Vol 2 Chapter 653: Form 1 Alliance

"The first one ..." Qin Hai raised a finger and said, "Our companies in Jintang are a little known in the country, and we don't necessarily know when we go abroad. In order to expand our brand influence, I suggest that everyone write the word "Jintang" in their product information. One or two may be inconspicuous, but if dozens of companies are marked with the word "Jintang", our brand will slowly be developed. Now. "
"This idea is good." Liu Shuda first agreed, "This is equivalent to our dozens of companies becoming one company. At first glance, others in Jintang made PVC and polyamide. It's unknown how big a company we are. "
"Yes, yes, this is equivalent to warming up with each other, which is good for everyone." Other business bosses also nodded in support, and Qin Hai's proposal was passed.
"The second one." Qin Hai raised his second finger. "Since everyone supports going to sea with a common brand, we need to take care of this brand together. The overseas market is mixed, fake and inferior, and second-rate is not good. Rarely. These companies should cherish their own brands and ensure that the defective products are not shipped out of the factory, so that the name of Jintang can become a symbol of high quality in the world. "
"There will be fake and shoddy abroad?" Cai Xuzhou asked in amazement. "Don't you say that you have to be punished for selling fakes in the United States?"
"This ..." Qin Hai didn't know how to explain it. He thought about it and said, "It is true that developed countries will have stricter market management, but if we are going overseas, we may not first enter the European and American markets. , But to target the markets of developing countries such as Asia, Africa and Latin America.
"We understand this. We understand it." Everyone laughed together, but in fact Qin Hai did not need to explain it, and everyone understood it. With the current technological level of these companies in Jintang, they must compete with established chemical companies in the European and American markets. Basically, there is no hope. It should be good to go to developing countries for gold.
Qin Hai comforted everyone: "We have to take the road of enclosing cities in the countryside, first go to the markets of developing countries, squeeze out major European and American brands, and then use the money we earn to improve our own technology. I believe we will definitely be Those who can penetrate the European and American markets just need some patience. "
"Yes, we have patience!" Cai Xuzhou answered loudly.
"Yeah. We all have patience, and one day we will sell our products to the United States like Materials Group," others said passionately.
Qin Haidao: "Yes, our goal is to occupy the global market. In order to do this, we need to pay attention to our brand image from now on, and pay attention to the quality of our products. We must not let a piece of rat feces ruin the soup."
"But there are so many of us ..." Liu Shuda vaguely heard Qin Hai's meaning, and he swiped around with his hands. Said: "Speaking badly, there are also people who are not very check-pointed."
I heard Liu Shuda say so. Everyone couldn't help but look at each other. Liu Shuda's words are actually quite polite. Everyone does chemical industry in Jintang. Who doesn't know each other? If you want to say something about the product quality, you have n’t done it in this circle, but it is rare, but there are some differences in the level of each person.
These business owners are self-made and value money. The products produced in the factory are somewhat different in quality, and it is normal for one or two batches of substandard products to appear. According to strict requirements. These substandard products shall be destroyed and cannot be sold. But the value of a batch of products is at least tens of thousands. As many as hundreds of thousands, who is willing to throw it away in vain. under these circumstances. The practice of most companies is to sell the defective products to some less important customers, and sometimes even bully customers into not understanding and sell the defective products as genuine products.
In the past two years, the production scale of each company has increased, the equipment has been improved, and the probability of defective products has been reduced. However, it is still an open secret to charge such things. It is not unreasonable for Qin Hai to emphasize this point specifically, and Liu Shuda saw Qin Hai's meaning and picked it up to the clear.
Qin Hai said seriously: "Customers wo n’t say anything when they buy a qualified product; but if they buy a defective product, they will talk to ten or even one hundred peers. We do n’t care how well we usually do A defective product produced by a company can make all our efforts vanish. Let's think about it. For this little profit, is it worth destroying your brand image? "
"But ... we pay attention to quality ourselves, we can't stand others' attention. President Qin said just now that we should go out with a common brand. If one of us doesn't pay attention, will we all suffer?" Sun Daxiong said.
"This is what I would like to suggest to everyone." Qin Haidao, "I established that we can become a Jintang Chemical Alliance, and select a few highly respected people to be the chairman of the alliance. In the future, the export-related matters will be unified and coordinated by the alliance. Including advertising overseas, etc. The quality of each company's product also accepts the supervision of the alliance. If it does not meet the requirements, the alliance has the right to request a recall. For those who refuse to accept the management of the alliance, they are deprived of their qualification to participate in the alliance. What do you think? ? "
"This……"
Everyone was silent.
Qin Hai's proposal is very clear, and the advantages and disadvantages are also very clear. In terms of benefits, everyone forming an alliance to sell abroad is definitely much stronger than single guns. Moreover, the concept of the co-branding that Qin Hai said is also very valuable, and everyone can benefit from this co-branding. And the subsequent supervision of the alliance made everyone a little unreliable. For those companies that intend to fish in troubled waters, they are definitely not willing to accept the management of the alliance, which goes without saying. Even companies that think they have no problem with product quality should hesitate again and again on this issue. Who knows if this mother-in-law will become a tight curse in the future?
"I first declare that our group's Jintang Chemical Materials Company is willing to participate in this alliance, but will not hold a position in the alliance." Qin Hai said with a smile.
"How can this be done, the president of the alliance ... or president, you must be President Qin." Several business owners said in unison, they even had no time to think, because in their subconscious, Qin Hai's proposal to establish such an alliance is obviously to make chemical materials companies the leader.
"Everyone need not argue about this issue. In order to ensure the fairness of the alliance, our chemical materials company cannot participate in the management of the alliance." Qin Hai said flatly.
This principle is actually very simple, so simple that there is no need to explain anything. Chemical materials company is a giant presence in Jintang. It has more than 20 companies and accounts for more than half of the chemical output value of Jintang. If Jintang Petrochemical, which has just been completed, is to be counted in, it will be even worse. These companies present will not even be able to plug the teeth of chemical materials companies.
In this case, if the leader of a chemical material company, such as Ning Mo or Xia Yangjie, became the chairman of the alliance, then the alliance is basically a eloquent situation. Everyone was hesitant just now, and that is why they are worried. Although everyone was full of respect and gratitude to Qin Hai, they did not intend to tie themselves to the chariot of Qin Hai, but they took the lead. They don't know the famous saying that "absolute power brings absolute corruption", but they also understand that they are in a very dangerous situation next to a powerful manager.
Now Qin Hai has offered to say that the material company is willing to join the alliance, but not in the alliance, which has eliminated everyone's doubts. If the management of the alliance is born from Liu Shuda and Cai Xuzhou, and everyone has room to bargain with each other, then the threat of the alliance to everyone will cease to exist.
but……
"Then ... President Qin, what good would you do for your materials company?" Finally someone couldn't help but raise this question.
Jintang Chemical Materials Group Co., Ltd. has overseas business for a long time, and it is so successful that it does not need the brand of Jintang at all. It can even be said that it will be affected by this brand. Under such circumstances, Qin Hai proposed the establishment of the Jintang Chemical Industry Alliance to allow the material group to join without leadership, which can only be explained in the spirit of Lei Feng. But Qin Hai is clearly a businessman, not a philanthropist. In the past, helping everyone to do technical transformation has been helpful to others ~ EbookFREE.me ~ This time, is it because of this consideration?
Everyone has been in the mall for a long time, and I'm used to scams in the mall. There are some doubts about such unselfish things.
Qin Hai smiled, he waved his hand, and said, "Everyone rest assured, I have no bad intentions to make this suggestion. As for what is good for our material company, I can only say that there is business and business, it is not good Things we will not do. "
"Haha, that's for sure." Cai Xuzhou reacted first. Since Qin Hai was unwilling to say it, there must be something unwilling to say. If these people ask themselves, they will be a little ignorant of current affairs. The scale of the Daqin Group is much larger than the sum of these companies. It is too small a family idea to worry about Qin Hai's conspiracy against them.
"General Qin always thinks about things. What can we understand about these buns? Let's just say that Qin let us control pollution two years ago, don't we not understand it? Now look back, who doesn't say Qin Yingming? Once again, you do n’t have to be skeptical. President Qin, I ’m here to express my attitude, this alliance, we Wanfa company is the first to sign up, yes, I hope everyone can choose my old Cai as a vice chairman Yes, the chairman must invite the leaders in the city to take over. Everyone said it is not right? "Cai Xuzhou said to everyone sensibly. (To be continued)