Chapter 563: Such a publicity plan is complete!


Sunday, June 26.
Touch Fish Net Cafe Handong University Store.
After just having lunch, Pei Qian is drinking coffee while obeying the mind maps of various departments.
This afternoon, it's time to learn the failed experience once a month.
Last time Qiu Hong talked about three failure experiences in succession: the boss's random intervention, the failure to find the talent he wanted, and the common sense deviation.
I have to say that these failure experiences still have some inspiration for Pei Qian. The only problem is how to apply these failure experiences to daily operations.
I don't know how precious failure experience Qiu Hong will bring to himself today? It's really exciting!
Pei Qian was drinking coffee and suddenly saw a familiar figure.
President Li!
Seeing President Li pushing in, and walking towards himself, Pei Qianm silently turned off the mind map on the computer, then handed the laptop to the waiter and put it away.
Li Shi certainly saw this, but he didn't care.
After all, it is normal and reasonable for a business wizard such as President Pei to have a little trade secrets. Li Shi does not want to dare to investigate.
Otherwise, what should I do if I can't drink soup later?
"Mr. Pei, I knew you were here!"
Li Shi was very pleased to sit down opposite Pei Qian and took out a folded document from his pocket: "I'm here this time mainly to talk about the propaganda work of various investors so far about the hostel!"
Li Shi's abacus is very smart.
Since the last meeting, investors have done their best to carry out various publicity activities for the Amazing Hostel project, which can basically be said to have covered all corners of Jingzhou and spread to Handong Province.
So far, there has been no sign of President Pei's attempt to promote the hostel.
Li Shi came to Mr. Pei with this plan for two purposes. The first was to invite merit, to show Mr. Pei that the investors have already contributed, should you show your magic? The second is to test it out. To see if Pei always has other arrangements for the propaganda work of Amazement Hostel.
After all, judging from the current publicity work, it seems that it is far from being able to make the hostel profitable.
"Mr. Pei, the publicity programs that have been adopted so far are ..."
While talking about the propaganda plan, Li Shi observed the expression of President Pei.
But the expression on President Pei's face was confusing.
look forward to? Surely not, it seems a little bored.
But to say indifference? It's not like, President Pei seems to be listening carefully.
satisfaction? But I feel that President Pei is not so happy?
Not satisfied? But after hearing some more powerful propaganda measures, President Pei's expression obviously changed.
So mysterious.
President Li was wondering while explaining the current propaganda plan.
But Pei Qian is not angry.
Dying you guys!
How come there is so much publicity? How much should I lose?
Pei Qian was very resistant to what Li said, but in order to understand the current situation, he couldn't help but listen, which made him very angry.
Soon, President Li was finished.
"General Manager Pei, what do you think of this publicity arrangement ..." Li Shi asked tentatively.
Pei Qian: "... Yes."
What else can I say?
Should I send you a little red flower?
For a moment, Li Shi didn't know what to say. It always felt that President Pei said this, it seemed a little reluctant.
"Mr. Pei, to be honest, this propaganda plan is definitely inadequate. It failed to propagate the hostel to the whole country." Li Shi said sincerely.
Pei Qian: "..."
Still want to spread to the whole country? Are you still not human?
Pei Qian didn't speak, took a sip of coffee in silence, and then looked at the time.
Why isn't it time for class?
Fortunately, there is less than half an hour, and now there is no place to go, just forbear.
Pei Qian played the phone silently.
Li Shi was confused.
What does President Pei mean? I reported my work, and Mr. Pei said that it was okay; I talked about the shortcomings of the current job.
Is n’t that at least a statement?
Li Shi had no choice but to pull out her phone to ease the awkward atmosphere.
However, as soon as I pulled out my phone, I saw a new message from another investor who was surprised by the hostel.
"Mr. Li! Wait, come, wait!"
"The shared phone booths all over the country have been advertised with Amazing Hostels!"
"【image】"
"【image】"
Li Shi's eyes widened instantly.
The first picture is a shared phone booth in a shopping mall in Jingzhou. The screen on the side shows the promotional materials for the hostel. It looks like it should be a looped video.
The second picture is a screenshot of the app of Xueba Come. The above is a recommendation ad for the Amazing Hostel in the advertising area.
"So it is!"
Li Shi could not help but knock on the table with excitement.
Pei Qian just reached out and held the coffee on the table. This knock directly spilled the coffee from the cup and splashed on his hand.
Pei Qian: "..."
The coffee wasn't hot, it was a shock.
He took out a paper towel from the table and wiped away the coffee stains on his hands. Pei Qian was speechless: "General Manager Li, you are a successful investor. What news deserves your excitement?"
Li Shi laughed: "President Pei, you are still light and light! I can't learn this kind of mentality."
"You've already thought about the promotion plan, so you're so calm?"
Li Shi remembered those expressions of President Pei before, everything was right!
Why doesn't Mr. Pei go to meetings with investors?
On the one hand, I want investors to make their own contributions. On the other hand, because Pei is very clear, no matter what the investor's publicity plan, he can carry the publicity work of the hostel in shock!
Why is President Pei's expression neither satisfied nor dissatisfied? Why remain indifferent to the summarized publicity issues?
Mr. Pei obviously saw the efforts of various investors in propaganda work, and knew that such propaganda alone was not enough. The most important national propaganda was missing. This propaganda activity was incomplete.
And President Pei has already arranged it, using the shared phone booth and Xueba APP to fill this short board perfectly and at low cost, so that the news of the startled hostel can spread throughout the country!
Li Shi had been thinking before that the propaganda work seemed to be in a dilemma.
Without advertising across the country, tourists in Jingzhou and Handong Province alone seem to be unable to sustain the popularity;
However, the cost of advertising to the whole country is too high and the cost performance is very low.
But now, Mr. Pei solved the problem perfectly!
And all of this comes from the layout that President Pei had arranged a few months ago, so that the shared phone booth spreads across the country, and let Xueba come to the APP has an extremely large user base!
No wonder Pei can always be so light and light.
Everything is under control. What's so stressful?
Li Shi can't help being proud, look, I'll just say it? As long as everyone works together to show President Pei, President Pei will definitely take the shot and fly!
Isn't this a shot?
Sure enough, if you understand President Pei, you will be invincible in Jingzhou's investment circle!
Li Shi simply wanted to laugh three times.
However, Pei Qian didn't know Li Shi's rich inner drama, but just felt very confused.
What is he saying?
Why is he so happy?
What does it mean to
choose a propaganda plan
?
Li Shi looked at the paper propaganda plan in his hand, and looked at the various propaganda strategies that cost a lot of money, but the effect was not necessarily good.
Take the pen out of your pocket and write a few big letters in the space.
After reading it, this publicity plan is finally complete!
"Working with President Pei is just waiting to win!"
Li Shi left the paper propaganda plan on the table and left happily.
Pei Qian: "?"
Some curiously reached out and took the propaganda plan, I saw a few big characters in the blank space.
"Shared phone booth + Xueba coming = Amazing hostel fires all over the country!"
Pei Qian chatted for a few seconds, and then tried hard to think of the possible connection between these two projects and the surprise hostel.
Then he couldn't help but blurt out.
"grass!!!"
However, President Li has happily left the Internet cafes and knows nothing about it.
...
Cafe near Handong University.
Qiu Hong asked with some concern: "Mr. Ma, don't you look good, do you feel unwell?"
Pei Qian smiled reluctantly: "It's okay, I encountered some things that are not very happy ..."
Qiu Hong nodded: "At the first glance, Ma is always obsessed with work and over-thinking. Sometimes if you relax and look away, life will be happier.
"Mr. Ma used the three small experiences I shared last time?"
Pei Qian nodded: "Almost."
Qiu Hong didn't ask much, and continued, "Okay, let's hurry up and get on the subject."
"The failure experience I want to talk about today is the inconsistent voice within the R & D team."
"This can be seen from a large project that was forced to be cut off by a major European and American factory."
"This big company rarely gets involved in new game types. Their success is mainly based on the existing game types. Its employees are senior players, so they are very good at 'how to replicate the game experience and optimize it'. Easy to reach agreement. "
"But if you get involved in a whole new field of gaming, this model will not work."
"No one has defined this new type of game, and the designer has lost reference. It is also difficult for the boss to make up his mind to hand over the project to a certain person ~ EbookFREE.me ~ but the result is that No one can convince others. "
"Once this step is reached, the project loses its goals, talented developers will only continue to argue, modify, and iterate, and the failure of the project is doomed."
Pei Qian was speechless.
He seems to have perfectly solved a hidden danger that may cause the project to fail.
Sounds are not uniform within the project team?
Hmm ... this problem doesn't seem to exist in Tenda.
Because everyone will strictly follow President Pei's requirements. Although it is a complete twist, it ensures that the internal sound of the project team is highly unified every time. Everyone knows what the ultimate form of this game is.
However, can this experience be used in reverse?
Trying to create inconsistencies within the project team?
Pei Qian could not help but fall into meditation.
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