin Short Video and other cat factory's own channels.
Unexpectedly, an artist made a wrong idiom during New Year's greetings.
As a result, he was scolded by netizens for not learning and skillless.
This was not a big deal, and the artist immediately came out to apologize, and also said that he wanted to increase his knowledge.
The public relations department is also doing a good job.
But this also exposed some process problems of the company.
Because the New Year’s greeting video was checked, and it has been tested several times, but none of them have been checked. Even if the mistake is not too serious, many people have grown up with such a mistake, and the fact of malfeasance cannot be changed.
Pei Qianlong asked Qian Na to talk about this.
He was talking happily, but he was interrupted by Li Changwei and Xu Changlong, and he felt so depressed.