Chapter 1277: Suffering Travel Promo
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Losing Money to Be a Tycoon
- Inebriation-seeking Blue Shirt
- 1839 characters
- 2021-04-11 04:25:27
, The fastest update to become the richest man in the latest chapter from the beginning of the game!
In Longyu Group before, once Eric and Zhao Xuming disagree, the ending is often difficult to deal with.
Because there is no authoritative arbitrator.
They are already the highest person in charge of ioi in the national service. If there is a disagreement, it can only be negotiated by the senior management of Longyu Group and the senior management of Zhitou.
But the high-level group of people seldom touches the specific business below, and how can they understand the specific situation here, they can only fight with each other and play 50 pieces.
So once there is a disagreement, the biggest possibility is internal friction, wasting time on meaningless communication.
But it's different at Tenda.
If there is a difference between the two people's plans, it is easy to handle, look for President Pei!
It only takes a minute for President Pei to judge who is right and who is wrong, and the wrong party will never be convinced.
In this case, it is not appropriate to use the previous cooperation model.
After all, a person's abilities are limited, and it is actually a waste of Zhao Xuming to keep fighting.
President Pei pointed out the positions of the two, which was actually a reminder.
Eric is in charge of overseas business, and Zhao Xuming is in charge of domestic business. Because the situation in different districts is different, the two should dig into their respective fields.
At the same time, Zhao Xuming should also take the initiative to take charge of some activities, and the two people should cooperate more naturally.
As for the conflict between two people's plans, what should I do?
With Mr. Pei, there is no need to worry about internal friction.
Eric suddenly felt that Mr. Pei was really well-deserved.
I have long heard that President Pei is good at discovering problems in success and being optimistic in failure. Now it seems to be true!
Coming here in a few sentences, it directly pointed out the crux of the matter.
Eric and Zhao Xuming have different ideas, but they are all convinced by President Pei, and they have no meaning to such an arrangement.
Eric doesn't feel that his position has been challenged, but feels that he can breathe a sigh of relief and put most of his energy on the international service.
After hearing Eric's explanation, Zhao Xuming understood.
"That's it."
"Hey, there really is no way..."
Zhao Xuming knew that it would be impossible to get confused.
Mr. Pei's eyes are like torches, so he is not easy to fool. This time the plan was so successful, President Pei even pointed out his problem without mercy, and he had to make some changes.
Fortunately, this is Tenda, not Longyu Group.
I heard that on Tenda’s side, President Pei is very tolerant to employees who make mistakes, and President Pei is watching, and employees have very few opportunities to make mistakes. After all, everything has been planned by President Pei, and most of the plans are OK. Said that there is no danger.
Zhao Xuming sighed, reluctantly to conceive his first plan to Tenda.
Fortunately, the opponent is a very familiar ioi, and he started a little bit harder, leaving a good impression on President Pei, and it should be easy to handle afterwards.
...
Not long after Pei Qian returned to the office, Meng Chang arrived.
"President Pei, this is a promotional video made for suffering travel. Take a look." Meng Chang handed over the phone.
Pei Qian took the phone and asked casually, "How is the situation on the travel side? Are the people in charge able to adapt?"
Meng Chang was silent for a while: "It is really sad for those who hear it, and tears for those who see it..."
"I was staring at the documentary over there, watching them suffer, and I felt a little bit empathetic."
"It's hard to imagine what it would be like to experience it personally."
Pei Qian smiled slightly, thinking that Meng Chang, you don't need to suffer now, and I also hope that there will never be such a day.
Because when it comes, it means that this good brother has also left himself...
Meng Chang added: "Furthermore, these people in charge seem to be deliberately acting miserably in front of the camera. Maybe they want to arouse sympathy and get rid of them soon."
"Oh?" Pei Qian raised his brows.
Then you want to be blind.
The more miserable you behave, the more meaningful it is to travel!
If all of you are satisfied and feel the joy of suffering, then I have to consider whether you should come back quickly.
Pei Qian asked, "Then how did you shoot?"
Meng Chang: "Of course it is a normal shooting and a faithful record. Regardless of whether they have acting or not, the suffering is true."
"This time the promotion plan is divided into two parts."
"The first part is the current promotional video. It only takes a few minutes. If there is no problem, it will be released today."
"The second part is a relatively long documentary, about 30 minutes to an hour, which will record the contents of the trip in more detail. It will be released two or three days after the release of the promotional film. It has not been cut yet."
Pei Qian nodded: "Remember what the ultimate purpose of your publicity plan is."
This is reminding Meng Chang that the ultimate goal of the propaganda plan is to spend a lot of money and achieve negative propaganda effects. Think clearly and don't let the commission go missing.
Meng Chang confidently promised: "Don't worry, President Pei, I've considered the plan this time."
Final goal?
The ultimate goal, of course, is to let everyone see the suffering side of suffering travel in the short term, and to dissuade most people who want to participate, but in the long run it can make everyone realize the value of suffering travel!
This point does not need to be pointed out by President Pei, Meng Chang has already fully understood it.
Pei Qian clicked on the video to view this promotional video.
The content of the video itself is relatively conventional, and can basically be divided into two kinds of shots: one is aerial photography or beautiful scenery shot from various other perspectives, and the other is the scenes of people during rock climbing, downhill, wild survival and other activities.
The background melody is relatively light, but it is not a very literary feeling, but a little bit passionate melody.
With these images, a male voice is narrating the narration.
"There are many experiences in life that you haven't experienced, places you haven't been to, whether you see them or not, they are there waiting."
"You can travel many times, and there can be many kinds of beautiful distances, and when they meet you, they become unique."
"Don't let the fireworks of life turn you into a mediocre person. Travel is not for beautiful scenery and encounters, but to dispel the trivialities of life with fatigue."
"Don't forget, promise yourself what you want to do, where you want to go, and the beauty you want to feel."
"In the dense forest, in the wilderness, in suffering-like asceticism, liberate the soul bound by the steel jungle, and find the true meaning of life."
"During the journey, I met the soul who accompanied the whole journey."
"Suffering to travel, take you with your soul and see the distance."
The voice of the narration is more masculine, which makes people feel impassioned, and there is a little bewitching in the voice, which seems to be tricking the audience into an immediate trip.
Of course, these are just a few representative sentences in the video. In fact, for a few minutes of promotional film, the copy will not only have a few sentences, but the overall style is the same, and almost the same meaning.
After watching this promo, Pei Qian couldn't help but frown slightly.
This……
He looked up at Meng Chang, "Are you sure this works?"
From every aspect, it seems to be a fairly normal promotional film?
The video content is an aerial view. Shennongjia itself is a scenic spot. It is not difficult to find some beautiful scenery.
When people are climbing, downhill, and surviving in the wild, they are fully equipped, and this kind of picture will naturally give people a feeling of passion and motivation.
And judging from the copywriting of the promotional film, it is also quite positive, completely beautifying the suffering of travel into a self-challenge.
If this film is broadcast, Meng Chang, are you sure you can get a commission?
Pei Qian was quite skeptical.
Meng Chang smiled slightly: "You don't know what Mr. Pei, this video has some profound meaning."
"First of all, I did not choose to use a more literary female voice as the narration. Instead, I chose a relatively masculine male voice, and added the words "suffering" and "ascetic" to the copy, just to dissuade those as much as possible. General tourists, especially female tourists who are more artistic."
"In this way, only those hard-core tourists who are challenging and fit naturally with the characteristics of suffering travel will be attracted by this promo."
"Secondly, this promo is only the first step."
"Next there are documentaries, and documentaries can show the audience a more real situation."
"In the future, our official website will announce the price of a trip..."
Hearing Meng Chang's explanation, Pei Qian understood instantly.
That's it!
This set is obviously multiple screening.
The first is to screen out ordinary tourists by promoting the element of "suffering".
Suffering is emphasized in the promotional film, so that most people will know what the suffering is about traveling when watching the film.
Of course, it is not ruled out that some people suddenly commit a tremor, and when they hear that they suffer, they have to come.
At this time, it is necessary to use the real situation of the documentary to show the most real side of suffering travel before them, and to break their beautiful fantasy with cruel reality.
After this set of screenings, basically those tourists who wait and see because of curiosity will retreat. Only those tourists who are truly determined, persevering, and keen on this difficult challenge.
At this time, there is the last killer trick, that is the price!
At this price, this group of people will also be dismissed in the end.
It's not that they can't afford the money. The point is, if a person has determination, perseverance, and action, then why should he join the group?
You can organize a few fellow friends, plan your own route, and challenge yourself with very little money.
Even after the price comes out, the content of the original promotional film will arouse people's disgust. After all, many people naturally hate the rhetoric of literature and art and think it is a flicker.
Some products are positioned as "the rich cannot use them, the poor cannot afford them".
And the positioning of suffering travel is almost in such a state of high and low, sift through and through, and in the end only a handful of people are left.
And these people are obviously not enough to support the huge expenses of suffering travel.
Pei Qian was very happy.
This Meng Chang is okay, making rapid progress!
This way of thinking about problems is getting closer and closer to me!