Chapter 876: . Opinion calms down

After the story behind "Dear" was broadcast.
The negative public opinion in "Dear" suddenly lost its foundation.
Because of this movie, some parts may be misinterpreted, but the eyes of the masses are sharp.
Whether it is the original intention of shooting "Dear" or the actions after the shooting, it all proves that this is a movie about abduction.
How is it possible to talk to the trafficker?
Of course, no matter how good a movie like "Dear" is made, it is difficult to become a hit.
In fact, this is not the original intention of making this movie.
If you want to make money, filming a movie like "My Savage Girlfriend" is so easy and trouble-free, even if it is controversial, it doesn't involve major issues.
But filming a movie like "Dear" is completely different. This movie has suffered a lot of criticism since it was released.
At first, it was called a steamed bun dipped in human blood, and then it was misinterpreted as a beautifying trafficker.
The point is that the box office of "Dear" is really not high.
After getting more than 100 million box office in three days in the first weekend, because this is a feature film, the box office fell very healthily. After the next Monday, we got 200 million box office.
But the total box office is only a little over 300 million.
Perhaps in the eyes of some people, this box office is already an absolute big seller.
But for Huaxin, such a box office can only be considered a pass at best.
What's more, when Huaxin doesn't take any cents, it will donate it according to the box office.
What's interesting is that although "Dear" has a poor box office, and this movie will not bring any revenue to Huaxin, it will make Huaxin lose a lot.
For Huaxin, a total of one billion donations is not a small amount of money.
But the magic is that Huaxin's share price has not fallen, but has slightly increased.
According to reports given by the financial media, although Huaxin’s move failed to make a profit and even suffered a substantial loss, the new quarter’s financial report would certainly not look good, but Huaxin’s stock price rose instead of falling, which proves , What investors want to see is a company with a sense of social responsibility. They are more optimistic about companies with a sense of social responsibility, rather than companies that look to money and make money.
This proves that Huaxin is on the right path. A responsible company may bring some financial fluctuations in a short period of time, but only such a company can go further.
Because Huaxin is a cultural media company with manufacturing content as its core, such a company needs to show its mind and sense of responsibility.
Such a company will give investors more peace of mind!
More than that.
After the public opinion was settled, the official media also began to speak out.
First, it reported on Huaxin's large donation and giving back to the society. After all, it involves billions of donations, which in itself deserves a big book.
The official media said that Huaxin is a conscientious company with a sense of social responsibility. Only such a company can develop and grow, because they know how to give back to the society from society.
Regardless of temporary gains and losses, the vision is long-term.
The official media report is equivalent to saying that Huaxin has been provided with an insurance. Although there is no benefit for the time being, it still makes the other giants envy.
In fact, when Huaxin made a high-profile donation earlier, some people still ridiculed that Huaxin spent money to buy a name.
But in the end, they slapped them in the face severely.
Although Huaxin has spent a lot of money, it is indeed suspected of buying fame, but the problem is that when the money was spent, the stock price did not fall, and while it was praised by the official media, it also gained social recognition.
If someone on the Internet says sourly that the Huaxin donation is purely spending money to buy fame.
But soon more people will be sprayed with blood.
A donation of one billion yuan, even if it is to buy a name? They are actually putting out a billion.
Take it out for real money.
In fact, in this era, because there were too many things about moral kidnapping in the area of ​​charity earlier, it can be said that there are endless, so more and more people are increasingly disgusted with this kind of moral kidnapping.
Not to mention that Huaxin's donation is absolutely generous.
"What's wrong with spending money to buy a name? People donate less, you say they are stingy, they donate more, you say they do a show, they don't donate, you say you are rich and unkind..."
"Low-key donation, some people will say what is the intention, high-profile donation, and they say that people spend money to buy a name, let you say anything, come, let's talk about it, what should I do?"
In the same way, the saying about "Dear", human blood steamed bread, has long since disappeared.
Even if some people still want to discredit, saying "Dear" to beautify the traffickers, but this time there is no market.
"Beautify your uncle, do you want? What can the traffickers give them? To beautify the traffickers, you are the ones who pick the bones in your eggs and have a gloomy heart. Everything is gloomy!"
......
The storm caused by "Dear" is over.
Huaxin was actually thankful for this film to some extent. Not only did it not make any profit, but it also donated one billion for it.
But in fact, the invisible benefits may not be bought with money.
One is reputation. After this incident, Huaxin's reputation can be said to have soared.
In the past, Huaxin was very profitable. Every movie made a lot of profits. Naturally, many people were jealous. At the same time, it would also affect ordinary people.
But now it's different, at least Huaxin still knows how to give back to society.
What about other giants?
Immediately he was grilled on the fire.
In fact, any giants, especially companies in the cultural media circle, are often inseparable from charity. They actually do charity, donations and the like.
But after all, there was no such big battle, so it was nothing before, but now it's different.
There is no harm if there is no comparison. When you compare, you can make a judgment.
Whether it’s the light and shadow of the times, whether it’s Kyushu in the Tang Dynasty, Huanyu, or Xinguang, although they are not as profitable as Huaxin, they still make no less.
Almost every quarter’s financial report is profitable, and the amount of profit is not low.
However, they are far behind Huaxin in doing charity and giving back to the society.
The public doesn't care about other things, they only look at the data most of the time.
If you look at Huaxin, although they earn a lot, they donate a lot. If you look at you, they earn a lot, but why are you so stingy?
Why didn’t you see your large donations?
In fact, to some extent, this is also moral kidnapping, but this kind of moral kidnapping is different from ordinary moral kidnapping.
Because this involves enterprises.
Not an individual!
Therefore, whether it is Kyushu in the prosperous Tang Dynasty or the light and shadow of the times, there are hardships to say.
Who knows that Huaxin will donate so much at once as if going crazy?