Chapter 37: Positioning high-end


Xu also explained a lot to Heinze, but the most crucial point was not explained.
It wasn't that he didn't want to explain it, but explained that Heinze couldn't understand it, or simply said that no one on the entire Sainz mainland could understand.
Because this is a key point, it is about the establishment of the industrial system that Xu also planned in his heart.
In the process of industrialization, the development of light industry is the appearance, and the development of heavy industry is the core.
Even if the magic fan is built with 10,000 units and 100,000 units, it is only a product developed. It can only be said that the light industry on the mainland of Sainz has developed little.
And if the tens of thousands and 100,000 units are converted into various manufacturing machines, it is quite another matter.
Xu also chose to use the magic punching machine, the magic smashing machine... These magical machine tools were sold to the president of Fasak, and even the technology for manufacturing the second-generation variable-speed fan was promised to be sold, except for commercial considerations. The most important thing is to start the promotion of these magic machine tools on the mainland of Sainz.
These representatives of the primary magic machine tools that focus on the industrial base have strong manufacturing capabilities, and it is believed that they will soon begin to pop up on the mainland of Sainz.
The popularization and application of machine tools represents a very significant step in the development of industrialization. It is of vital importance for Xu to create a complete industrial system on the mainland of Sainz.
These things, besides his mechanical engineer who has passed through the earth, who can understand?
However, there is a little bit of agreement, but it must be agreed that heavy industry is the core of the industrial system, but if you want to make money quickly, the new industry that is constantly innovating is the best choice, so Xu is also studying new types with the dwarf artisans. At the same time as the magic machinery, there is no relaxation of research on new products.
On the night of the same day, Xu also saw the Viscount Leslie again in the manor.
"Xu Yi, I heard that you are very busy recently. How can you suddenly come to see me?" Viscount Leslie seems to like the Wangshuitan in the manor. Even if the sun is already down, the climate is not so hot, but still stays. Xu Yi was seen in the wooden house on the edge of the pool.
"The Viscount, if I tell you to come to see you is my job, do you believe it or not?" Xu also laughed.
"Oh?" Leslie Lesley glared at Xu Yi, and his eyes fell on the strange long iron box next to Xu Yi. "Is it because of this thing?"
"The Viscounty is a good eye." Xu also praised, looked at the white-faced Brunei butler, shook his head, and turned to Leslie's Viscount: "The Viscount, help me, put this thing up."

The Brunei butler frowned, just about to speak, but was stopped by Viscount Lesley.
Viscount Leslie stood up with great interest and looked at Xu Yi: "What do you want me to do?"
Xu also looked around in the wooden house and found that there was an iron shelf with a painting on one wall, and he pointed to the road: "Help me put this thing on."
Both of them are young and strong, and it is naturally easy to place this thing.
After waiting for Xu’s instructions, the Viscount Leslie looked around and couldn’t help but ask:
Xu Yi, now you should tell me, what is this thing?

Xu Yizhen smiled: "Don't worry, this thing will be intuitively understood after it has been used." Then he pressed it on the switch under the iron box and turned to close the doors and windows of the wooden house.
Leslie Leslie and Brunei butler looked at Xu Yi’s movements and felt inexplicable.
"Xu Yi, what the are you doing..." The Priest Lesley had just asked, and suddenly he felt a breeze that revealed the coolness, and instantly ousted the sultry heat caused by Xu's closing the doors and windows.
Unlike the magic fan, this breeze itself is cold, and it doesn't feel as hot as the wind blown out by the magic fan.
Not long after, the air in the cabin was completely cooled by the constant breeze of the cool breeze, and there was no heat in the summer.
After feeling cool for a while, Leslie Lesley looked at Xu and asked: "Tell me, what is this thing?"
Seeing the solemn expression on the face of Viscount Leslie, Xu also smiled slightly, thinking that the Viscount was not a straw bag, compared to the extraordinary things that have been seen.
"This thing is called Magic Air Conditioning. What do you think of the name of the Viscount?"

Magic air conditioning? Air conditioning?
Leslie Lesley tasted for a while. "The so-called air conditioning, is the meaning of air conditioning?"
"The Viscount is really extraordinary, so I understand the meaning of this name so quickly." Xu also praised. "Yes, it means air conditioning. This magic air conditioner can create such a cool space in such hot weather. I don't think the name is too much?"
"Of course not too much." Viscount Leslie's gaze turned back to the magic air conditioner, and looked at it for a while, and the appreciation on his face became more and more intense. "Xu Yi, is this magic air conditioner your new product?"
"Correct."
"Why are you coming to me?" Viscount Leslie was puzzled. "Since the research has been successful, you should immediately start preparing for production and sale. I can conclude that as long as the price of your item does not exceed the cost of arranging a large frost law, it will definitely sell."
"The reason why I took it is because you are the major shareholder of our Chamber of Commerce. If you have a new product, you must first let them know. Second, it is because of product positioning."
"Positioning problem? What position?" Leslie Leslie and Brunei butler looked at Xu Yi.
"Before producing and selling a product, the first thing we need to do is to aim at the positioning of this product, or simply say it, first of all, to determine which type of product this product should be sold to." Explain slowly.
Viscount Leslie pointed to himself: "What do you mean, that is the type of person you are positioning for this magic air conditioner?"
"Yes." Xu also smiled and nodded. "For this magic air conditioner, I temporarily position it in the middle and high-end products, which is not suitable for general household use, but only suitable for the status of the status of the Viscount, and of course, the most important is the use of economic strength. So I got it here first, I just want to let the Viscount adults talk about the feelings after use. Now that you have used this magic air conditioner, then you think that this magic air conditioner value is not worth buying?"
"This way..." Viscount Lesley touched his chin, pondered for a moment, and refused to ask: "First of all, you have to tell me how much I have to spend on this thing to buy it?"
Xu also extended two fingers.
The Lesley Lesley frowned: "It is impossible to have two gold coins, and that is a price with the magic fan. As you said, it should be... twenty gold coins?"
Xu also nodded.
"This price is not bad, if it is me, I feel completely affordable." Viscount Lesley looked back at the magic air conditioner on the wall. "There is still a problem. This thing consumes a lot of magic crystals. You should be very clear. In fact, many families do not have the money to arrange large frost arrays, but they cannot support the consumption of large frost arrays, because that thing is really It’s too magical crystal.

Xu also smiled slightly: "The Viscount, this is the biggest advantage of the magic air conditioner. Like a magic air conditioner, although the speed of the magic crystal is much faster than the magic fan, even if you let it work continuously for a whole day, It only costs a magic crystal worth 13 to 15 silver coins. Of course, if you want to increase its power and use high-quality magic crystal, then the consumption will naturally be higher."
Upon hearing Xu’s answer, Viscount Leslie and the Brunei butler at the same time widened their eyes.
"Is actually so much consumption? Even if it is fifteen silver coins a day, it will be less than five gold coins a month, which is several times less than the large ice cream array!"
Xu also showed a confident smile: "If the consumption is not several times less than the large frost circle, why should I study it?"
Viscount Lesley stared at Xu and looked at it for a while, and nodded gently: "Very good, Xu Yi, I can tell you now, if you are telling the truth, then I am sure that this magic air conditioner will be big. Sell! Of course, he can't sell such a huge amount like a magic fan. But I think the profit of this thing is probably much bigger than the magic fan?"
Xu Yiwei smiled and said: "The Viscount is obvious. The profit of this thing is indeed several times higher than the magic fan. But if you want to sell it, I am afraid you need the help of the Viscount."
"Oh? What help is needed for me?" Viscount Leslie looked at Xu Yi with interest. "Despite that, I am also a major shareholder. I don't need to be polite in the place where I contribute."
"The Viscount, I hope that what you are doing is actually very simple..."
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