Chapter 1044: .The movie itself is the key

Ari Media’s acquisition of the world’s second largest imperial cinema chain is certainly not possible in a short while.
This shows that Ari has been doing this all the time.
In fact, the news came out very early.
But all the time, everyone thought it was just a rumor.
But after the real news was announced, and nothing else, the domestic film and television circles directly exploded with a "boom"!
Although the film market in China is increasingly catching up with the North American film market.
There is even great hope to surpass the North American market and become the world's largest market.
But Hollywood has developed for more than a hundred years, but how long have the Chinese movies developed?
The fear of being dominated by Hollywood blockbusters will be difficult to dispel for a while.
Although money is not a panacea, in fact, in business circles, in many cases, money is awesome.
Why will Ari's acquisition of Xinguang and the joint acquisition of Tianfang by Future Technology and Star Technology will be chanted by all the film and television giants?
Why are you so jealous?
Isn't it because Ari is rich, and Future Star is rich?
Of course, not only that, but also because Ari and Future Star not only have money, but also have various resources.
In this Internet age, this is definitely a huge advantage.
This is precisely what other giants lack.
Originally, Ari Media’s biggest shortcoming, in addition to the content, was actually one more thing, that is, before the acquisition, Shinkong was actually not strong among the big giants.
Especially in terms of distribution channels, Shin Kong is actually the weakest.
Even if it is acquired by Ari Media, it is still the weakest.
But now it's completely different. Ari has directly acquired the world's second largest theater chain.
The Imperial Theater, although in North America due to some restrictions, the theater is a heavy asset, but a low-profit industry, but this is a strategic weapon.
At least for the Chinese people, after Ah Li acquired the Imperial Cinemas, the biggest shortcoming that originally restricted Ah Li was made up.
Ari Media has become a company with the world's largest cinema chain (Imperial Cinema + original Shin Kong Cinema)!
And there is even more critical.
Why does Lin Husheng have a solemn expression?
Why is it so shocked?
Why are you so vigilant?
Because, as everyone knows, the Chinese film and television giants, who don't want to enter North America?
That is a bigger market than China.
But the result?
After so many years, the giants have become stronger and stronger, but the strategy for the North American market has rarely been successful.
In their view, on the one hand, there is cultural estrangement, but more because Hollywood is an extremely exclusive circle.
It can be said that outsiders, not to mention China, it is England, and European movies will not get any benefit when they reach them.
why?
At least a large part of the reason is that if your film wants to enter the North American market, first of all, you can't get around the big Hollywood giants.
Because they control almost all distribution channels in North America.
It can be said that in the eyes of many people, this is the reason why the Hollywood giants can dominate and almost monopolize the film and television industry.
But now, a breakthrough has been opened.
Yes, in their opinion, the Imperial Cinemas changed ownership, and it was still acquired by Ari. Although it was not a wholly-owned acquisition, at least it had a controlling stake.
This is the gap!
If you have control of the theater, will distribution still be a problem?
In fact, Ah Li's original intention is also the same.
In fact, the situation in North America is still very similar to some parts of the country. For example, several giants, in fact, are more or less in control of the theater.
Closer to home.
Lin Husheng looked at Wang Yifan dumbly.
Wang Yifan smiled and said, "Well, seriously, I am not optimistic about Ari's acquisition."
"Why?" Lin Husheng was puzzled.
"First of all, from an investment perspective, theater chains in North America are really not a good business. In fact, many theater chains in North America are losing money. Even if there are profits, the profit margin is actually very low." Wang Yifan said.
Lin Husheng couldn't be as ignorant of this as other Xiaobai.
"I know this, but the cinema is always the indispensable front end of the film industry." Lin Husheng nodded and shook his head.
"Not just looking at profits, but also looking at the overall situation, right?"
Wang Yifan nodded and said: "That's true. The big Hollywood giants all control some theaters in North America. Because theaters may suffer a small loss, but their movie business can make a lot of money. "
Lin Husheng spread his hands and said, "This is not enough, then why do you still say that you are not optimistic about Ari's acquisition?"
"You know, controlling the imperial theater line means that Ali's distribution channels in North America have been opened up. Isn't this a good thing?" Lin Husheng asked puzzledly.
"The truth is indeed the truth, but the so-called suiting measures to local conditions, Ah Li is in China, he fancy a company, he directly spends money on the acquisition, and then, after stabilization, he directly removes the management and merges the new company into the Ah Li system, forming more Big ecosystem."
"This is Ali's usual style, but, do you think that after Ali acquired the Imperial Cinemas, can they do it like domestically?" Wang Yifan asked rhetorically.
Lin Husheng was taken aback, then shook his head and said, "This is naturally impossible. As far as I know, Ari's acquisition of the Imperial Cinemas has made little changes to the management except for the necessary financial arrangements. "
"But Ah Li has always controlled the Imperial Cinemas. Isn't that right? Isn't it true that the management of those Imperial Cinemas dare not listen to the greetings of A Li, the controlling party?"
Wang Yifan shook his head and said: "Naturally not, Ari is not a small company, and it is definitely impossible to control this cinema chain."
"However, in China, Ari can be regarded as a rule maker in some respects to a certain extent, but in North America, even if he controls the imperial theaters, in fact, it is difficult for him to do anything about the imperial theaters. What changes."
"Everything still has to follow the rules of North American film distribution."
"But I always control the theater chain. At least, in the future, in terms of distribution, Ari has an advantage that other domestic giants don't have, doesn't it? That's North America, the world's number one market." Lin Husheng said.
"The reason why domestic movies are difficult to sell in North America is really because of the issue of distribution channels?" Wang Yifan asked rhetorically.
"Isn't it? At least this is a big reason?" Lin Husheng asked rhetorically.
"Yes, nor is it!" Wang Yifan shook his head.
"North America has always followed the commercialization and marketization set. In fact, many domestic movies have been paid a high share by those giants in Hollywood, but in reality? How many big sellers are there? Distribution channels On the one hand, as long as those giants give money, we can actually use it, but the problem lies in the movie itself."
"And the Imperial Cinemas, there is really not much they can do. Perhaps Ari can draw cakes to attract major domestic directors, but when the movie is actually released in the past, they will know that nothing has changed in fact!"
"Maybe there is the interference of Ari, with North American distribution channels, there may be fewer commissions, but as long as the movie cannot be recognized by the market, then what do you think the Empire Cinemas can do? Ten percent of a million is One hundred thousand, thirty percent of one million is only three hundred thousand. What impact can it have?"