Chapter 829: Amazon's advantage


  Actually, Bezos also knew that the acquisition of Ali, it may involve monopoly, will also be blocked by the Chinese political axe, so he came to Zhang Yang.
   is hoping to use Zhang Yang's network to help achieve this, but Zhang Yang refused.
   Mergers and acquisitions are possible, but he will definitely not accept the merger, so who is the company, it is really not sure.
   But after investigating Ali, let me give Bezos a lot of reminders. Some business models there seem to be very interesting. It can make more products appear on the company's website faster, and can reduce the company's storage pressure.
  But there are also disadvantages, that is, the company's control will decline, and some unqualified products will appear, which will damage the company's brand.
  Amazon adopts a membership system and pays a membership fee of $99 per year. Become a member, you can enjoy free delivery service, which is very cost-effective for many people who like online shopping.
  This approach allows Amazon to expand its business faster and increase sales, but in terms of logistics, Amazon is at a loss.
   The fundamental reason is that Amazon's largest market is in North America, especially the United States. In the United States, where there are many people and many people live in villas in the suburbs, the delivery cost is not cheap.
  After seeing China, Bezos is very envious. It would be nice if Americans lived in such a concentrated place, how much can they save on delivery costs.
   And the delivery fee of China is very cheap, and the logistics network is now well established.
   It's a pity that all these can only be thought about. His acquisition of China Dangdang.com is also generally operated in China. Everyone only thinks that it is a bookstore, and other businesses have not expanded at all.
   "Chapter, do you have any suggestions or comments on the company's business?" Bezos asked.
Although he doesn't necessarily follow Zhang Yang's words, there is no harm in listening. After all, Zhang Yang is also known as the of management. It is said that the development strategies of Zhiduoxing and Chaowei Eagle Weida were all formulated by Zhang Yang. .
   Zhiduoxing Group has grown into the world's top large group company, and many media call it Zhiduoxing Consortium. Chaowei Eagle Weida has now grown into a top semiconductor manufacturer, and even in some core products, it can compete with Intel, and the development speed is extremely fast.
"I can't talk, there is a little immature suggestion. Amazon wants to expand abroad now, but the American market also has to focus on it. I heard that some North American supermarket groups and retail groups have opinions on Amazon. Be careful They unite."
   "The most Amazonian members are in the United States of America. The rate of increase in membership is actually not fast, so you have to quickly expand abroad to increase income."
   The number of people in North America is not large, and there are so many people in the United States. The membership of Amazon is already very high, but the base determines the upper limit.
   "I have also heard that some Internet shopping sites have sprung up and grabbed a lot of Amazon's market share. This matter must be resolved."
  Bezos nodded: "We are solving these problems. The North American Retail Consortium wants to target Amazon, which is unlikely to succeed."
   "Because Amazon's shareholders also have these retail tycoons. And retailers are not one mind, in fact their biggest competitors are their peers."
   attracted some competitors and became allies, many things were resolved. Of course, some benefits have to be paid for this, but it is well worth it.
   Anyway, Amazon needs other shareholders and contacts, but it is absolutely impossible for a giant like Wal-Mart. Bezos fears that Amazon will be swallowed by Wal-Mart.
"Our members are really mainly concentrated in the United States, especially North America, so we have to expand outwards. The number of Americans is smaller than that of China. But the Americans are more rich and willing to spend money. You can't deny this? "
   "There are indeed some Internet shopping sites that are emerging, the model is similar to ours, there are different. Similar to ours, it has been almost eliminated now."
  The Amazon has already developed, and it will not agree that someone will follow the same path as them. But there are some other ways that have succeeded in gaining a firm foothold, and there are also many consortia behind to support it.
   But those consortia did not want to really enter the retail industry, just as an investment. Since it is an investment, it is very likely to be sold.
   "Our Amazon is now also one of the North American retail giants. Large companies have the advantages of large companies, that is, they have money, have members, and can annex many small companies."
   "For example, some professional retail websites, such as those selling shoes, selling electronic products, selling daily necessities, etc., Amazon has acquired a lot in recent years, and also expanded our product range."
   "We have also merged some group purchase sites, sites that provide audiobooks, video sites, etc., expanding our business model."
   "I dare to pack tickets. In the United States, there is no shopping website that can match us. There is not now, and there will not be in the future."
  When Bezos said this, he was full of confidence. Their Amazon often has some products that become explosive models, such as some clothing, some shoes, some electronic products, etc., what star endorsement is basically needed, relying on Amazon's advertising recommendation is enough.
   "The core advantage of Amazon is the number of members~EbookFREE.me~ So we must grow rapidly and expand the European and Asian markets, and we can quickly increase the company's revenue and profits."
  Amazon has established several storage centers and logistics distribution centers in the United States to ensure faster delivery to customers and faster delivery to customers.
   They will also improve service quality and customer satisfaction, so that customers prefer to buy goods from them rather than go to shopping malls, supermarkets and other places.
   For some fresh foods, customers prefer to go to the supermarket, but some household items can be purchased from Amazon. They have more types than Wal-Mart.
  Not to mention the direct door-to-door delivery, saving you the trouble of driving out. Especially for some large items, they are transported by special trucks, which is more convenient and safe than small pickups of many families.
"If Amazon encounters difficulties in Europe, you can tell me, maybe I can help. As for China, it is definitely impossible to acquire Ali. Dangdang will not grow. I will not give you any suggestions. You should have Your own consideration."
   "I just remind you a little bit, pay attention to the brand and quality of the product, don't appear some fakes, the loss to the brand is too great."
   The country that sells and produces the most fakes is not China, but the United States.
   "I heard that Amazon has a kind of electronic paper book, which is selling well now?" Zhang Yang changed the subject.
  
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