Once the "White Night Chasing the Murder" succeeds, the boutique web drama will transform from a concept into a fact.
At that time, you can even say unceremoniously, you can't follow it if you want, how can you play?
Therefore, the success of "Chasing the Murder in the White Night" is more than a drama.
ECCOM Video moved very quickly, and quickly invested the largest publicity resources in "White Night Chase" to promote the show.
Throw out all kinds of promotional headlines without money.
"The first boutique web drama in history!"
""The Murderer in the White Night" breaks the inherent image of online dramas!"
"Wang Yifan personally wrote the screenplay, directed by the American drama director Mi Huayuan, combining Chinese and Western. "The Chase in the White Night" will subvert your imagination [BI Qugew www.biqugew.co]!"
"The prodigal son turned his head back and didn't change gold, the second generation of star Zhang Mo's gorgeous turn, not pretending to be cool, not handsome, not in love, not talking about love, just as charming!"
And the trailer of "White Night Chase" was also released.
There is a saying that there is no picture without the truth, and there is a picture with the truth.
For a series, no matter how good it is when it is promoted, for example, the quality of a movie, you did not release the video, who knows if it is blowing?
And "Chasing the Murder in the White Night" is indeed different from the past web dramas and even TV dramas. In terms of picture quality and style, because it is not bad for money, Mi Huayuan follows the standard of high-end series of American dramas, and the rhythm In terms of it, it is also on par with the American TV series.
The plots of American dramas are often very fast-paced, because the difference between American dramas and domestic dramas is that they usually broadcast while filming, and the dramas need to be ordered by the TV network or platform to be filmed, especially the first three episodes, one A non-sequel series usually has a trial broadcast. The trial broadcast is related to whether it can be sold and what price it can sell. Therefore, the first few episodes of American TV dramas often even invite some well-known big directors to shoot, just to catch Live the audience.
Of course, American dramas are not necessarily better than domestic ones. American dramas also have a very big disadvantage. In many cases, it is difficult to determine how long and how many episodes of an American drama will be broadcast. In the plot, it is the most normal situation to have the beginning and the end.
Let's put it this way, most American TV shows have no endings.
However, domestic dramas are different. Domestic dramas are usually broadcast only after the filming is completed. There is a beginning and an ending. Often the finale of a hot drama will also be the peak of the ratings of the drama.
Although "Chasing the Murder in the White Night" is just a web drama, it seems really unremarkable for the web video giants who can produce dozens or even hundreds of self-made dramas every year.
And for dramas that are more expensive than "Chasing the Murder in the White Night", they don’t buy less every year. The copyright fees of those hot dramas alone cost billions each year, so it seems that a web drama with a larger investment, It seems nothing.
But the facts are just the opposite, because "White Night Chase" not only attaches great importance to ECCOM, but also several other competitors are paying attention at the same moment.
It is not only a question on the level of competition, but also a trend and a direction.
It can be said that "White Night Chase" is an attempt by the next few video website giants to develop content. Once "White Night Chase" is successful, it means that high-investment and large-produced boutique web dramas can easily be published online. The success of the platform shows that the online video website alone is sufficient to accommodate this kind of online drama with an investment of hundreds of millions. By then, the impact on the online video website giants will not be small.
Because once "White Night Chase" can be a big success, then it shows that those current hot dramas are no longer irreplaceable.
You should know that in terms of current TV dramas, a hot drama, after eating a TV station and eating a video website, although it is said that this is driven by the market, in fact, the same is also because the network video website has too many defects in the content production, so The producer of these TV series was given a chance to speak loudly.
Once self-made boutique web dramas can take its place, then the focus of competition among several giants will begin to lean towards self-made boutique web dramas.
Of course, mainstream film and television companies have also been paying attention to the situation of "White Night Chasing", because this is also an opportunity for them.
Don’t look at it. It seems that there are many hot dramas every year, but in fact, most of the losses are still.
And if premium web dramas can succeed, they will have many more choices in the future. What choice? Naturally, it is a choice of subject matter.
The domestic restrictions on online dramas are far lower than those on traditional TV dramas.
For example, the drama involved in the case is a major focus. In terms of TV stations, the popular prime time is limited, and with the advent of the Internet era, in fact, the TV station’s viewing share has already fallen and then dropped.
...
Xu Ke is a professional white-collar worker working in a foreign company.
The income is very good, but besides going to work, her biggest hobby is to buy a lot of snacks, and then stay at home to chase drama.
However, Xu Ke's hobby is very unique. She especially dislikes those urban romance dramas that are too sweet to greasy.
Instead, I particularly like those online criminal investigation dramas.
In order to watch the drama more refreshingly, Xu Ke rushed to members on every major video website.
However, she doesn’t like watching dramas that are being updated. Usually, she watch one or two episodes first, and then mark them there. When the episodes are all over, she will chase the whole show in one go during the holidays. .
She especially envied her fellow fans abroad, because there is a violent viewing mode abroad, which means directly updating a whole season of episodes at once.
Of course, she also knows that this method is not suitable for domestic video sites.
There have been many domestic dramas that can be "violently watched", but there are few criminal investigation dramas that can be directly watched.
It was another Saturday, and Xu Ke's inventory was running out, so she needed to find new inventory.
Open ECCOM's video software, and you can see a huge advertisement. The poster on the advertisement is very distinctive. More than 90 pieces are black and white, the crowd is moving forward, and a man with a scar on his face is in the direction of the crowd. in contrast.
It reads: Wang Yifan screenwriter, American drama director Mi Huayuan directed! Super Web Drama of the Year!
There is also a slogan: I am in the mirror, you are in the mirror, and the real murderer is behind you!
Then there are four big characters: White night chasing the murderer!
Xu Ke's eyes lit up suddenly.
Of course, Wang Yifan knows. The first director of China's business, a big director who is stronger than Yang Long, the key is how hot and handsome, how could she not know?
As for Mi Huayuan, she really doesn't know, but the director of American dramas should not be too bad.
And that poster is also very eye-catching, it feels very mysterious and... special, very different from the web dramas she used to chase.
The biggest difference is that in the whole poster, the C character is the male lead, which is fine, but there is no female lead! This is very interesting.
