Chapter 530: Break the myth of Microsoft

"Everyone already knows that Bill Gates took over as chairman of Sega Bandai, and the stock of Sega Bandai was temporarily suspended, it is said that there was a major stock transaction."
"According to the information I have received, Microsoft will acquire some shares from Ogawa Chun, thus becoming the controlling shareholder of Sega Bandai, with a shareholding ratio of more than 40% and voting rights of more than 55%."
"When Microsoft bought Sega Bandai at the beginning, we have analyzed that eventually, the helm of Sega Bandai will definitely fall into the hands of Microsoft."
"Now the facts have proved this point. Ueno and Dian are not opponents at all. It is estimated that he will not dare to make any excessive means. He can't fight Microsoft."
"It is a matter of time for Microsoft to formally control Sega Bandai, so do you think Sega Bandai will become our rival? In the ranking of competitors, should we make adjustments?"
Zhang Yang temporarily convened the telephone board of directors to discuss the future development strategy. Competitors have different strengths, so the development strategy must also be adjusted accordingly.
"I think Sega Bandai will become our strong enemy, because once Microsoft completely controls Sega Bandai, Microsoft's strength in North America may make Sega Bandai the most popular home game console."
"Microsoft has a good relationship with many communication manufacturers and electronics manufacturers in North America, as well as with software vendors, so Sega Bandai's game discs may sell very well."
"In the island market, we have been unable to suppress Ps2, and even Nintendo cannot completely suppress it. In the North American market, Nintendo has always been our biggest competitor, but it will definitely become Sega Bandai."
"Our sales in both major markets will definitely decline. If we can't be the top, we won't be able to sell more games and won't get the most profit."
"I suggest taking advantage of Sega Bandai's unsettled foothold and switching powers, we increase the advertising campaign, which can suggest retailers to do some promotions, and we also give some subsidies to make Sega Bandai's super Uranus completely fail."
Zhang Yang looked at Sun Tengfei: "Don't you think that Super Uranus has failed, they will not continue to develop the next generation of game consoles? Will they stop the development of handhelds?"
"Even if Sega Bandai loses money, how much impact can it have on Microsoft? The biggest loss is to other shareholders, and it will also make Schneider, Nintendo, etc. look lively."
"If you want to target Sega Bandai, those two must also be brought in. The market cannot allow multiple high-performance game console brands to survive at the same time, so there are only four of us now."
"After all, the sales of the first-generation game consoles have a ceiling. More than 200 million units will not exceed 300 million units. Our goal this year is to make Zhiduoxing g2 sales exceed 100 million units and become the first home sales unit to exceed 100 million units. Game console."
"And the second-selling product will undoubtedly be the Ps2 of Schneider. I am not sure which of NGC and Uranus will sell better."
"We will launch g2mInI in the future to ensure that the sales of the g2 series will continue to grow. I think it will exceed 150 million units, while the Ps2 series of Changi may touch the ceiling of 100 million units. As for Sega Bandai and Nintendo, yes For them, 30 million units are the ceiling."
"But we can't ignore Nintendo's heritage. The reason why their ngc will fail is because they are not compatible with the previous generation of games, because they used cassettes before, but now they have the DVD technology."
"DVD will become the standard game storage format in the future, especially on TV game consoles. Uranus also failed because of this, and they made changes on Super Uranus."
"When the next generation of game consoles appears, these shortcomings will no longer exist, and then it will re-enter the situation of hegemony in the four countries, instead of our first gear, the second gear, and the other two gears."
"Once Super Uranus makes money, it will definitely strengthen Sega Bandai's determination to vigorously develop the next generation of game consoles. They have a strong advantage in the operating system, and no one can deny Microsoft's software technology, we are not as good."
"But in product sales, they are not as good as us, and other peers are also reluctant to understand the resurgence of Sega Bandai. So we can first do some tentative tests to test the attitudes of the other two, whether they can pull them into the propaganda war."
"In the second quarter of this year, the advocacy cost of the Zhiduoxing g2 project increased by US$200 million. If it is not enough, you can continue to add it. You must show a thorough attitude to the Ps2 and also push the level of the Niuni Ps2.
"By that time, Nintendo will have to face the challenge, Sega Bandai's funds will be more stretched, resulting in more contradictions within them."
Now all three can afford to burn money, but Sega Bandai cannot, because Sega Bandai has the worst revenue. Unless they are willing to let Microsoft continue to inject capital, this gap can be bridged.
However, Ogawa contributed a large amount of money back then. With this bead in front, Bill Gates wants to dilute the shares of others. Can others please?
If Microsoft directly acquired all the shares of Sega Bandai, or held more than two-thirds and became the absolute controlling party, these naturally need not be discussed, but Microsoft only has about 55 percent of the voting rights, which is a big problem Too.
"President, but I still think that Sega Bandai is more threatening. Nintendo should put more energy on the handheld. After all, their gBa costs a lot, and this is only our two competing, the other two It's still in the research and development stage."
"And because we didn't have 3D games in the previous 32-bit games~EbookFREE.me~ We are actually at a disadvantage on the next generation of handhelds."
"However, we have attracted many third-party game manufacturers during this time, and we can also launch some new games in the future. After all, Nintendo did not even have 32-bit games."
"We aim to fight against Sega Bandai, we must fight against Microsoft. Once Microsoft is determined to expand the game business, it may cost more money, which will reduce our research and development funds."
Zhao Mingsheng feels that Sega Bandai is not easy to deal with. The name Bill Gates can have a huge impact.
"Why, you think Microsoft is strong, we can't beat it at all? Yes, Microsoft is an industry myth, and it is now in absolute dominance."
"But that is the operating system and office software. In other respects, they are not invincible. Otherwise, Microsoft's stock price will not keep falling until their new operating system is about to be launched."
"What we have to do is to break their myth. The game console industry is based on us, and Microsoft is competing, and it is doomed to failure!"