Chapter 679: President is difficult


   After hearing Xiao Wang’s words, Duan Ping asked the secretary to send Xiao Wang out and sit in a chair and worry.
  Many people envy him as president of Zhiduoxing Group. They have much more power and increased salary, and they can fully represent Zhiduoxing Group when they go out.
   But this position is not so easy to sit. The main thing is that Zhu Yu is in front, he can't perform too badly.
   When Zhang Yang became the president, the company's various industries developed rapidly, the game industry rose to the industry's first, and can guarantee more than 50% of the market share.
  He came to take over as president, can't he let the share drop? Not only can it not decline, it should be improved again.
   But already this share, it is too difficult to increase it again.
  Nintendo's two consecutive video game consoles have been released due to late release time, and the product sales are not good, resulting in a decline in market share. Even if NGC only sold more than 20 million units, Nintendo still made money.
   This time Nintendo has already made preparations, so the new generation of II must be well prepared, and sales will not be bad.
  The same is true for Sega Bandai. Super Uranus has a lot of praise in the later period. This time Neptune will definitely have some breakthroughs. With some fun series games, sales will not be so small.
   As for the nebulous aspect, ps3 must have been developed, and pso, this has always been the biggest competitor of Zhiduoxing, many of the design concepts of the two sides coincide, for example, it can be used as a DVD player.
   Duan Yongping has made a prediction for the sales of these game consoles in his heart. According to past performance, Atelier can sell at least 70 to 80 million units, and Nintendo and Sega Bandai are definitely better than before. How can a family need 50 million units?
   That is to say, the g3 of Zhiduoxing must be sold at least 180 million units to reach 50% of the market share, which is too difficult.
  Although the chairman said that this generation of game consoles, the sales period will be longer, because technically there will not be too obvious a short-term jump.
  However, if you want to ensure market share, not only should you sell well in the early stage, but also to stabilize your reputation in the later period, you also want to upgrade the product.
   Fortunately, the chairman did not restrict advertising, etc., but also supported his strategy of selling at a low price. Then set a good price, coupled with intensive advertising, it is not difficult to get a good sales results in the initial stage.
   The time to market is unlikely to be earlier than Neptune, but you can start pre-sale when Neptune is listed, in order to grab Neptune's market share.
  In fact, it's not just Zhiduoxing who will do this. When Neptune is listed, Nintendo and Johnny will definitely be promoted, affecting Neptune's sales.
  After Microsoft holding Sega Bandai, he must make a difference. He and Zhang Yang had an idea. This time, Sega Bandai is definitely not to be underestimated.
It seems that I have to find a meeting with Li Junsheng, Zhao Mingsheng, etc. to determine the retail price of g3, but also to calculate. According to this retail price, they will lose money for each unit sold this year. They need to sell several games to get back. this.
   In particular, their products provide a 20g hard drive, allowing players to download games directly from the official website of Zhiduoxing without having to go to some mall stores or game stores to buy discs.
  This will cause those retailers' profits to decline. Then they will sell your hardware products and they will want higher profits.
   Downloading games on the Internet is an additional sales channel for game production and distribution companies, and their products will sell better. But for those retailers, it is equivalent to one more competitor, and is still a very strong competitor.
   Fortunately, not only Zhiduoxing did this, but also the other three game console manufacturers. They also used this method to narrow the sales channel gap between each other.
   It’s just not easy to build a website. Zhiduoxing did it the earliest. Nintendo and Johnny also started to explore it very early, but Microsoft has the best technology and the fastest development speed.
   Fortunately, there is also a killer tool for Zhiduoxing, which is the online sales channel of game consoles, such as Amazon.
   This company is now developing faster and faster, because of Zhang Yang's investment, so the sales of game products have been started very early.
  Although the products of other manufacturers are also sold above, when you search for games, the first recommendation to you is related products of Zhiduoxing.
  Zhang Yang told Duan Yongping that in the future, online sales channels will become more and more important. Many people can buy what they want without leaving the house, so we must pay attention to this aspect.
  Where is like before, desperately want to expand the sales channel to some small places, the cost is not low, but the effect is not very good, this will not be necessary in the future.
   Only physical stores are reserved in big cities, the others are the ones combined with after-sales, and the number will gradually decrease.
  Of course, the sales of hardware such as game consoles are still based on physical stores. After all, the Internet is not developed enough, the number of users is not enough, and the logistics are not good enough, but all are improving.
  Duan Yongping remembers that the investment company under the Zhiduoxing Group seems to have invested in several logistics companies in China, and now it has developed well.
  Even if every development is general~EbookFREE.me~ but Zhiduoxing can integrate those companies, it can form a very strong logistics network and guarantee to make money.
   After drawing an important symbol on the g3 project, Duan Yongping leaned on the chair. Fortunately, this was just more difficult, and the others were not bad.
   Handheld sales are still the best, followed by Nintendo. Of the four manufacturers, only two of them can make money, and the other two must lose money.
  The sales of repeaters are declining. This is a market factor, not a problem with Zhiduoxing’s operation. It is estimated that in two years, the repeater will be discontinued. Although there will certainly be someone to buy it, but the sales volume is too low, let those small domestic manufacturers.
  The same is true for p3, which is planned to be completely discontinued within two years. Now the company is focused on the production of p4, and the rapid technical improvement, and the joint with Wan Yan, has suppressed the dominant position of Archos in Europe.
In terms of mobile phones, Duan Yongping's pride, the company has launched a camera phone, and now sales and market share are rising, this year will stabilize the third in the domestic market, suppressing waveguide, even this year is the best year for waveguide .
   The re-launched learning machine has also been welcomed by the market, which has enhanced Duan Yongping's reputation. No one is better at this product than he is.
   The others are all very good, that is, TV game consoles. Duan Yongping is always a bit worried. He must not let Zhiduoxing's dominant position in the game industry be lost from his own hands!
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