Chapter 751: Hardware upgrade

"Chairman, this is the performance parameters and prices of the game consoles announced by Nintendo and Changi, followed by a list of games they are planning to bring to market."
"Chooney actually set the price at six hundred dollars, which is too expensive, they don’t worry that no one buys it? But their computing performance is really super, much better than the three of us, and the picture is definitely very good. ."
"If the console is sold well, they will definitely make a lot of money, which is not good news for us."
Sun Tengfei sat on the hotel sofa and reported to Zhang Yang. He didn't understand why the chairman came to North America to participate in the e3 game exhibition, but he basically did not show up.
"How big is the price difference between a 20g hard disk and a 60g hard disk?" Zhang Yang asked.
"This company has previously learned that if you purchase SanDisk, the price difference is probably about one hundred dollars. If you purchase East Company or Western Digital, the price difference is about one hundred and ten dollars."
Dongzhi's hard disk technology is indeed very good. In Zhang Yang's previous life, Dongzhi's mechanical hard disks are also global, in fact, there is not much difference.
The price difference of ten dollars does not affect consumers, but the profits of manufacturers.
The prices of hard disks on the market are basically the same. If a large number of hard disks are used for SanDisk, according to the preferential price of the agreement, it will be 5% cheaper.
It doesn't look like much, but if the purchase volume is tens of millions, it will be a profit gap of tens of millions of dollars. How many companies do not have these turnovers in a year, let alone profits.
"The current retail price is $600 for Schneider, $400 for Sega Bandai, $300 for us, and $250 for Nintendo. Among them, we are not far from Nintendo, and our hardware has obvious advantages, and there is no gap in gaming. , Just ignore it."
"The Sega Bandai's cu is very strong, and the cunning cu is also very strong, but in terms of game performance, they don't have much advantage, so this price gap will be their weakness."
"What is the production cost of our mainframe now? Has it been reduced?"
Sun Tengfei nodded: "Yes. Before I came here, I specially talked to President Zhao. Now the production cost of one set is about 260 US dollars. If we replace the 60g hard drive, our cost will become 350 to 355 US dollars."
"If you switch to a 40g hard drive, the cost can be reduced to about $295. We can guarantee that the current price will not drop and give consumers a feeling of product upgrade."
Sun Tengfei understood what the chairman meant, that is to upgrade the hardware. Upgrade the most obvious hard drive first, and leave the rest unchanged.
"If you replace it with a 60g hard drive, when will the cost be reduced to less than $300?" Zhang Yang asked.
"This, I have to ask Mr. Zhao. Now the specifications of semiconductors are decreasing. The mainstream is now 90n and 65n, of which the Niny adopts 65n, so their cu performance is stronger and their size is not so big. Big."
"Don't worry, anyway, our price can't suppress Nintendo. As long as the s3 is listed, the g3 of our 60g hard drive can be listed, which is really not possible. The price can be increased by $50."
Even if it sells for $350, the price of Zhiduoxing g3 is the second lowest in this generation of consoles. And Zhiduoxing has accumulated a lot of good reputation before, hardware performance upgrades, and price increases are normal.
"Remember, we don’t launch the new g3 when the pre-sale starts, and the old ones don’t show the price reduction. But when the s3 is officially listed, or one week before the listing, we announce that they will make them blind. ."
Wasn’t the hard disk that attacked Zhiduoxing had a small capacity before and could not store too many games? Then tell them that we have increased, but what we sell is cheaper and more friendly to the people.
In terms of picture quality, Zhiduoxing g3 can't be compared with the s3 of Chang Ni, but it is also clearer than Nintendo's. And Zhiduoxing also has a somatosensory game, which is a topic that can't be circumvented by Sonia and Sega Bandai.
Zhiduoxing and Nintendo have been working together to promote the concept of somatosensory games, which is already known in many markets around the world. Speaking of which, Nintendo has saved a lot of effort, and everyone has begun to accept the somatosensory game.
The joint promotion can also help Zhiduoxing to accumulate more advantages in the early stage. The faster the product is sold, the faster it will open the gap with Neptune's sales.
Neptune is counted as a pre-sale, it has been sold for one year, and sales have exceeded 20 million units, which has reached the standard of best-selling. Finally, Sega Bandai has not thrashed this time.
However, there is still a big gap with their expected sales, which is less than 10 million units.
The G3 pre-sale time is longer, the official time to market is more than one month shorter, but the sales volume has exceeded 35 million units, and is moving towards 40 million units.
Now two game console manufacturers announced that a new generation of game consoles will be available soon, which will definitely affect the sales of g3 and Neptune.
Zhang Yang can be sure that Neptune will certainly not be able to reach the sales of xbox360 in the previous life. There were more than 80 million units in the previous life, close to 90 million, the s3 is also close to 100 million, and the previous life Wii exceeded 100 million.
And Wii's game sales have a great feature, that is, the game masterpieces developed by themselves are extremely popular and very suitable for their platforms, but the games developed by third-party game companies sell very generally.
The most fundamental reason is that Wii's cu performance is weak, so many expressive games are not successful on Wii's platform.
Then third-party game makers cannot make money, and Nintendo can make a lot of money. So in the previous life, after 2008, Wii's advantage is gradually declining, just because more third-party game manufacturers have moved to the side of Schneider and Microsoft.
But this life, Zhiduoxing will change these.
The game platform of Zhiduoxing has contacted more third-party game manufacturers~EbookFREE.me~ and many games do not require exclusive, allowing third-party game manufacturers to release on multiple platforms.
Anyway, Nintendo and Cheney’s game consoles are not yet on the market, and Sega Bandai’s consoles are not selling as much as Zhiduoxing. Do game manufacturers pay more attention to the opinions of which console manufacturers?
The one-year monopoly is nothing more than blocking Sega Bandai. In fact, the best games sold by Sega Bandai are also developed by themselves, a large number of American games, a large number of animation adaptation games.
The game team of Zhiduoxing Group is not so big, relying more on second-party and third-party game companies, which can ensure that Zhiduoxing has always been in a mandatory position, and that the sales of games and consoles are higher than the maintenance.
In terms of hardware, Zhiduoxing can not make money, but software must make money, and it must make more money.
"Tengfei, you are responsible for the things here. Our product promotion meeting tomorrow can tell you about the launch of new peripheral steering wheels, etc., and can also promote some new games."
"Some information should be kept highly confidential, fortunately, a critical blow is given at a critical moment!"