Chapter 1045: The mobile game crashed!


The publicity and distribution of other movies account for a large part of the cost, which will also affect the final income of the film party.
The producers and distributors of certain movies like to sign a gambling agreement. For example, the producer authorizes the guaranteed distribution rights of the movie to the distributor at a total box office of 1 billion, so that the producer can directly Obtained a guaranteed income of more than 300 million.
   The advantage of this is that the producer can take less risk. Even if the movie box office fails and loses money, these losses will be borne by the distributor, and the producer can still secure more than 300 million yuan from the distributor.
   But if the box office of a movie blows up and exceeds 1 billion, only a small part of the extra money will be given to the producer, and the majority will be taken away by the distributor.
  Of course, not everyone is eligible to sign this kind of agreement. It is often the golden film series of famous directors that can get such treatment.
   But this also reflects the fact that in the film industry, distribution companies have a heavy voice. For a movie to become popular, a lot of resources must be spent on publicity. When the money is finally divided, the distributor must not take less.
If the distributor prepaid the film’s publicity and distribution fees, the distributor will charge an agency distribution fee of 12-20% of the box office. If the distributor promises a guarantee, buyout distribution, prepaid production fees, etc., the agency distribution fee will also higher.
   In order to reduce the risk, many film parties will not bear the cost of the announcement, so a large part of the final box office income has to be paid to the issuer as an agency issuing fee.
   Many movies seem to have a good box office, but the producers still lose money because of this reason.
   is a different kind. Although the box office has exploded, it has not spent much money on publicity!
   In the case that the distributor does not bear the cost of the announcement, it can only collect 5~15% of the part of the box office attributable to the film distributor as the agency distribution fee, which is converted into a shareable box office ratio, which is only 2%~6%.
   The specific ratio will be adjusted according to the weight of the voice of both parties.
   Feihuang Studio, which has successful experience and is closely related to Shenhua Film and Television, obviously has a higher right to speak.
   In other words, when you come and go, the 1.5 billion box office you get is at least 10% more than other movies when the accounts are actually divided!
   For this level of box office, for every additional point, the difference may be in the tens of millions.
   What's more, these calculations are based on the current 1.5 billion box office.
   The movie has to be postponed for another 2 months!
   Of course, according to conventional experience, even if the box office is postponed for 2 months, the box office will not fluctuate too much. The postponed box office can reach half of the total box office, which is 5%.
   1.5 billion box office, the deferred box office is up to 60 to 70 million.
Because a movie is very fast from being released to being popular. Within a month after its release, I have watched everything I want to watch, and I won’t watch it again if I don’t want to watch it. It is supported by the box office supported by some "missing fish". There won't be many, and the theaters won't give so many rows of films silly.
   But the problem is that because there was no announcement in the initial stage, the stamina was relatively strong. The box office performance on the 30th day was still significantly higher than the average level, and the delayed box office ratio was mostly better than other movies.
   This is just a flicker, but it is another tens of millions of box office!
What's more, the postponement of the release will continue the popularity of the movie. Every time the box office increases, the box office record of domestic movies will increase a bit. Many domestic video websites want to buy the copyright of the movie and post it on their own website, and the price they offer will also be higher. Be richer...
   Pei Qian was paralyzed in the boss chair, feeling a little unlovable for a moment.
   Originally thought that the movie was released, and he deserved to die, so Pei Qian was going to take a look at the box office and accept the cruel facts.
   But after a glance, I realized that I was not completely dead, I had to cremate again, the crematorium had just begun to warm up!
   "Broken, the benefits of this 515 game festival are still reduced..."
   Pei Qian is a little unlovable.
   The saddest thing in the world is that I thought I had successfully completed the task and spent a lot of money, but then I found that there was another unexpected amount of money to be credited!
try{mad1('gad2');}catch(ex){}   What should I do?
   Pei Qian can only open the detailed rules document of the 515 game section again, thinking about how to remedy it a little bit.
   In the office of the president of Tenda Group, a sad mood pervades.
  ……
   At the same time, Longyu Group is in a completely different situation.
   Zhao Xuming happily came to the conference room and met Eric.
"good news!"
  "The development team has just announced that due to technical reasons, they have decided to postpone the official launch of the game until next month!"
   Eric put down the job at hand and looked up: "Oh?"
  'S eyes are also full of surprises.
   It stands to reason that it is normal for game manufacturers to skip votes. Some skip one or two months, and others skip half a year. There are only more, not the most.
   Like this one that only jumps for two weeks, it's not really big news.
   But this is great news for Eric and Zhao Xuming.
   Eric chuckled: "It's a technical reason, it's mostly an excuse. After all, two rounds of testing have been conducted before, and there are no vicious bugs, and the game is running well."
   Zhao Xuming nodded: "Yes, most of them want to avoid us!"
   "This is just right, we didn't want to bump into them originally."
   is a heavily-funded action mobile game. It has been publicized a few months ago, and the battle is not small.
   Before this, this game has been tested for two rounds, and the overall reputation is good and very popular.
   The only problem is that the official launch time of this game is scheduled for this Saturday, and it crashes with the launch time of the ioi mobile game version.
   This worried Zhao Xuming for a while.
  Although he has absolute confidence in ioi mobile games, he can be completely safe against any opponent, but it is not beautiful after a crash.
  Because there are only these domestic channels, there are only so many recommended places.
   For example, various mobile application markets will definitely discuss cooperation with these games in advance, and assign their best recommendations to games that will be launched this month.
  Although ioi mobile games can get the best recommendation, they will definitely be recommended by other good ones. In this way, players will inevitably be diverted, and the data of ioi mobile games will definitely be affected.
   But now, I'm back!
   Obviously, the people over there also felt the pressure and felt that the launch time was not appropriate. They decided to postpone it for two weeks to avoid the edge to ensure that the game can enjoy the highest heat after the game is launched.
   Eric asked: "In this way, other games in the same period can't be compared with ioi mobile games, right?"
   Zhao Xuming nodded: "Yes! I have just reviewed a few app markets two days ago. The new games in the same period are all small productions. They are not at the same level as our mobile games and will not pose any threat."
"I also watched several old games on the rankings. Tenda has several evergreen mobile games, such as GOG, etc., but these games are being played by a fixed group. It should be the same as the ioi mobile game. It will not constitute a direct competitive relationship."
   Eric was very happy: "Okay, then hurry up and arrange for the mobile game to go live! Players probably can't wait."
   Longyu Group is promoting ioi mobile games as a key project, and it is almost blown up. The previous press conference was also a lot of talk, and the expectations of players have already reached a peak.
  If you continue to drag it, the enthusiasm of the players will fade away, so you won't rush.
   What's more, it is now in the critical period of Tenda's "515 Game Festival". If the ioi mobile game is launched earlier, it will also shift the attention of the whole network to the ioi mobile game.
   Zhao Xuming immediately arranged happily.
   After Zhao Xuming left, Eric took out his mobile phone and opened the Shenhua application market to check out the more popular new mobile games.
   He didn't doubt what Zhao Xuming said, but just took a habitual look so that he could feel a little more at ease.
try{mad1('gad2');}catch(ex){}   Eric himself uses a pineapple phone, but for work needs, he also has a Shenhua phone. After all, he is the person in charge of ioi in the Greater China Region, and Shenhua mobile phones occupy a large market share in the entire mainland market. The situation seen through the Shenhua mobile application market can also reflect some problems.
   Suddenly, Eric's gaze stayed at the top recommendation position on the game page of the Shenhua App Market.
   There is a game called it!
   Eric is a little bit confused: "Can this game be the best recommendation?"
   He flipped through the game lists in the app market, including the free list and the best-selling list. In the top 20 displayed this month, he did not find this game.
   He opened two other application markets and searched, and found that there are indeed this game, but it does not have such a good recommendation on the Shenhua application market, and it ranks very low on the bestseller list.
   "This game seems to be played today, so I haven't had time to get to the top of the list."
   "Whether it makes money or not, I can't tell now."
   "It seems to have a certain relationship with Shenhua. New games directly give this kind of recommendation, which is not what ordinary game companies can do."
   "From the current ranking, it seems that it is not enough to pose a threat to ioi mobile games."
   "I don't know if Zhao Xuming saw this game before? Maybe he didn't see it at all, or he may have seen it but didn't care..."
   Eric didn't think much about it. After all, the development of mobile games is in full swing. There are almost several new mobile games online every day. There is nothing to fuss about.
   But he clicked on the details page casually, and after a glance at the name of the developer, he instantly became alert.
   This is made by Wang Yang Game!
   It was the critical period of the price war with Tenda Group. Eric was very vigilant. Seeing the words "Xingyang Game", he immediately put away his contempt for this game.
   "No wonder the Shenhua App Market directly gave such a good recommendation! They wear a pair of pants with Pei!"
   "With the user base of the Shenhua application market and Tenda's appeal, this game will probably soon reach the top of the bestseller list..."
   Eric is not a rice bucket. He immediately understood the danger of this matter.
   Maybe the game is postponed over there, UU reading www.uukanshu.com is not only to avoid ioi mobile games, but also to avoid!
   But, what should I do next?
   is the same, postpone?
   Eric quickly dispelled the idea.
   On the one hand, the postponement will definitely hit it, and it’s not easy to cheat. On the contrary, it gave up all the market in the second half of this month. This time, I lost my blood.
   On the other hand, it is now at the critical node of the "515 Game Festival". If the game is postponed, how will it be interpreted by the players?
   either refers to the company’s confession, or refers to the company’s words that do not count, there is a problem with the project management, and the vote is skipped when it says it can go online.
   Either way, it is very unfavorable to Eric!
  After repeated considerations, Eric decided that he would not postpone it like the previous arrangement!
   If it is GOG mobile game and ioi mobile game, then Eric will definitely not be confident.
   But this game, at first glance, is a casual game related to fitness. The one responsible for the development is not the trump card Tenda game department, but the foreign game.
   MOBA games dare not touch even casual games, which is too embarrassing!
   Moreover, although the risk of going online during the same period is high, the benefits are also high.
  If the ioi mobile game can become popular and grab a lot of public opinion after it is launched, it will form a comprehensive crushing trend, and it will definitely be great news for the ongoing money burning war between the two sides!
   Thinking of this, Eric didn't notify Zhao Xuming to postpone, but still, as previously planned, let the ioi mobile game go online within this week.
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