Vol 6 Chapter 23: Love-hate relationship (3)


In the year-long close communication, Bayern will of course repeatedly consider the necessity of introducing Wang Ai and how to use Wang Ai in the current lineup. Only when all considerations are almost mature can they finally make up their minds, not to mention it. So "harsh" conditions. Similarly, since Wang Ai tends to choose the latter between Real Madrid and Bayern, of course he will study Bayern's lineup and Bayern's system, and consider his position and performance issues after arriving in Munich.
Ever since Wang Ai has seen himself as a large sports company and put himself in front of Bayern in an equal and cooperative attitude, when he no longer needs the protection of the club, it means that he will be more responsible for himself. Originally, a superstar like him wanted to share his personal portrait rights with the club. It was not only a historical custom, but also necessary and reasonable inside.
Stars are easy to get injured, and stars are easy to attract people's hatred. Although the income of star's portrait rights is huge, it is also unstable. To this end, a portion of the proceeds will be handed over to the club, and the two parties will form an in-depth bond of interest, which will inevitably be "protected" by clubs with great wealth and numerous social relations, and "insurance" in the case of irreparable damage. After all, the salary is stipulated in the five-year contract. The club must negotiate with the players if they want to move the salary. If the players disagree, then the club can only stare.
For example, Li Tie suffered a broken bone after playing in Everton for half a year, then lay down for two years, and even had time to play at Sun Jihai's house. But during this period, the salary was no less, even if he didn't play for Everton in a minute in the past two years.
Correspondingly, the more stable the star, the less trouble it will cause the club, or the lower the "protection cost" and "insurance expenditure" that the star needs to pay for the club, the club must transfer more of the star's personal portrait rights in terms of salary. The proceeds go to the stars, and vice versa.
So there is a phenomenon where the same superstars, but the salary difference is huge.
Until the appearance of Wang Ai, this cooperation model was completely broken. Firstly, he relies on the huge Chinese market, and secondly, with many sponsors who have cooperated for many years, he no longer needs the protection of the club. In other words, the protection ability of the club has made him look down on.
Then he will naturally not transfer half of the most important personal portrait rights to the club, but this means that he not only does not have the protection of the club, but also does not have the insurance of the club, just like his actual annual salary in Bayern is only 5 million. Same as Euro. Assuming that there is a scandal in Wang Ai, which leads to a sharp drop in commercial value, then in extreme cases he can only get this 5 million each year. And if Wang Ai shares his personal portrait rights with the club, even part of it will be much higher than it is now.
According to estimates by all parties, Wang Ai’s revenue from advertising endorsements in 2011 will exceed 300 million euros, which is really half the Bayern family. Bayern can earn 150 million from Wang Ai alone, so even if Bayern pays 100 million euros to Wang Ai. God's salary can also wake up in dreams and laughter.
It is precisely because of such huge interests that Wang Ai got a super contract from Bayern based on the super stability of his "Chinese Wallet" and "Asian Wallet". Although this super contract helped Wang Ai maintain his legitimate interests, it also diluted the interest ties with the club, which made Wang Ai have to consider how to maintain his influence.
His influence is money, he pays himself, and Bayern is just a platform for him to maintain his influence. Therefore, the significance of what position to play in Bayern and what to perform has far exceeded the previous performances on and off the court of any club.
Wang Ai is not afraid of becoming a general substitute in the frontcourt, but he is afraid that he can't understand and can't play as good as his original position. He must maintain a high level of exposure, and must exchange court performance for dense headlines from various media outlets every once in a while. In fact, if it were not for Bayern to make it easier to achieve a breakthrough in this contract, Wang Ai shouldn't have chosen the Bundesliga, which is relatively difficult for commercial development.
But there is no way. Such a contract will be regarded as a provocation by many rich clubs. A control freak like Mr. Roman will never accept it. It is also difficult to accept like Real Madrid, even if Jose helps to do the work. . Wang Ai can only talk to the rigid Germans first, and the principle of admitting death is also good. If the principle is true, the other party will suppress his heart and convince himself.
As long as Bayern breaks through here, Wang Ai can follow this model no matter which club he goes to in the future. Therefore, after the unpleasant communication with Heynckes that day, Wang Ai went home and sat idle for a while and went to the study room on the third floor, plugged in a USB flash drive to the computer, and began to watch the game seriously.
The phone rang until five o'clock in the evening.
Wang Ai took it over and took a look, Robben's.
The two teammates met again in five years and were very happy. At Stamford Bridge that year, King Ai on the right and Robben on the left formed Jose’s two sharpest bayonets. They penetrated the opponent’s defense system countless times. They are known as the
wings of victory
for the Serbian anti-revolution. .
The status and contribution of the two at Stamford Bridge are higher than the "Roberg" combination that is now emerging.
Wang Ai likes Robben. Although Robben is a bit unique, it is mainly due to the Dutch's desire for performance. It is not a careful calculation to suppress his teammates. After getting acquainted with him, he will also be very big after he trusts you. Spend. Robben prefers Wang Ai because Wang Ai is really generous. At Chelsea for a long time, Wang Ai appeared as a "savior", that is, only when other people can't help the team to score a goal, can he take a shot and turn things around.
And when other teammates perform well, he will not fight or grab, watch your performance silently, and only take the time to score two goals wherever he feels happy.
Such attributes cannot be seen by looking at the data. Only those who are in it can understand that his data was not taken from other teammates, but created out of thin air. So even if he is the number one shooter, he still won the friendship of other shooters, such as Drogba, Lampard, Robben.
This call from Robben was to invite Wang Ai to dinner at his house in the evening. At Stamford Bridge that year, Robben, the bachelor, had no shortage of running Wang Ai's house to eat and chat. It was this close off-court relationship that promoted the cooperation between the two on the court.
Now Robben is married and he has a child. Wang Ai naturally wanted to bring his girlfriend and children to the banquet. Fortunately, the distance was very close. Wang Ai went downstairs to call Huang Xin, held his son, put on a little makeup, and walked out of the house.
In the warm sunset, Wang Ai saw Robben with a bright smile.
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