Chapter 1173: .The first weekend box office

Why do people say these days that publicity is very important for a movie.
It's not just because publicity can make more people know about this movie, which is why they are attracted to the theater.
There is one more point, publicity and publicity, why are the two together?
Because, under normal circumstances, yes, the theater will first look at the quality of your movie, whether it has the potential to sell.
But this is only the first step and the most basic step.
Then, it’s the promotion. The cinema will also watch this movie. When you do the promotion, how much investment and how is the promotion effect?
Then comprehensive consideration is given to arrange the film.
"Explorer Polk Dragon Emperor's Tomb" is not a crush on "Titanic" in terms of propaganda, but it is definitely beyond.
Of course, there will be some considerations, it is impossible to really give all the screens to the same movie.
For this reason, on the first day of the premiere of "Explorer Polk Dragon Emperor's Tomb", the screen was opened, up to 4900 yuan!
Although "Titanic" is backed by Mina Group and Matsumoto Universal, after all, this movie does feel like it is not a very explosive movie.
However, even if this is the case, "Titanic" has successfully won 3,800 screens!
This number is actually very high.
As for China, the film layouts of "Explorer Polk Dragon Emperor's Tomb" and "Titanic" are almost the same.
Even if Ari Media smashes more propaganda resources, even if Jack Curtis is the tens of billions of Hollywood directors.
But in any case, Wang Yifan's status in China is unshakable, even if it is Jack Curtis, he is in China, although outside fans will think that Wang Yifan is not as good as him.
However, everyone knows that in China, any director, before Wang Yifan really encounters Waterloo, can hardly be compared with him!
Even Jack Curtis, a tens of billions director!
For this reason, the domestic platooning of the two films has almost become a stalemate.
"Explorer Polk Dragon Emperor's Tomb" only got 44% of the film in the case of Ali's various public relations and even profitability.
However, "Titanic" is slightly higher than the lineup of "Explorer Pok: Tomb of the Dragon Emperor", 45%!
The two films accounted for 90% of the Chinese film market at the same time.
But no one said anything.
Although there are some small companies complaining that the entire schedule is occupied by foreign films, everyone knows that "Titanic" is really not a foreign film, even if the content is foreign, but Wang Yifan is from China, and this For this movie, Huaxin is the main investor!
Then, two unprecedented super blockbusters were released in China earlier than North America.
And something shocking happened.
Even with such a high row of movies, there are actually many movie theaters that have sold out tickets for two movies that day.
No way, too hot.
The most important thing in China is people!
What's more, these two films are both super-produced films in film history, and both films have a very good reputation.
So in China, on the first day of release, both films showed a full trend.
In fact, even if 10% of the schedule is reserved for other movies, in terms of ticket purchase, almost all other movies are reduced to cannon fodder, and no one buys tickets at all.
At the same time, in North America, the two movies officially opened at midnight!
"Explorer Polk Dragon Emperor's Tomb" and "Titanic" reproduce this scene in China in North America.
The same full!
Even at midnight!
It can be said that it did not exceed everyone's expectations.
But everyone knows that if you really want to make a difference, these two movies have to watch the total box office of the first weekend three days after watching.
However, most people are more optimistic about "The Tomb of the Explorer Pok Dragon Emperor", without him, it is still the same sentence, genre reasons.
"Explorer Polk Dragon Emperor's Tomb" may not be as rated as "Titanic" by the public, but it is definitely a pretty good commercial blockbuster.
And in terms of genre, it is obvious that "Explorer Polk Dragon Emperor's Tomb" is more explosive.
The fact is also true.
Even if the attendance rates of the two movies are almost the same, after all, "Explorer Polk: Tomb of the Dragon Emperor" has more movies!
On the other side, after the extended screening of the film.
More discussions about the two films are also fresh out.
"Titanic" was rated as high as 9.5 points before that, and the average score of media and film critics also exceeded 9 points!
It can be said that in this respect, "Titanic" can be said to be the "Tomb of the Explorer Pok Dragon Emperor"!
Because the public rating of "Explorer Polk Dragon Emperor's Tomb" is only 8.4 points, and the media and film critics' ratings are less than 8 points!
But everyone knows that it is a super blockbuster at the level of "Titanic" and "The Tomb of the Explorer Pok Dragon".
In fact, the ratings really have nothing to do with the box office of the movie.
However, "Titanic" is still as high as 9.4, only a drop of 0.1!
It can be seen that this movie has a good reputation.
Although the rating of "Explorer Polk: Tomb of the Dragon Emperor" did not appear in Waterloo, the rate of decline was much larger than that of "Titanic".
7.8 points!
However, in terms of the first day's box office.
In China, the box office on the first day of "Explorer Polk Dragon Emperor's Tomb" reached 280 million!
The box office of "Titanic" on the first day is only slightly higher than that of "The Tomb of the Explorer Bork Dragon Emperor", which has just exceeded 300 million!
But even if this is the case, the two blockbusters have achieved nearly 600 million yuan in the daily box office of China's movies.
In North America, however, "Explorer Polk Dragon Emperor's Tomb" is a counter-attack against "Titanic"!
"Explorer Polk Dragon Emperor's Tomb" zero-point field plus Friday's box office on the first day, the box office on the first day of up to 52 million, shocked everyone!
On the other hand, "Titanic"'s performance in this area is much worse, only getting a first-day box office of 39 million U.S. dollars.
Of course, it is definitely unfair to simply beat the box office. After all, the first day of the film series of "Explorer Polk Dragon Emperor's Tomb" in North America is much higher than "Titanic"!
However, such data still makes major media reports special reports! No way, too scary!
In the next two days, the box office of "Explorer Pok Dragon Emperor's Tomb" and "Titanic" also continued this trend.
"Explorer Polk Dragon Emperor's Tomb" had a box office of 180 million U.S. dollars in its first weekend in North America.
Although "Titanic" is slightly inferior, but it also got nearly 150 million box office.
Domestically, the box office of "Titanic" continued to rise in the first three days of the first weekend, directly breaking through 1 billion in three days!
On the other hand, "Explorer Pok: Tomb of the Dragon Emperor" is slightly inferior, with only 880 million!