Chapter 581: End 1 era


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After Leonard got angry, he immediately took measures. All the 4S stores in the pool could not give the customer all the information such as the price list, draft negotiation price, etc., and they could not take pictures.
But after taking measures, Leonard found that the pool had no good way to sell.
If you ca n’t sell more than 250,000 cars, you ca n’t sell them. Without any office, Nader shouted heartbreakingly,
Let the marketing department and the operation department meet.

Having just finished speaking, Leonard's secretary hurried in, whispering in Leonard's ear, "German headquarters asks you to answer the phone."
Leonard returned to the office and took the call.
The chairman was calling the German headquarters.
The meaning was clear and simple, asking Leonard to return to Germany immediately, and he was fired.
Leonard's eyes widened and he felt a bit dead, and he repeatedly asked, "I've been fired?"
"Yes, Mr. Leonard, you are fired!"
"Why am I fired! I need a resolution from the board of directors at headquarters, and I need a reason."
"Reason? In just two months, this pool has changed from the world's number one to the world's countdown in Xiaguo market. This is the reason, Leonard, you have been fired, and the new Xiaguo District President is already heading to Yanjing. On the road. "
After speaking, the German headquarters hung up the phone.
The president of Xia Guoqu was also the vice president of the headquarters, but Leonard did not participate in the board, and was fired remotely.
In more fashionable words, he was fired by Yun.
This result was unacceptable to Leonard, but after calming down, Leonard was thinking about the status quo of the pool.
There is no absolute leading technology, no price for the people. If we only rely on the so-called century-old brand, this pool may really go to the end in Xia Kingdom.
Leonard woke up as soon as he looked at the office and smiled helplessly.
The secretary walked in and said, "Sir, the conference room is ready. The heads of the marketing department and operation department are waiting for you in the conference room."
Leonard nodded and walked into the meeting room.
In the conference room, the executives trembled and stared carefully at Leonard.
Leonard has been in Xiaguo Pool for fifteen years, making the pool into Xiaguo's largest luxury brand and becoming the standard for successful people.
In the past fifteen years, the sales of this pool in Xia Guo have created one miracle after another. For several years, the profits in Xia Guo area were more than the total of other markets in the world.
Even though the price of this pond in Xia Kingdom is higher than in other parts of the world, in order to pursue face and brand, Xia Guo people are as simple as buying cabbage.
People are stupid and have more money. This is our opinion of Xia Guoren, and it also gives this pool the confidence to treat Xia Guo consumers unreasonably.
Anyway, you are rushing to buy, the quality is good, the price is not high, the service is good or not.
Now everything is over.
Leonard clearly realized that the era of belonging to the pool was over.
He witnessed with his own eyes the take-off of Xia Guo with the rise of Xia Guo's economy, as well as the loneliness of this era.
Even in the next few years or even ten years, the pool may still exist in the Xia Kingdom market, but the era of belonging to the pool is really over.
Leonard walked in front of his seat in the conference room. He didn't sit down, but said, "Everyone, I've been fired from the headquarters and I will return to Germany tomorrow. Good luck to everyone and good luck to this pool."
After speaking, Leonard left the conference room with a smile.
There was a lot of discussion in the conference room. Now is the most critical time for the pool, and the headquarters is actually changing coaches!
The headquarters of the pool also expected that their new president in Xia Guo could think of a better solution, but some car companies could not support it and started to take measures.
Volkswagen is the most thief, the price has not changed, but the actual sales are crazy prices.
Che Shenlangyi came to 70,000, and completed less than 100,000.
The king of mid-range car sales is hurting, and the distribution is exactly 150,000.
Other models, such as earthen jars, are also reducing their prices at the terminal, with discounts ranging from 50,000 to 80,000.
He had to stop bleeding, and he would die if he stopped bleeding.
Volkswagen's Austrian drop is the first in the BBA that can't help lowering the price. In A4L, the deployment is exactly at the threshold of 200,000, and the low deployment is less than 180,000, which has left consumers hesitant for half a minute .
The A6L, the medium- and large-scale model that was once the best, was directly reduced to 270,000.
This level of 270,000 is still unable to compete. But falling below 300,000 is a devastating blow to the brand.
The big car Vs saw a crazy increase in the price of the A6L, which was less than 300,000, and the era of belonging to the BBA was over.
"Audrey is over!"
"It takes tens or hundreds of years for a car company to establish its image, but it only takes a few months to destroy it."
"Australia's crazy price cuts mean the end of an era, which came to an end in the era of Xia Guo's luxury brand."
"In fact, we should thank Pangu Technology, Thanks to Bidi, Future Energy Alliance, and Epoch, Lei Qing and Hu Yue ~ EbookFREE.me ~ They brought the price of cars to a reasonable place."
The big Vs have just finished their evaluations. In order to stop the losses, Bao Ma also began to reduce prices.
The price of the three series and the fifth series has been reduced to the same level as that of the Odi. The price of a luxury car is now almost the same as that of an ordinary brand mid-level car.
Anxious is not only the BBA but also the joint venture car company Xia Guo enterprise.
The shortcomings of the decision over two decades ago have finally been revealed today.
Twenty years ago, many Xia state-owned car companies introduced overseas car brands, allowing these car companies to enter the Xia state market in the form of joint ventures.
The huge profits of overseas brands have made Xia Guo's car companies willing to serve as foundries for overseas companies, either by not using foreign technology to develop independent brands, or by developing independent brands.
After all, for these companies, the investment and return on developing their own brand is much lower than selling overseas brands directly.
For example, Yiqi, such as Huachen, for so many years. How many independent brands can make it?
The proud red deed car is still directly used to change Mazda's shell into independent research and development.
Now all these drawbacks are exposed, the joint venture car is blocked by the Tianhe system, and the independent brand can't take the shot, and the crisis appears.
Shanghai Automotive Group knows that the times are changing, and it is also clear that more than 200,000 joint ventures are basically over.
It hastened to take measures. In addition to lowering the price of joint venture cars, it also hoped to be able to cooperate with Pangu Technology like Bidi and obtain the right to use micro-core batteries.
Shanghai Automotive Group found the middleman in Shanghai, and then contacted the relevant departments of Jiangcheng. Finally, it contacted Pangu Technology, and then sent a mighty negotiation team to Jiangcheng.
To survive, this is the biggest expectation of Shanghai Stock Market Group, but whether Shanghai Stock Market Group still has this opportunity, not Shanghai Stock Market itself, but Pangu Technology.
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