Chapter 253: He is changing the market

The computer screens of countless netizens in Mainland China are playing the American drama "Prison Break", and the TV screens of thousands of households are still dominated by domestic dramas and Korean dramas. The new version of "The Legend of Shooting Heroes" is broadcast in January and the "Golden Family" in March. From July, "Huan Zhu Ge Ge 3" 6 continued to be on 6 satellite TVs in various places ...
This seems to be two completely different things. Many viewers who have forgotten the memories of childhood American dramas and first contacted with American dramas are accustomed to costumes, big family grudges and grudges, and féi soap operas or tvb dramas. "Suspense", full of suspense and tight rhythm, has made American audiences who are accustomed to seeing the fast rhythm hooked. This new thing has really caught the eyes of Chinese audiences.
In fact, the production and environment of Chinese and American TV dramas are very different. The Chinese dramas are a combination of production and broadcasting, self-produced and self-sold. Monopoly TV stations invest in the production of their own broadcasts, provided that they pass the review of the radio and television, including before the project is established. The content of the theme, "Prison Break" will never pass the theme, after the passage of the theme is all filmed and then broadcast.
American dramas that do not have separate regulations for broadcasting and broadcast but are actually running are generally commercial television networks that purchase reservations from production companies and may also participate in investments.
Most of this production company is a subsidiary of Hollywood Films. For example, "Prison Break" is a product of Flame Home Entertainment. It just bought its broadcasting rights. According to the current popular ratings, it will also be in the summer of May to August. If the drama can maintain the four seasons accumulated to the episode, the producer will sell it to the local channel at a low price, and other TV organizations willing to buy it, and go out on the street in a 5-episode weekly broadcast.
So often a drama will try to support more than four seasons, if there is demand overseas, those programs will naturally be sold to other countries.
However, the biggest difference between the two is not broadcast, but the production itself. Perhaps commercialization and competition will determine the attitude. The two investors ’respect for the creator and the audience, the balance of power, professionalism and seriousness, are not the same. .
Taking the screenwriter as an example, a dozen-episode Chinese drama is usually created by one or two screenwriters, and there is only one director and one producer; a Chinese drama scriptwriter can write hundreds of episodes a year. , And an American playwright ca n’t write so much at any time for ten years. And it is often the directors and producers who have the sole authority, and the screenwriter is like a display (the main screenwriter will have the opportunity to become a well-regarded Chinese drama, such as "Soldier Assault", "Wulin Gaiden", "Llur", "Light Sword" , "Scarlet 1ang Man", etc.), even investors who don't understand anything will run out of their fingers.
So in contrast, the script story is full of childish and mentally retarded, not to mention that a certain aspect is sufficiently professional, and the quality is much worse, it is naturally not surprising.
This is not the only one. In the post-production of the series, in order to save money and time, the Chinese drama generally does not pay attention to the link of toning and lighting, the picture appears rough and poor; do n’t say the soundtrack, the most important editing Sometimes we lose East Lasi, and there is a situation where the foreword is not correct, because in addition to the producers, satellite TV stations around the world also have their own editing rights, and 1uan's mess is naturally emerging.
Regardless of the pre-preparation, filming period, post-production, and the show going out of the street, they are full of problems.
Of course, it can be said that the investment costs of the two are also completely different. Chinese dramas average about 10,000 RMB per episode, and American dramas average 10,000 USD per episode. The total cost of the episode "Brotherhood" is about 125 million US dollars, 8 directors, 11 screenwriters, 14 producers, without calculating the material preparation, shooting and production took 3 years. The 24-episode "Prison Break" averages 2.95 million per episode, 4 directors, 7 screenwriters, and 13 producers.
But the audience drama mí did n’t think so much, just know that this American drama "Prison Break" is very nice and beautiful. Except for the netizens who really do n’t like and are not interested, most of the audience are almost completely into mí, and they are caught in the "jailbreak" tension. In the rhythm of stinging, few people feel that there are any settings that are missing, which also makes Chinese audiences more engaged and enjoyable than American audiences.
Especially when looking back at "Huan Zhu Ge Ge 3" on the TV screen and listening to "Huang Ama" looking at the oily semi-bald head, many people had a strong vomiting look.
"How could there be such a beautiful TV series?", "Wang Yang is so amazing!", "Michael Scofi is really cool!" ...
In forum communities such as Tianya and qq chat groups, the voice of discussing "Prison Break" is everywhere. Countless people seem to have just appeared in the United States in addition to Hollywood movies and TV series. Excited netizens and miraculous fans, all recommended this new world to their friends and netizens. Coupled with the new 1ang Sohu and other portal media reports, a self-style viral marketing is spreading rapidly.
I believe that with the continued broadcast of "Prison Break", this viral marketing will completely evolve into an American drama fever, sweeping the entire Chinese network.
"Rachel McAdams on TV" is a new title called Evangeline Lily by the media. The hot broadcast of "Prison Break" brings more than praise. Evangeline Lily has become a promising new star in the blink of an eye, and the popularity has skyrocketed. With the help of the boost, it has also attracted great attention from TV and entertainment media.
Evangeline Lily is known as Rachel McAdams. It is precisely because of Wang Yang that the same Canadian actress, the latter is the heroine of his screen debut "Ghost Story", the former is the screen debut "Prison Break". "The heroine.
While studying at the University of British Columbia in Vancouver, Evangeline was invited by the Ford Modeling Company's scout agent Jeff-Parafi (jeff-pa1ffy) to enter the modeling industry. At first she refused because of tuition fees. Model, speaking of the actor career, she only played a "girl in the cinema" in the second season of "People's Story".
That is to say, a character without a name, or a dragon suit, although it appears on the 6 screen, it makes no difference.
"Lily," tv-de "wants to ask you to do a personal interview, shoot a group of photos, you are lucky!" Jeff-Parafi's voice on the phone was very excited, and one of his dragon actresses suddenly embarked on a prosperous road. It is foreseeable that she will become a frequent visitor to various "most promising new star" lists of media magazines. For a broker, the profit and reputation are soaring!
Thank you Magic Yang! This guy is so cute! Thinking of himself following Evangeline Lily as an ace broker, Jeff Parafi couldn't help but laugh happily, he was lucky! "Tv-de" is one of the most well-known TV weekly magazines, with sales of more than 10,000 copies in each issue. Evangeline is even called "Rachel McAdams second." He laughed loudly: "This is you The most important show in my acting career, my God, it ’s so beautiful! "
"Well, you calm down." Evangeline sitting in the living room sand turned her head, and there was also a dreamy feeling. At first, Pellafi's ecstatic phone roar was still in the ears: "Magic Yang invited you to audition! Magic Yang invites you to audition! Miracle Yang, Miracle Yang, Miracle Yang !!!
Was optimistic about the big director Wang Yang without warning, and went to audition, pass, start shooting, start broadcast ...
It is indeed too lucky! Since leaving her hometown, bizarre life turns one after another. For example, she never thought that she would act as the heroine of the miraculous Yang series. Thinking about these, Evangeline responded to the microphone: "Okay, I accepted that interview."
"Of course, do you still want to not accept?" Jeff-Parafi laughed out loud. This is a rare opportunity, and even more rare! He suddenly asked: "I let you thank Miracle Yang, how is it?" Evangeline replied: "Yes, I thank him, he said nothing. Very pleasant talk." Jeff-Parafi Oh loudly, most of the things were messed up, he said: "If you want to appear on the big screen, with an important role! Then manage the relationship with Yang."
Immediately, he heard Evangeline's undisputed answer: "I don't have any idea, it's fine now." Jeff-Parafi covered his forehead, he had to remind him, Evangeline Like a person living in a bubble, who does n’t understand pop culture, does n’t care about entertainment, and does n’t even watch TV, and likes to stay in the house all day. God knows that she bought a TV set for "Prison Break". What's so good in my house?
"Is Miracle Yang the director of" Ghost Story "?" When she first received news from the company and asked her in surprise, she asked so suspiciously, when "District 9" shocked the world.
Jeff-Parafi patiently persuaded this future gold mine: "Lily, you know this circle, you can be fake or simple, but the popularity is very, very important! You say beautifully, not dead! I do n’t I know why Wang Yang invited you to audition for "Prison Break", but I know that "Firefly", the movies he directed, and the films he produced will invite you to audition for what role? What do you say? "
"I'm not miraculous again." Listening to Evan Wanlin's indifferent tone, Jeff-Parafi took a deep breath and continued: "Sexual love, homosexual love, Republicans, Democrats, white black Jewish Asians Hispanic, Protestant Catholicism ... What does it mean to be popular? You know how to get along with everyone. Magic Yang is a person with a good relationship, he is easy to get along with, he is a big man, do you understand? "
He solemnly said: "This is your opportunity. He personally invited you to show that you are very optimistic about this. There are not many opportunities like this. You have to seize it!" He said that he was a little angry and said: "I am not your father, ok !? "
"Hey!" Evangeline Huo Ran was a little angry, why did she want to get her most respected dad? She said in a deep voice: "Don't talk about my dad!" Jeff Pellafi over there quickly apologized to the gold mine: "Oh, sorry, I'm in a hurry! You know there is a good and good way right now. In front of you, you only need a better relationship. "Evangeline said helplessly:" I know, I said I have a call to Yang, what else do I want to do? Disturb others, what to say? Will he bother me? "
"Jeff, I don't want to be embarrassed, I'm afraid ok? Let's go by now!" I hung up the phone and threw the microphone on the sand, Evangeline called out and muttered: "Magic Yang, Magic Yang ..." It ’s really shocking to watch The Ghost Record. He is 6 months older than her, and he is already a big man. She shrugged: "Is n’t it good to shoot" Prison Break "now?"
Looking at the brand-new TV over there, Evangeline picked up the phone on the coffee table and sent a text message to Magic Yang: "Hi, I just received the invitation to interview with" tv-de ", so I want to talk to you Say thank you! Since the release of "Prison Break", I have nothing to thank you, but really thank you. "
Just past the night, she almost did not put down her phone, and the phone received a new text message: "Haha, what you told me is also what I want to tell you, you make Sara become freckled! Do n’t say that, enjoy your success!
She looked at the flecks and could n’t help but smile, she went to the studio a few times and gave her such a nickname of
k1e
, she smiled:
No wonder people are so destined Okay, thank you."
"Wang Yang just saw her from a crowd in a movie theater, and then pulled her out." In an interview with Evangeline Lily of "tv-de", the editor introduced her to get "Prison Break" The character also said: "He has never made a mistake in choosing an actor's vision. It is even better to introduce a popular female idol in Qingnet. Now there is one more! Evangeline has a bright future and she will accompany" Prison Break " "Become a new generation of idols. Who is next?"
Evangeline expressed gratitude: "Yang is a very kind person, and it is always a pleasure to talk to him every time. It feels like a good friend who has known me for a long time."
However, even if the relationship is good, some people will be dissatisfied with the magical Yang, that is, the side that lost in the war, but the reason for the defeat and the reason for the success of the other side also make them admire and learn.
"In" t-21-team "and" Prison Break ", Wang Yang is aimed at the group of geniuses and smart people. Not like" Mind Catcher "," Beautiful Taobao Women's Tmall Taobao Mall Taobao.com Women's Winter Coat m Mind " The type of emotion, it is the cleverness that shows these geniuses: 'What knowledge and what can they do?' The audience looked very happy, they could not understand what the students said, but they just thought that group was very attractive. "
Barry-Ssen, the executive vice president of Touchstone ’s television and one of the first season producers of
Yù Wangdu
, told the media that he said:
We once thought that ordinary viewers were not interested in genius, only We are wrong to like professional elites like agents and police officers with traditional professional skills. Wang Yang has a very precise grasp of this market, and he is changing the market. "
"Everything has changed, we know everything has changed." Gary-nean, president of Century Fox Television, said in the opening season report of the variety show in the variety show, some helplessly said: "" Prison Break "has changed In view of the operation mode of this market, they frantically advertised and frantically created momentum for "Prison Break." I do n’t know the agreement with Flame, but I guess the promotional fee is at least 10 million. "
He explained: "This number is very scary and unprecedented for a set of unclear TV dramas, that is, I believe too much in Miracle Yang and" Prison Break ", and of course they are now betting on winning this one."
"Variety" interviewed the well-known film critic Stephen Houghton (stephen-1den), he commented on the hot start of "Prison Break": "" and "24" are two revolutions, they break through the traditional shooting techniques and modes ; Now "Prison Break" has undergone another revolution. It is the most novel rhythm and form, pushing the audience's expectations about the plot to a new height. "
"Future TV series is not easy to do, everyone should hate Wang Yang." He quipped with laughter and explained the reason: "For such thriller dramas, the audience likes a faster rhythm, looking forward to suspense and cool, It ’s like "Prison Break" or something. I mean, I hope that Miracle Yang will not be a sitcom! "
The keyword "Magic Young and Situational Comedy" is the focus of fans of the drama mí in recent days. It comes from the "Want to try situational comedy" that he said in an interview with "TV Drama" magazine, and comes from the released wind "Want to order the situation of Magic Yang The vacancy of the comedy relay "Friends" "Although only a few days, Wang Yang's blog message has been crowded with people, fans have expressed their desire to rumors come true:" Yang, let us laugh! " , "My, do you dare to relay" Friends "?", "I want new buzzwords!" ......
The light in the spacious and elegant bedroom was dim. Wang Yang lay on Netg with his arms around Jessica ’s shoulders, looked at Tianhua Board, and gently stroked her arm. He suddenly said,
Jessica, I ’m thinking about sitcoms. Things. "Jessica, who was about to go to sleep, opened her eyes vaguely and glanced at him:" Huh? "
Wang Yang said it again. In fact, he wanted to take this job because the time was not too tight. The production modes of stand-alone and multi-camera sitcoms and plot dramas were very different, and all ideas were teams. At work, he will still be "leisure." Only next year, he scratched his forehead: "But we are about to get engaged ..." Jessica rolled his eyes dimly, interrupting him: "Yang, I'm a good wife, forever."
"My dear, I know." Wang Yang smiled at her soft place, "So I let you decide ... wait! This is not fair, you will definitely say yes, no."
"What should I do?" Jessica held his hand ~ EbookFREE.me ~ She was sober and opened her sleepy eyes: "Baby, I really support you, support your wishes. Don't think Married, the family seems to hold you back, no! I will take care of a warm and sweet home and wait for you to come back at home, okay? "She closed her eyes and grabbed his hand, Commanded: "Sleep, I'm sleepy! Don't touch me."
"Okay, go to sleep." Wang Yang leaned in to take Ye Yan's forehead and closed her eyes. "I have an idea."
Soon the next day, the fans of the drama were on the blog of Miracle Young, and a new blog post appeared. He wrote a lot of thanks for "Prison Break", but it really made the fans excited and wowed a little anxiously, This is the last paragraph: "Everyone's enthusiasm and support gave me great confidence and interest in tv-. If there are 10,000 viewers in the third episode of" Prison Break ", I will make a sitcom ..."
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ps: Today, there was a tragic power outage, the reason is unknown, and Wali delayed it for an update. Please forgive me, friends! Also congratulations to "I used to be a bad guy" to become our new leader.