Chapter 817: Widen the gap
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Super Tycoon
- Qiong Si
- 1298 characters
- 2021-03-02 05:50:03
Before the Spring Festival, Duan Yongping went to Baodao to talk for a week. After the Spring Festival, he took the team to talk for about ten days, and finally convinced the other party.
It's not yet before the first month, HTC announced that it will launch a 3G smart phone with smart multi-star system, giving consumers more choices.
After the news broke out, Microsoft was furious. It is said that Ballmer flew to Treasure Island in person the next day, but unfortunately left the next day.
The contract has been signed and cannot be changed. It is naturally impossible for Microsoft to pay liquidated damages for HTC, and they cannot impose sanctions on HTC according to the contract.
If you forcibly terminate the cooperation with HTC, the cheapest is the Zhiduoxing Group, and HTC and Microsoft will lose both sides.
After the news broke out, more hardware manufacturers joined the Zhiduoxing camp, and many software manufacturers also joined. They will develop software based on the Zhiduoxing system platform, including mobile phone software, PDA business software and tablet PC software.
Everyone thought that this year would be the year of the rise of Microsoft's mobile phone system, but it was unexpected that this year's limelight still belongs to Zhiduoxing.
Microsoft took away the love from the Saipan camp, but turned around and its first in-depth partner HTC was attracted by Zhiduoxing. Although it is not only supported by Zhiduoxing system, it also hit Microsoft very hard.
In particular, the semi-open source model such as Zhiduoxing has allowed more manufacturers to join them. There are more than 100 hardware manufacturers, and hundreds of software vendors.
By contrast, Saipan was deserted, and it was completely Nokia playing a one-man show. Nokia insists that the embedded operating system is better, saves space, and operates faster.
It was during these three crazy competitions that BlackBerry could not bear it.
In the first two years, the global financial market was hit, with the North American market bearing the brunt. North America, as the main position of BlackBerry, has also been greatly affected.
Even if BlackBerry has always insisted that their mobile phone system is the safest and completely closed, it is not easy to be attacked, but the number of users is also decreasing.
For ordinary people, which hacker will attack their mobile phone idle? Besides, mobile phones can also be used for anti-virus, which is not complicated.
The old-fashioned design of BlackBerry is not popular with consumers at all. Even many young people are saying that only old men will be willing to use BlackBerry. They need to use touch screen, which is a smart phone.
Other small smartphone manufacturers are also going downhill. Because they don't have so much sales, they lack profit and have no energy to develop more useful software. There is no way to upgrade the system, no better upgrade to the hardware, or even money to advertise.
Blackberry developers believe that email is the most commonly used function of smart phones, and the rest are scum. Therefore, the full keyboard is more suitable for entering email addresses and more suitable for application on smart phones.
As for the screen is small, they have tried to make it bigger, which also led to their phones become wider and larger, bigger and bigger, completely unsuitable for women.
But also allows them to use a larger battery, which can make their mobile phone standby time becomes longer.
But HTC, which has also done a full keyboard design, has already made changes. Among Nokia's smart phones, the one that sells better is the design of the touch screen.
Apple is now a touch-screen smartphone, and it also imitates the Zhiduoxing model and launches a software download mode. Unfortunately, their software pricing is too high, and many functions are not as practical as Zhiduoxing, mainly because they have high development costs and are the first generation products.
Many of Zhiduoxing's mobile phone applications have been updated to the fourth generation, and there have been many changes. And because of the large number of users and the high number of downloads, the pricing can be much cheaper and can still make money.
Zhiduoxing can make money through software, but Apple can't do this. Their hardware does not make money, software does not make money, and the initial investment is not low. This is a bit of a wax.
I heard that AT&T is now in a lawsuit with Apple, asking Apple to make compensation in accordance with the contract. One of the main points is that Apple has lowered the price of mobile phones, leaving AT&T with no profit.
Early research and development, AT&T company can invest hundreds of millions of dollars, thinking that later can rely on the sale of Apple mobile phones, get a handsome return.
Who knows that Apple phones are not only unsalable, but also not profitable. Apple can use software to make up for some losses. AT&T is completely losing money.
This lawsuit made Zhang Yang very happy. In the past, two companies with close cooperation, so broke up. Without the support of AT&T in the previous life, the Apple mobile phone will definitely not be successful, nor will it be hot, and even the technical improvement will not be so fast.
Now this proves even more that perhaps Apple's mobile phone will become a flash in the pan, and it will soon disappear.
As for other smartphone operating systems, they are also going downhill. The most fundamental reason is that Saipan, Zhiduoxing and Microsoft have increased their publicity efforts.
The three companies are not bad money. Microsoft is rich in money and Zhiduoxing is also a large company with an annual net profit of nearly 10 billion US dollars. Although Nokia's annual profit is less than 5 billion US dollars, it is the leader of the mobile phone industry and its brand value is extremely high.
The three companies burned money, and the others who couldn't afford it were naturally "relatively" uninterested.
The market will soon become two grades, one is Saipan, Zhiduoxing and Microsoft, and the other is BlackBerry, Apple, PALM and other systems.
The BlackBerry, which used to have an infinite market in the smartphone market, will be reduced to second-rate. This decline cannot be prevented. This is the drawback of the closed system.
Even Microsoft is sure to widen the gap with BlackBerry this year, showing how fast BlackBerry is falling.
Now some mobile chat software can already transfer files, that is to say, it is no longer necessary to log in to the e-mail to send and receive files.
This also makes BlackBerry's most powerful advantage vanish, and it is unstoppable to go downhill.
If BlackBerry Ken authorized the system to other manufacturers at this time, and Ken used the touch screen to launch the mobile phone, he was not obsessed with the full keyboard, and perhaps there was still life.
In early March, Chen Mingyong reported the sales of mobile phones this month. Sure enough, the BlackBerry declined very fast, as did the Apple mobile phone.
There is also a very fast decline, which everyone did not expect, that is Motorola, one of the best in the industry, the monthly sales volume is actually less than 10 million units.
The first quarter has always been a peak season for mobile phone sales. Last year's old models were sold at a discount. Merchants reduced their prices to clear their inventories. Major manufacturers are also preparing for new products.
The monthly sales of Zhiduoxing mobile phones exceeded 20 million units, while Nokia's reached 30 million units, and even Samsung reached 17 million units.
The gap between the top three in the industry and the manufacturers behind is rapidly widening.
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