Chapter 756: style

DreamWorks Industrial Park, Glendale, Los Angeles.
　　
　　 Steven Spielberg walked across the gravel road in the park towards the post-production building, accompanied by Horford, director of the distribution department of DreamWorks.
　　
　　 "Relativity Entertainment's movie is successful again?" Spielberg wondered, why should I say it again?
　　
　　 Horford replied: "The response of "Hellboy" is not as good as last month's "Devil Wearing Prada". According to the current situation, it is good to have a profit of about 20 million US dollars in the short term."
　　
　　 Spielberg replied: "The production cost is 45 million US dollars. It is good to have such a profit? When will DreamWorks medium-scale movies have such an average profit margin?"
　　
　　 Horford didn’t know how to answer for a while, so he could only slander in his heart. Not everyone can compare with Ronan Anderson’s pervert, okay?
　　
　　 The production department is not strong enough to produce high-quality works. What can be done by the distribution department alone?
　　
Spielberg glanced at him, as if he had guessed Horford's idea, and said: "The vision of Ronan-Anderson's options is extraordinary, and I am far inferior to him. But the distribution and operation of Embassy Pictures is also the focus of the film's success. Heavy."
　　
　　He emphatically reminded: "Horford, take a look at the release cases of Embassy Pictures and learn how they market and promote movies."
　　
　　 Horford would certainly not be an idiot if he could sit in this position. He nodded slightly and said: "We are stepping up research. There are many publicity and promotion cases of Embassy Pictures, which can be used as textbooks for film promotion and distribution."
　　
　　 At this point, the Publishing Department of DreamWorks is far inferior to Embassy Pictures.
　　
　　Especially the promotional and marketing methods of Embassy Pictures have repeatedly broken the lowest limit in the industry. This kind of shamelessness, shamelessness, and shamelessness are worth learning from other companies in the industry.
　　
"We have made people stare at Embassy Pictures." Horford said again: "It will be the summer file soon. If Embassy Pictures has a marketing case worth learning from, we can know it for the first time, and conduct analysis and research to see if Can be used by DreamWorks."
　　
　　 Spielberg agrees: "Relativity entertainment is a good learning object."
　　
The two walked into the post-production building, where multiple DreamWorks crews were doing film post-production. Spielberg's voice was unconsciously lowered a lot: "I see Ronan Anderson, I think I am old. Ronan Anderson now reminds me of George when he was young, who succeeded in starting a business and made the company bigger."
　　
　　 Horford knew that Spielberg was talking about George Lucas. Lucas grew out of nothing and created a film company worth more than 3 billion US dollars.
　　
Think about it again, I feel that Ronan Anderson is stronger than George Lucas when he was young. After all, Lucasfilm has no distribution channels. When facing the big six companies, it also needs to hand over the film to big companies for distribution. In exchange for development space.
　　
　　 In addition, Ronan Anderson also got an Internet star company out, Netflix shared that social software, it is really easy to use.
　　
　　 Yes, there is also Netflix's streaming media business, and the online film and television service launched is too convenient.
　　
　　 "Summer time is coming." Spielberg's question broke Horford's cranky thinking: "Are you ready?"
　　
　　 Horford said: "All preparations are ready, and we will invest our main resources on the two projects of "World War" and "Escape from the Clone Island"."
　　
　　 Spielberg said very seriously: "For these two films, at least one must be successful, otherwise DreamWorks will have a lot of trouble."
　　
Horford vowed to say: ""Escape from the Clone" was placed in mid-May, specifically avoiding "The Bournemouth 3" on the first weekend of May and "Revenge of the Sith" on Memorial Day, "World War "The painting started in June, a week after the "Smiths" and "Pirates of the Caribbean 2" released by Embassy Pictures."
　　
Spielberg nodded slightly. Fortunately, "Smiths" said that the success or failure is unknown. The male protagonist Brad Pitt has a mediocre commercial appeal. The heroine Angelina Jolie has encountered "Tomb Raider 2" and "Alexander" one after another. "The Great" failed twice, and it is hard to say how many viewers will buy her.
　　
　　 But "The Bournemouth 3" and "Pirates of the Caribbean 2" are the most watched movies in the summer of 2005.
　　
　　 I guess no one wants to start painting at the same time as these two films.
　　
　　 "It's also a weekend between "Escape from the Clone" and "The Bourne Shadow 3"." Spielberg remembered one thing: "Which movie was released in the middle?"
　　
　　 The summer file is too crowded. Almost heavyweight movies are released every weekend.
　　
　　 Horford replied: "Twentieth Century Fox's "The Kingdom of Heaven"."
　　
　　 Spielberg nodded slightly. It turned out to be the epic war movie filmed by Ridley Scott.
　　
　　 It is said that 20th Century Fox established a prehistoric epic project by Roland Emmerich, and is also preparing a live-action version of "Prince of Egypt", and intends to adapt Robin Hood's story again...
　　
　　 The investment in epic war films is very high. It is estimated that these are big productions with an investment of more than 100 million US dollars.
　　
　　 Twentieth Century Fox This is on the liver with an epic war film.
　　
　　 It's okay if the liver succeeds, it fails...
　　
　　 Failure is best! Spielberg immediately thought that if Twentieth Century Fox, DreamWorks would lose an opponent.
　　
　　 Secretly suppressing DreamWorks, 20th Century Fox did not less.
　　
　　 Spielberg and Horford walked into a post-production room, and Michael Bay greeted them immediately.
　　
　　 "When will post-production be completed?" Spielberg asked.
　　
Michael Bay has a long horse face: "It can be done before the end of the month!" He seems to be very excited: "Steven, "Escape from the Clone Island" will be a masterpiece, a past work with me. Different great movies!"
　　
Although Spielberg was the first producer of "Escape the Clone", he gave Michael Bay the most power in the shooting and production of the project. Michael Bay is not only the director and producer, but also Have almost complete final editing rights.
　　
　　 The achievements of Michael Bay in business in the past are worthy of Spielberg's trust.
　　
　　 Spielberg said: "Michael, I also believe that you can bring a successful work to DreamWorks."
　　
　　 Michael-Bay smiled and said, "This is the most enjoyable shooting and production since I have been filming. It will definitely succeed."
　　
　　 Without the restrictions of Jerry Bruckheimer, Michael Bay finally felt the taste of freedom.
　　
　　 "Escape from the Clone Island" will also be the beginning of his transformation!
　　
Michael Bay didn’t want to be an explosive demon all his life. He didn’t want to make a film always with a booming and booming rhythm, and he didn’t want everyone to continue to say that the reason why Michael Bay was successful was that the producer was called Jie. Ray Bruckheimer!
　　
　　He wants to prove himself, leaving Jerry Bruckheimer, Michael Bay will still succeed! In addition to the explosion, Michael Bay's humanistic thinking and profound themes are also not a problem.
　　
　　 Isn’t it the art of film, or the humanistic thinking? Same as who can't shoot.
　　
　　 When an explosive demon, after the explosion, considers how to combine the explosion with humanistic thinking, the power it produces far exceeds that of Mars hitting the earth.
　　
　　 Once, this directly hit a Hollywood giant company.
　　
　　 To be more precise, it was the fuse that DreamWorks had to sell.
　　
　　 Michael Bay accompanied Spielberg into the drawing room and watched the first third of all films that had been made.
　　
　　 After watching this part of the clip, Spielberg is very satisfied. It is indeed different from the previous Michael Bay films. The opening plot of the clone is quite humanistic and not lacking...
　　
　　 Even, this style is not like a Michael Bay movie.
　　
After 　　 is released, it is estimated that it will give the outside world a big surprise.
　　
　　 This part is better than Michael Bay’s previous "Pearl Harbor" and "Jedi Men 2".
　　
　　 Spielberg felt more relieved, and took Michael Bay and Horford to the nearby office, where they held a three-person meeting to discuss some matters related to the promotion and release.
　　
　　 After the meeting, Michael Bay headed into the post-production room. Horford revealed to him that the attention of the outside world to "Escape the Island" is very good.
　　
　　 because this is a new work by Michael Bay!
　　
　　 Successive successes brought Michael Bay’s extreme self-confidence: shooting a movie, and then everyone called it the most blockbuster movie of the year, this feeling is really cool!
　　
Although it was only in March ~EbookFREE.me~, the list of movies to be released in this summer's file has already been placed on Ronan's desk. Ronan has also watched it carefully. In addition to the two DreamWorks movies, he The most concerned is the "Fantastic Four" by Twentieth Century Fox.
　　
　　 This superhero movie based on the Marvel comic of the same name will be available in North American theaters in a few months.
　　
　　 Ronan recently made a phone call with the top management of Marvel Entertainment, and also held a video conference call. Marvel Entertainment will soon issue a fatal blow to "Fantastic Four" through comics and free access to the Internet.
　　
　　 The Fantastic Four, who have become super villains and all-pervasive in the comics, will soon usher in the final issue.
　　
　　 The comic creation of the ending is under intense tension, and the group of four will be ended by justice.
　　
　　 Ronan has read the script in advance and has no comments on it.
　　
　　 Because everything the comics do is aimed at 20th century Fox movies.
　　
　　 The contradiction between Marvel Entertainment and Twentieth Century Fox has been on the table.
　　
　　 The final comic has not yet been published. Ronan welcomes a visiting heavyweight director in the Theory of Relativity Building.
　　
　　 Gilmour Del Toro, who has worked with Shahai Entertainment several times in succession, brought his new film project and another idea, and wanted to seek Ronan’s support.
　　
　　 The success of "Hellboy" gave Gilmour del Toro more confidence and confidence.