Chapter 996: Over 0 billion for the first time

The college announced the list of Oscar nominees, and it has always been a formal luncheon. Ronan, as usual, did not attend the Oscar nominees luncheon, but patiently waited at the Theory of Relativity Building.
In this awards season, Relativity Entertainment has a total of three films declared for Oscars, namely "Juneo", "Infinite Walker" and "The Incredibles".
The key propaganda and public relations object of Relativity Entertainment is naturally "Infinite Walker".
"Juno" is inherently disadvantaged, and since it was released in October, the North American box office has reached 143.2 million U.S. dollars. There is basically no market potential to tap. Relativity Entertainment did not invest much resources for it during the awards season.
As for the overseas market, this very American film has a limited overseas audience. Currently, the overseas box office is less than half of North America.
As a small production with a production cost of only a few million dollars, the commercial potential of Juno has been maximized, and it is difficult for the Oscar effect to have much effect on it.
Input and output are not proportional. Even if this is a project where Jessica Felton is a producer, Ronan cannot spend a lot of money to do useless work.
Ronan clearly distinguished work and life.
The goal of "The Incredibles" is the best animated short film. Pixar Studios has too obvious advantages in this respect and does not require much resources from Relativity Entertainment.
Pixar Studios won the award, DreamWorks Animation Studios, Blue Sky Studios and other animation production companies accompany the run. This is the norm for the best Oscar animation.
Someone once said when he was a guest of the Oscars, he took the dubbing pay of DreamWorks Animation Studios, and then voted for Pixar Studios every time.
For now, Pixar Studios is still a group of people.
Ronan will also let this group hang, and stay in the absolute lead as much as possible in the future.
Of course, this also includes relativity entertainment.
Ronan is already doing some film plans beyond the past, such as Brother Bao and his spoofing American historical celebrity movie universe project.
The film company is essentially providing an intangible and changeable spiritual product. No matter how successful the movie you created before, the next one will always start from scratch.
After having lunch and not waiting too long, there was news from the Beverly Hills Hilton Hotel back to the Theory of Relativity Building.
The nomination list for the 79th Academy Awards has been announced, and there are basically not many unpopularities. As the existence of various weather vane awards in the awards season, "Infinite Walker" has become the biggest winner in the nomination list.
"Infinite Walker" received a total of seven nominations for Best Photography, Best Editing, Best Director, Best Picture, Best Actor, Best Supporting Actress and Best Adapted Screenplay.
Nominations don’t seem to be many, but each one is very heavy.
"The Incredibles" successfully won the nomination for best animated feature film.
"Juneo," which hardly did any public relations, passed empty-handed at the nominees luncheon.
This is also directly proportional to the investment in relativity entertainment.
Oscars are now closely related to money input, regardless of whether they are awarded or nominated.
Someone has done professional statistics, and not counting those heavy awards, even small awards such as the best sound editing or best documentary short film, the average cost of being nominated now is more than $300,000.
The two films of Relativity Entertainment have won eight Oscar nominations, and "The Incredibles" has the highest chance of winning. Not to mention the golden figure of the best animated feature film, it is not much worse.
The lowest chance of winning any nominated award is Jessica Chastain's Best Supporting Actress. On the one hand, Jessica Chastain is seriously under-qualified, and on the other hand, the nomination is not so much a PR result of Relativity Entertainment. It is better to say that the strength of this year's Oscar competitors are weak.
The award season is now, especially after the announcement of the nomination list, most people have discovered that they have no better choice except Martin Scorsese and Infinite Walker.
Even the call for Tom Cruise to win the prize is higher than every day.
With the announcement of the Oscar nominations, the winners of the nominees luncheon have expanded the scale of screenings, and the large-scale screening of "Infernal Affairs" is no exception.
On the weekend after the nominees’ luncheon, "Infernal Walker", which had already entered the middle and late stages of its screening, expanded from 1,321 theaters to more than 3,000 theaters. The box office rebounded by nearly 600% over the previous weekend and won. 13.46 million US dollars.
The film’s North American box office totaled $172.78 million.
Starting this weekend, "Between Walker" has also begun to be screened overseas with the help of the Oscar effect. English-speaking countries such as the United Kingdom, Australia and New Zealand, as well as major overseas markets in Hollywood such as Europe and Latin America, all have different scale screenings.
Thanks to the Oscar nomination effect, nearly 45 million US dollars were received in the first weekend overseas.
"Infinite Walker" has a very good business response and reputation in the western market.
However, for the sake of word of mouth and Oscar considerations, this film has never been released in Asia.
Ronan knows very well that with "Infernal Affairs" jewels in front, the reputation and commercial response of "Infernal Affairs" in the Asian market are not much better.
Even, there may be a lot of scolding.
The following weekend, despite the annual Super Bowl in the United States and the huge impact on the film market, "Infernal Walker" received another $7.88 million, still the most eye-catching performance among all Oscar nominated fans.
The North American box office of this film has reached 185.33 million U.S. dollars, which is very hopeful to hit 200 million U.S. dollars.
In addition, the film’s overseas box office increased to 68.91 million US dollars.
There is no doubt that "Infinite Walker" has achieved a double harvest of box office and word of mouth in North America and the entire Western film market.
In fact, for the movie itself, "Infinite Walker" is also a very successful work.
Even now, among all the films directed by Martin Scorsese, the professional reputation and audience reputation of "Infinite Walker" can rank in the top three.
As for the original version of "Infernal Affairs", including Relativity Entertainment, North American film circles have selectively ignored it, as if the original film never existed.
After the Super Bowl weekend, Embassy Pictures and Weinstein Pictures officially signed a contract. In the next three years, Embassy Pictures will be responsible for the international distribution of Weinstein Pictures' films.
The first film the two sides collaborated on was "Queen", which was nominated for Best Picture, Best Director and Best Actress.
However, the international release of this film will not begin until after the Oscars.
Thanks to Harvey Weinstein's public relations operation, Helen Mirren, who played Elizabeth II, has the highest voice in the best actress.
Although the British royal family expressed their dissatisfaction with this film with great regret, it could not stop the commercial operation of the film company.
In the next few days, Ronan came to Pixar's studio and participated in the initial planning of many projects. Pixar's studio has decided to recruit Naronan to become a member of Pixar's think tank.
Pixar's success today has a lot to do with its think tank system.
Normally, the logic of the film industry is antitrust. No one can always succeed. When you achieve great success, it may be when you are about to be replaced.
Pixar Studios has been trying to break this rule, each of its works takes into account user reputation and commercial returns.
The think tank was established by Adel Kamut, and its members include company executives, directors and screenwriters, and even videographers and business personnel.
Their common label is not job title, but they all use movies to tell stories.
In addition, think tanks do not have absolute power, which is particularly important, which means that directors are not obliged to listen to anyone's opinions.
If the Pixar studio is like a hospital and the movie is like a patient, then the think tank is a group of highly respected doctors.
The work of a think tank is like they convened an expert group to help and make an accurate judgment for a case of intractable disease.
However, the think tank is only responsible for probing and providing advice, and the final decision is still in the hands of the filmmakers.
Sometimes, film production is also a matter of government fans and bystanders.
Every excellent work has to go through the process of turning an ugly duckling into a white swan, although this fact seems a bit weird in a society that emphasizes high efficiency.
A movie about a mouse as a chef. How unappetizing is this idea?
And what kind of risky move is the first half of the first half of the robot story without a dialogue?
Although Pixar dared to place bets on such plots, it does not mean that these plots were cleared all at once.
Creativity always starts somewhere, but only through repeated rework, rework, and rework can we find a breakthrough for defective film production and give soul to empty characters.
Towards mid-February, statistics on various aspects of Relativity Entertainment last year were released one after another.
After years of accumulation, especially in the hands of numerous projects, copyrights and vital online and offline channels, the performance of Relativity Entertainment has grown rapidly.
Since its establishment, Relativity Entertainment's revenue has exceeded US$10 billion for the first time.
In 2006, EbookFREE.me~ the company's total revenue reached 15.4 billion U.S. dollars and net profit was 3.922 billion U.S. dollars.
This growth mainly comes from offline consumer business. In 2006, Relativity Entertainment's various offline consumer businesses increased by more than 150% compared to 2005.
In contrast, the revenue of theaters has dropped to about 15% of the total revenue ratio.
But no one can ignore the huge leading role of the cinema in the overall marketing and promotion of the movie.
Cinema screening is like a super advertisement, which attracts more and more attention.
Therefore, in terms of film business, Relativity Entertainment will still focus on theater screenings instead of directly pushing it into the Netflix streaming platform.
As Valentine's Day approaches, many romance films have begun to be released, and Embassy Pictures has also launched "Twilight".
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