Chapter 1017: .The right time, the right place and the people

Although, the box office of "Kung Fu" is more because of the viewability and excitement of the movie itself.
But it is undeniable that this time, "Kung Fu" can get such a high box office, and it can even be said that the box office burst is indeed related to the proper publication.
There is also the investment in resources, Ari Group, Future Technology, Star Technology, and ECCOM. It can be said that several major domestic Internet giants have united to promote this movie.
The resources there are absolutely massive.
It can even be said that even Wang Yifan's movies are difficult to obtain such resources.
After all, Wang Yifan's movies, usually, most of the time, it is impossible to really give up too much meat for competitors to eat.
Then it is almost impossible for competitors such as Ali, Future Technology, and Star Technology to provide sufficient resources.
But "Kung Fu" did it.
Of course, it can be said that the time and place are favorable and there are both.
Tianshi, when Ari and Future Star were about to blow up their big data movie strategy, and when they wanted a successful case to give the market confidence, at this time, "Kung Fu" appeared!
Needless to say, the location is right, people and aspects.
In normal times, even Wang Yifan’s movies, or movies related to Wang Yifan, such as "Donkey Gets Water", will inevitably be attacked by competitors overtly or secretly.
But "Kung Fu" did not, yes, no.
On the one hand, because of the great turmoil in the Huaguo film industry, Wansheng Group first acquired Huanyu Media.
Later, Ari Group, Future Technology, and Star Technology entered strongly.
It can be said that it is at a time of turmoil and everyone is in danger.
Because Wansheng is a real estate group background, although it has strong capital, it is difficult to compare with Ari Media and Future Star Media in terms of media resources.
Therefore, although Wansheng is also a group of new film and television giants with them, it has been excluded.
In addition, the light and shadow of the Kyushu era in the prosperous Tang Dynasty, at this moment, is also silent.
Therefore, it is naturally impossible to offend several giants at the same time at this time.
And Huaxin and Ali Media, and Future Star Media were indeed the biggest competitors, but this time, because Ari Media and Future Star Media took the initiative to give up big interests, as a result, both parties have common interests.
Only then has the current situation of "Kung Fu"!
It can be said that the situation is very good!
After all, the big giants are silent. How can other companies, those with small arms and legs, have no time to flatter themselves and do such thankless things?
Anyway, after "Kung Fu" was released, after it came out at the box office.
The stock prices of Huaxin, Ari, Future Technology, Star Technology and other companies have all risen in a hurry.
Big data can also be said to be the first victory!
"Tsk tsk, this big data is fully exerted, and it is really a big killer, Director Lin, what do you think the final box office of "Kung Fu" can reach? 3 billion? 4 billion?" Lin Husheng can be described as a happy event. I was refreshed, and when I was chatting, I couldn't help but ask cheerfully.
Lin Tao is not as optimistic as Lin Husheng.
He shook his head and smiled bitterly: "I don't know. To be honest, I am a little confused now. The data is too, too strong, and I feel that it is a bit unreal."
"This data is indeed very fierce. This big data is indeed very strong in terms of publicity and distribution." Chen Hanming was also amazed.
"It's very strong, Yifan, how do I think this big data is really going to be done?" Lin Husheng looked at Wang Yifan deeply, worried and authentic.
Everyone knows why Lin Husheng is so contradictory.
On the one hand, if the big data movie strategy can be as successful as it is advertised, then it is indeed a huge impact, but Huaxin prepares for the China News, so in this respect, it has some advantages. Of course, it is compared with other companies. There are no companies endorsed by Internet giants.
But actually? If big data can really succeed, then Huaxin's true trump card will be greatly reduced.
After all, if big data is really to be successful, then directors or screenwriters can be replaced by tool people.
And who is the reason why Huaxin can rise? Wang Yifan, and big directors like Xu Cang.
Once the big director is replaced by big data, then Huaxin's greatest advantage will disappear!
"Director Wang, what do you think?" Lin Tao looked at Wang Yifan.
Wang Yifan smiled and said: "Big data does have a great effect on the distribution of movies, but it is not as magical as you think."
"The box office of nearly 600 million in two days is not magical enough?" Lin Husheng asked in a daze.
Wang Yifan shook his head and said, "Ask yourself, is this really the credit of big data?"
"Ah this..."
The people who were still immersed in the big data can kill the Quartet, the thoughts of the big killer could not help but come back to their senses.
Yeah, is this really all the credit of big data?
Obviously not.
Wang Yifan shook his head and said: "It can be said that the luck of "Kung Fu" is indeed very good. The time and place are right and the people are all met. In terms of publicity and distribution, several major Internet giants, in order to launch the big data card, can be said to be denied in terms of publicity resources Yu Li, other movies, do you think it is possible to get so many resources?"
"The effect of big data is there, but the main reason is that huge publicity resources cover big data, giving people the illusion that big data is really omnipotent. In fact, it is because, this time, Ah Tanuki and Future Star, as well as ECCOM, have put out a lot of resources, and these resources are hard to imagine in past movies."
"So, invisible, it has become the credit of big data."
"At the box office of "Kung Fu", you shouldn't really expect too much, 3 billion, 4 billion, just don't think too much. The scale of the market lies there."
"No matter how powerful big data is, can it help increase the market size?"
"Furthermore, "Kung Fu" is practically speaking, the attendance rate is not as high as everyone thinks, but because of the high ranking of the film and the unprecedented publicity, it makes people feel an illusion, as if "Kung Fu" can continue to explode at such a high rate. , But in fact, is this possible?"
"It's not the Spring Festival file now. The market potential has been overdrawn in advance. Big data can indeed let people who are originally interested know this movie, but that's it. He can't let people who are not interested in this kind of movie. Walk into the cinema."
"So, perhaps the audience group has been expanded, but in fact, it is limited!"
"The box office of "Kung Fu" will continue to explode in the first week, but in the second week, there will be an unavoidable major decline."
"Isn't that? The reputation of "Kung Fu" is very good." Lin Husheng was still a little unwilling.
Wang Yifan shook his head and smiled and said:
It’s true that the reputation is very good, but it is because of the good reputation that it can explain one thing better, that is, the audience watching this movie now is all about this type of movie itself. There are audiences with a relatively high receptive ability, but the audience outside is actually not attracted!"
"And these audiences have limited spending power. They can't really go to this movie over and over again."