Chapter 1101: Why does it look like a coin hedgehog?
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Losing Money to Be a Tycoon
- Inebriation-seeking Blue Shirt
- 2002 characters
- 2021-01-30 12:01:42
in the afternoon.
Pei Qian was in the office with a sad face.
The experience store was full on the first day of trial operation, and the response was enthusiastic, and Yao Bo and Zhou Muyan also talked about a cross talk in front of him, teasing each other, and piercing his heart severely.
is too difficult to top!
The reason why Pei Qian spent this effort to open an experience store was mainly to spend more money.
As a result, the rent of the experience store itself has been reduced a lot, and the location is so good, even the sales people’s persuasion service has all had the opposite effect...
hasn't achieved the desired effect in Pei Qian's heart at all!
Pei Qian even wanted to completely give up his plan to build a huge sales team and spend money.
But after reading the report of the experience store, Pei Qian hesitated again.
Because the turnover of the experience store is not as bad as he imagined.
I originally thought that this experience store would make a lot of money, but based on the first day's turnover, I roughly estimated it. It seems...not very profitable?
The entire experience store is about 7,000 square meters. The sales in these two days have changed slightly. Although the sales on the first day exceeded one million, the average so far is about 800,000.
This is pure sales. If you are actually profitable, you have to reduce the cost of goods, shopping mall rent, electricity bills, staff salaries and other expenses.
Although the rent for half a year is waived and the rent itself is 40% off, because Tenda's experience store rents the most perfect area of Jinsheng Plaza, the original rent is relatively high, and after the discount, there is also 8 yuan / flat / day Around (there is a difference in rent between the core area and the general area).
Calculated in this way, the daily cost of rent alone is nearly 60,000, plus the high salaries of dozens of sales, chefs and other staff in the dining area, and other expenses, the daily cost is 200,000.
On the other hand, the retail store of pineapple mobile phone, the daily sales per square meter is about 1,000 yuan or more.
This is a huge gap. Compared with the retail store of pineapple mobile phone, the experience store of Tenda has less than one-tenth of the sales.
What's more, although Tenda’s experience store has products with high profit margins such as G1 mobile phones, there are also products with very low profit margins such as cooperative furniture, smart fitness drying racks, and automatic smart bar lifters.
Therefore, this sales is very imaginary, and it seems to be much higher than the cost, but it really doesn't necessarily make much money after operating it.
Even if it is not a behemoth like a pineapple, even if it is compared with some domestic mobile phone brands, this data is still not enough.
The store area of many domestic mobile phone brands is only three or four hundred square meters, and the turnover can exceed one million, making more than Tenda’s experience store.
This data is so optimistic that Pei Qian couldn't believe it.
But he calmed down and considered it carefully, and felt that this situation was mainly due to the following reasons.
First of all, most of the products in the Tenda Experience Store are first sold online. Coupled with the existence of Headwind Logistics, Tenda customers still prefer to shop online.
Therefore, regular customers come to the Tenda Experience Store, and most of them just go shopping without buying.
Secondly, although the persuasive service that Pei Qian arranged for Tian Mo and the others did not have a particularly obvious persuasive effect, it did have a positive effect on reducing turnover.
Many people come here and just walk around. Anyway, they can't see the sales, and they can't remember to buy things. They just don't buy anything, and they won't feel any guilt.
Moreover, the salesmen do not get commissions, they are all dead wages, so they naturally strictly follow Pei Qian's requirements and provide "transparent services".
The last and most critical point is that the entire experience store is really experience-oriented.
The stores of pineapple mobile phones and other domestic mobile phone brands are mainly retail stores. Customers go there to buy things, and the user groups of these brands are very large, so the sales are naturally high.
But Tenda’s store is not a retail store. Most areas are for experience use. Whether it is playing games or watching movies, there is no need for consumption.
Most people come here with a play mentality and don't plan to buy anything at all.
In this way, Tenda’s experience store is large, but it doesn’t make much money.
Of course, Tenda’s experience store is in the trial operation stage, and there is no official promotion, which is one of the reasons for the relatively small turnover.
But even so, Pei Qian pondered and found that the situation was still relatively optimistic.
If we recruit more sales staff so that they can work more shifts, the overall salary level will rise again, or think of some other expenses for the experience store...
Is it possible to spend more money?
Moreover, this is the first large-scale experience store after all, and it is still opened in Jingzhou, the base camp of Tenda, so there is such a huge flow of people.
If you open more experience stores, the location is not so good, the decoration is not so cool, the number of people who follow is not so many, but the cost will still remain at this level...
Doesn’t it mean that there is still hope of losing money?
After considering this, Pei Qian felt that this experience store should be opened more.
can't quickly deny yourself because of a momentary setback!
I can go to other cities and more expensive places to open more stores for verification.
Can't every shopping mall be like Jinsheng Plaza, it is discount and rent-free?
Open to a place where the rent is extremely high and the land price is extremely high, but the turnover has not increased significantly, then wouldn't it be possible to lose money?
After thinking about it again and again, Pei Qian decided to wait and see, not to give up so easily.
I don’t think about the experience store. Pei Qian opened the web page and flipped through the latest news.
"Huh? FV team champion skin came out?"
"And Longyu Group also did activities for this set of champion skins?"
"Great, Mr. Ai, Mr. Zhao, you have been silent for so long, and finally you have a move!"
Seeing the news released on Longyu Group's official website, Pei Qian couldn't help being overjoyed.
Since the 515 Game Festival, he has been waiting for the Finger Company and Longyu Group to burn money. As a result, he couldn't wait no matter what, but he was so anxious.
This time the champion skin did not set the initial discount on the shelves as 20% like other skins, but directly set it as 50% off!
And the official announcement stated that the discount will be the same as the skin discount during the summer promotion period, please rest assured to buy.
Moreover, after the end of the ICL League, the heroes used by the winning team will also receive a 15% discount on the basis of the summer promotion discount.
But considering that there is still more than half a month after the ICL League Spring Split, players who can’t wait can also directly start this set of championship skins.
After all, after the 50% discount, the 15% discount is not much cheaper, so buy early and enjoy.
Moreover, the winning team of the ICL League Spring Split may not necessarily use these five champion skins. By then, the 15% discount will not exist or not.
In short, this time Zhitou and Longyu Group’s campaign for champion skins is very generous and sincere.
This is also forced by Tenda.
If it weren't for GOG, a competitor who was frantic and sold skins at a low price, it would be impossible for Zhitou and Longyu Group to make such a local discount.
Pei Qian nodded in satisfaction.
Very good, if you have such an opponent, it is fun to burn money!
And... Longyu Group’s promotional plan for champion skins also exposed the discounts offered by Finger Company’s summer promotion activities.
If nothing goes wrong, the finger company should give 50% off most of the skins on sale during the summer promotion event, and may even release some limited skins.
After predicting the plan for the summer promotion activities of the finger company in advance, Pei Qian can make trouble.
He intends to start summer promotion activities four days earlier than Zhitou on June 22, when the preferential strength will fully exceed the current plan of Zhitou!
Four days, enough time for the company to respond.
Then they can only be forced to continue to increase their discounts and burn money happily with Tenda!
When thinking of this, Pei Qian couldn't help but smile, as if he saw the wonderful scene where Tenda's money was spent like water.
"After watching so many, I still don't know what this champion skin looks like."
"It stands to reason that the championship skin will be divided into the FV club, but fortunately, the majority is distributed to the players. The club only takes a small part, and it will be used for the daily operation of the club. Even if it makes money, it should not be against Tenda. There is too much influence here."
The FV team’s championship skin has not been officially launched yet, but the official websites of Finger Company and Longyu Group have released relevant promotional materials, including the original picture of the championship skin and the model in the game.
The name of the champion skin this time is "Black Gold Technology", and the overall tone is also black and gold, which looks low-key, deep and a little bit luxurious.
All heroes are in two states when the ultimate is not ready and when they are ready, the armor coverage will be different.
When the ultimate move is not ready, the armor coverage on the body is less, and the golden special effects are also less. When the ultimate move is ready, the black high-tech material armor will wrap the whole body very tightly, and the whole body will have flowing golden light effect~www.mtlnovel .com~ is very eye-catching.
In addition, this set of champion skins has many details, such as green code special effects and FV team logo when returning to the city, a large number of golden light special effects will be exploded by range skills and so on.
It can be seen that for this set of skins, the finger company is still paying a lot of money, and the final effect is also very good.
But after Pei Qian finished reading it, he always felt that there was an inexplicable sense of sight.
"How do you feel so familiar? Especially with this golden light effect..."
"How come you look like a coin hedgehog."
"And it's not a question of two, five are very similar..."
Pei Qian didn't feel it at first, but the more he looked at it, the more he felt like it.
Although there is no black armor and green character effects like program codes and scientific formulas, the overall feeling, especially the effect when the golden light bursts, is really similar.
Moreover, the movements and expressions of these models seem to be somewhat similar. I don't know if it is an illusion.
Even throwing Mortiste into these five heroes will make people wonder if this is the skin of the same series...
Pei Qian scratched his head.
"What's the situation? Is it a coincidence or something?"
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