Chapter 329: Matsushima's coup 2

Nintendo has been surpassed in the North American market, and it is not yet a family. This news quickly spread throughout the industry. As the leader of Nintendo, the recent days are not too good.
Last year, their handheld lost to Zhiduoxing Z2. This year is almost half a year, and it is still the same. Of course, Nintendo is already developing a new type of handheld, and they also want to make color handhelds.
Before all the color screen handhelds fluttered the street, it does not mean that Nintendo will flutter the street. The fame of Nintendo is here, as well as fun handheld games.
In addition, the technological progress is fast now, not only the screen technology, but also other hardware technologies, battery technology, etc., the use of color screen handhelds can also be increased to more than ten hours.
But this is not enough. Nintendo hopes this time will increase to more than 20 hours. This can be achieved soon. According to Nintendo's expectations, they will be able to bring color-screen GB to the market in the second half of next year.
When the time comes, it will be compatible with ordinary GB and GBP standard cassettes, and the color dedicated game cassettes they launched will definitely allow Nintendo to regain the throne of the handheld.
Nintendo didn't think there was any problem after losing time on the handheld, because they were introduced to the market earlier, and now the technology has made progress and it is normal.
But their N64 was launched after Zhiduoxing G, and the performance is also stronger. How could they lose?
I thought that when Sega launched MD, their FC did not fight back. Fortunately, they launched SFC immediately, which reversed the defeat, but at one time let Sega's sales and sales in the North American market exceed Nintendo.
But why did Nintendo launch better gaming consoles, but failed to surpass each other? The most fundamental reason is the game.
In the American market, relying on the exclusive distribution rights of ET and Star Wars series, no company can compete with Zhiduoxing, even if it is the sloppy MJ endorsement, it is slightly inferior.
However, MJ's influence is not only in the United States, but also very strong in Europe. The overall sales of Changi are not weaker than Zhiduoxing.
Nintendo has been thinking for a long time, and the only market that can compete is Southeast Asia.
Matsushima Shinji, who was in charge of this side, has already been in charge of the United States, but the frustration of the American market has caused Matsushima Shinji to be transferred back again.
Sitting in the izakaya and drinking wine, Matsushima felt sorrowful around him, and even the kabukis he liked most were not interested.
The good ascent route that I once planned for myself suddenly breaks now. Although he is still the vice president of Nintendo, from the second vice president to the penultimate vice president, the gap is too big.
The subordinates watched Matsushima Shinji kept drinking, thinking about it, making a phone call, and after a while, two girls wearing sailor suits came.
"You two, accompany Matsushima Jun, if you can make Matsushima Jun happy, you should not be less. If you don't do well, don't blame me for sending you to make a movie!"
The two girls nodded like garlic, not everyone who made the movie was willing, and there were many who not only made a lot but couldn't get a dime.
The person who called them, although they were the middle management of a serious company, also had inextricably linked with some local forces.
Suddenly there were two little girls around, making Matsushima Shinji's mood better. He glanced at his subordinates and deservedly followed him for ten years, knowing his hobbies.
In this case, relax and let your mood become better before you can think of a better solution.
After the sound of the hotel room stopped, Matsushima Shinji lit a cigarette, looked down, and enjoyed the cleaning service.
Should we increase the circulation of these games? Some companies have given him gifts before, hoping he can help, let those games on their Nintendo platform, he refused.
Now think about it, it is better to try. As long as you control the distribution area, there is no problem. After all, these are legal in some countries, only the age of purchase.
As for those children who are under the age of age, what is the matter with Nintendo? It's the retailer's problem and those children's problems.
It's just that most countries in Southeast Asia are illegal, which makes him a headache.
Otherwise, quietly sell?
Can the company agree?
In any case, the company asked him to vigorously explore the Asian market, especially Southeast Asia, the purpose is to the market of Zhiduoxing, can not let this company rise.
The rise of Johnny can also be said that Johnny is a consumer electronics giant, and Nintendo's loss is not too shameful. And they also have some news in the company, they can make a counterattack at any time.
Zhiduoxing Company, a Chinese company, actually wants to ride Nintendo, this is absolutely not enough!
In the morning, Matsushima Shinji came to the company and sat across from the head of the mountain.
"President, I think the company has to do two things to reverse the decline in sales. The first point is to increase the number of our games and advertising efforts, so that the number of our games increases rapidly, suppressing the Schneider and Zhiduoxing companies."
"Because of the business of Square Enix, many game companies in our camp have switched to others, but I found that some companies are ignored by these two companies, that is, this kind of game company, also has a global Great market."
"At the beginning, NEC relied on this kind of game to gain a foothold. This is also part of the market, and we cannot ignore it."
Yamauchi looked at a game cover in Matsushima Shin's second-hand, and there was no comment. Matsushima Shinji thought this meant that the president was considering ~EbookFREE.me~ At least his own ideas were not directly rejected.
"The second point is that we must vigorously develop the Southeast Asian market. According to the market research report, Zhiduoxing’s sales in the Southeast Asian market have seriously declined. Our opportunity."
"Chang Ni has already taken a step ahead and intends to the market. We must enter this market at a faster rate. Although we have not developed some language versions, we can sell them in Chinese and English versions. Many games do not delay playing. ."
"I only need an advertising fee of 100 million yen, I have confidence in Southeast Asia to suppress Su Ni and Zhi Duoxing, and urge the president to support me."
Yamauchi looked at Matsushima Shinji: "We have received information that some markets in Southeast Asia have recently experienced some economic turmoil."
"President, this does not affect. You forgot, at the end of the last century, our country's economy was also in trouble, but how much did the sales of game consoles decline?"
After thinking for a while, Yamauchi finally nodded: "Matsushima Shinji, you pulled me up with one hand. I hope this time, you will give me a satisfactory answer."