Chapter 1375: Community of interests


In the canteen.
Several people left, Li Dong did not care.
There are hundreds of companies coming today, and there is no such ability in the distance, and there is no certainty to gather so many companies.
Forty or fifty, this is the limit of the distance.
No matter how much, it dragged the hind legs from afar, and could not form a united front.
Waiting for the people to leave, Li Dong continued: "The words have come to this point, I will speak more clearly!
Huaxia's retail enterprises have never been able to grow bigger and have been unable to go abroad, simply because their strength is too scattered!
And the internal friction is extremely serious!
There are also competitions and internal frictions in foreign countries, but the giant foreign companies started early and laid the foundation a long time ago.
China is different from the modern hypermarket model, we have not started for many years.
It's nice to say that there are hundreds of flowers blooming in contention.
It's awful, it's chaos and disorder!
And here today, I am not afraid to say a few more unpleasant words.
A large part of Huaxia's public resources are invested in state-owned enterprises, such as Bailian, such as China Resources.
However, state-owned enterprises have limitations and limitations of state-owned enterprises. Whether it is China Resources or Bailian, the desire for expansion is not strong. Before China did not appear in the distance, China Resources did not say that Bailian was a passable gesture.
Private enterprises have an expansion mind, but contrary to state-owned enterprises, we lack talents and funds.
We have little public resources.
Even loans, banks are first state-owned enterprises, then private.
Bailian and China Resources are running out of cash, and they have time to do real estate, gas, and other things.
And what about us?
We do n’t even have money to expand our stores!
They occupy the best location of the store, get the goods at the best price, have a large number of surplus talent, and never have to worry about funds!
They don't care how much they pay and how much they get, because the profits and losses are all national!
Can we compare with them?
No!
Those of you here, who can come here today, who has not suffered?
Who did n’t start from the faint, step by step to the present?
Even my Li Dong, although it hasn't been a long time, I can't talk about how hard it is. I have eaten it.
What we can have today is created with our own hands!
Since state-owned enterprises have no intention to lead China Retail to the world and the world, let us do it ourselves!
A person ’s strength is weak, not enough. Is n’t the strength to gather all of us enough?
Although we haven't been established for a long time in the distance, Li Dong has the ambition to be the leader and the leader, leading everyone to the world and the world!
State-owned enterprises have seized our resources, then we will take them back by ourselves!
Since they have lived and passed, we will tell them that we will live better without you!
Social resources are limited. If they get one more point, we will get one less point. But for them, they have not created greater value. This is waste!
Since they were wasted, they will not be given to them! "
On the field, completely fell into silence.
After Li Dong paused, Shen Guojun slowly said: "Li is always talking about the retail alliance plan?"
This plan, Li Dong told him before in Shanghai.
At first, Shen Guojun listened and was a little bit tempted, so he waited until now and waited for Li Dongkai to make a decision.
Li Dong now says he wants to be the leader, and everyone is not surprised.
The alliance plan has been heard a long time ago.
Since the distant place wants to engage in alliance and the distant place is not the leader, that is really strange.
Li Dong nodded loudly and said: "Yes, everyone must have heard about it, it is about the alliance plan of the retail industry!
Of course, if restrictions are added, it can be said that the China Private Retail Alliance.
All of you present saw that today there is no foreign investment and no state-owned enterprises. All of them are colleagues in the private retail industry in China. "
Everyone looked around and nodded.
Chu Dequn said after a moment of pondering: "Mr. Li, we have heard of the alliance plan, and we want to set up a retail pan-alliance from afar. We all know this.
To be honest, I don't think the effect is very good.
What is the significance of the alliance?
Who is the opponent?
Being targeted, how to rescue?
It ’s not good to say, and the people ’s hearts are complicated. Today we are allies. Tomorrow he will annex you. If you let him not swallow him, do n’t you?
Where is the binding force?
President Li, you said that you are the leader, and I recognize it, but can you really govern so many enterprises?
I said it would be harder to listen to. If I want to listen to you, then listen. I do n’t want to listen. I do n’t listen to you. President Li can really attack me for a small matter?
In this way, besides losing both sides, what are the benefits?
So, the alliance can be established, we can all join, but the effect ... "
Chu Dequn shook his head and felt that Li Dong took it for granted.
Of course, if the retail alliance is really established, Li Dong ’s right to speak will definitely increase, but for those companies that join the alliance, there may not be much benefit.
Now that he is an ally, Li Dong wants to expand and swallow them. What else can they do?
Li Dong Wenyan smiled and said: "Mr. Chu is right, the establishment of an alliance, it is impossible to have a core combat strength, core cohesion, just by calling slogans!
In the business world, what do you think is the foundation of everything? "
Everyone looked at each other for a while, and then some people were unsure: "Harmony?"
"Social responsibility?"
"..."
Seeing their uncertainties, Li Dong shouted, "Null talk!
You do n’t know, you dare not say it, it ’s hard to say!
Then Li Dong made it clear that the business rules are ruthless and the core of everything lies in interests!
As long as we have common interests, we are allies, and if the interests are contrary, no matter how good the personal relationship is, we are also enemies!
The word interest is the core and the foundation.
With common interests and demands, then we are not a pan-alliance, but a solid community of interests, and even become an economy!
Let's talk more directly, it is not impossible to become the prototype of a consortium!
Taking benefits as the basis and taking the distance as a link, do you think the alliance is really useless?
Today, retail enterprises are rampant and the competitiveness is increasing.
Repeated investment and waste of resources have become the norm.
In a city, you build a distribution center, and I build a distribution center. Have you ever thought that a distribution center can fully meet the logistics distribution of two or three companies?
In a place where you build a warehouse, I invest in a storage center. Has anyone ever considered that my storage center can meet the needs of all stores in tens of thousands of miles?
A company is looking for a channel partner to cooperate, he will give you a 10% discount, what you like is like.
You are not happy, he can find the next one, find your competitors, because you are only a trivial part of his channel supply!
But three, five?
There are even hundreds!
By then, who controls who's channel? Who controls whose lifeblood?
You give me 30% off, I am not happy!
The alliance is consistent, reducing the exploitation of second- and third-level middlemen, reducing unnecessary investment, and reducing unnecessary investment in repeated resources, so that we can have greater competitiveness.
On that day, even if the impact of e-commerce will not be too great.
Costs are reduced, management costs are reduced, and resources are not wasted. We can withdraw more funds to develop areas that we have not yet covered.
In the long run, who can compete with us?
I make money, you make money, everyone has food, this is sharing!
Don't expect your opponent to stop and wait for you, don't expect your peers to be weaker than you, these are unrealistic!
Only by becoming stronger is our rule of survival! "
Everyone seemed to understand a little bit, and someone asked out loudly, "Mr. Li, what do you mean?"
"Establish an interest alliance! Based on interests, with common interests and common goals, our alliance will be unbreakable!"
"Common interests, where does it come from?" Someone looked sharply at Li Dong with sharp eyes.
Li Dongtan smiled and said: "How did the foreign consortium survive at the beginning?"
"Li always said cross-shareholding?"
"Not bad!"
"But the consortium cannot survive in the country, and in the end, the consortium is controlled by someone. Li always wants us to be a shareholder who only pays dividends?"
Li Dong said coldly: "I just made an analogy, the alliance does not mean a consortium!
In addition, if you are capable and powerful, no one will take your place!
The right to operate is still in your own hands, and you are not struggling with yourself. The enterprise is in a mess. Why should we take you to share the money!
We only want elites, don't waste!
If you think I am begging you now and want you to join, then you are wrong!
The mediocre are not eligible to be my ally of Li Dong. I do n’t need a group of pig teammates to drag my hind legs, even if I desperately hope that the distance can continue to grow bigger, it will not leave me with troubles! "
Everyone was silent. At this time, although Li Dong hadn't said the final plan yet.
But everyone is a smart person and has already guessed some.
For a long time, the smile on Shen Guojun's face disappeared, Shen said: "So what do we need to pay?"
"Online management rights ... plus channel supply!"
The former, everyone had expected.
However, after hearing the latter, many people's faces changed greatly!
Channel supply!
For retail enterprises, channel supply is the top priority. Especially for small businesses, if they lose their channels, the life and death are all in the mind of others.
After the channel supply is handed over, is it still called an enterprise?
Shen Guojun's face changed for a while, his cheeks twitched a little, and he continued: "The channel supply has been handed over, does it mean that logistics, distribution, and storage must be handed over?"
"Not bad."
"Then what else do we have besides the store!" Shen Guojun was shocked and immediately questioned.
Li Dong frowned: "Why? How many companies now have their own self-operated logistics and warehousing facilities?
All are rented, mainly outsourced!
The entire retail industry, in addition to our distant, China Resources, Bailian, Suning, there are several logistics logistics warehousing channels?
Mr. Shen's reaction is a bit overwhelming in my opinion!
Except for the store, you have nothing!
What you pay is definitely less than what you pay for, a unified channel supply, the cost will be greatly reduced, this is a fact everyone knows.
Since you want to make an alliance, you can't just think about harvesting, don't want to pay at all!
Do you think that Li Dong is an idiot?
I paid a price but got nothing, what am I trying to do?
It's really to make everyone's life better, so I beg you to join and pay dividends? "
Li Dong said, looking at everyone: "Online channels and logistics warehousing, these things require a lot of investment and consume a lot of time!
Today, there are really no more than five of these channels that are truly self-sufficient!
Unify these channels and concentrate on building stores, so that you have more capital and energy to invest in specific operations, is it not good?
Or do you think the lifeblood is under my control, and worry about governing you with this?
It is not impossible not to say jurisdiction, but in fact, this is also a test for the distance.
The logistics warehousing and supply of so many enterprises, including the laying of channels, will also cause great pressure to distant places, including the investment of large amounts of funds.
Even if there is no distance, are your channels really held in your own hands?
Even I, Li Dong, dare not say this, why are you so confident?
As long as you can bring benefits to me, and I will bring benefits to you, it is an unbreakable alliance.
Once any one of us can't continue to bring benefits, then the so-called alliance body is virtual, and the control is not controlled. Is there a difference?
Maybe Li Dong said it too directly, you can't bear it.
But I believe that if you calm down, you will find that you have not lost anything.
What you give is something you cannot control, but what I give is real money!
The right to operate is still yours, and the enterprise is still yours.
I do n’t have this strength or appetite, and I swallowed you all.
Follow me, Li Dong, you will find that I give more than you give me! "
Shen Guojun exhaled: "What do you want?"
Li Dong frowned and said to him: "Mr. Shen, don't make such meaningless jokes!
What do I map?
Of course, I want to grow in the distance, live better, have more influence, and have fewer constraints!
When we become one, your growth is the growth in the distance, and vice versa.
Such obvious facts, should I explain it to you specifically?
Of course, the basis for all of this is based on the strength of a distant place.
In recent years, we have invested tens of billions of dollars in logistics and warehousing, laying a large network covering more than three or four tier cities across the country.
In the next few years, we will continue to increase investment to expand this coverage network to fourth- and fifth-tier cities and rural markets.
By that time, the distance is no longer a pure retail enterprise, but on this basis, a complete ecosystem has been formed.
It has always been my idea to build a perfect retail ecosystem.
A long time ago, I set up a logistics group and a real estate group, including Yuanfang Mall, to serve this purpose.
Today you are willing to join the big family and group in the distance, then tomorrow, you will be proud and proud of your choice!
Faraway retail, what makes me proud is not that Gome has exceeded 300 billion in sales, but that we have built an ecosystem that is approaching perfection! "
The crowd continued to remain silent, and the entire cafeteria was silent.
Li Dong did not rush to speak, standing there waiting for everyone's response.
For a long time, someone whispered: "Mr. Li, I really hope to join this system and become one of them.
But I am really sorry that our enterprise's warehousing and logistics, including channel supply, are the foundation of our survival.
If you are not afraid of jokes, it is because our company can provide these for the locals that we have a chance to grow.
Now if we are gathered from a distance, our value of existence will be greatly reduced.
Even joining this alliance will do more harm than good.
I'm really sorry. "
Li Dong understood: "There is no need to say apology, I understand this.
Everyone has their own personal relationships and their own demands, and even some external influences and political demands will make everyone shaken.
It's okay, it's normal.
No, this time, I hope we will have the opportunity to cooperate in the future. "
The person who spoke spoke a little sigh of relief and got up: "President Li, I'll say goodbye first, but President Li is assured that I will keep it secret."
Li Dong laughed: "It doesn't matter. After tonight, the so-called secret is nothing more than public news."
Everyone nodded their heads, and their mouths were mixed, so many people, it was really difficult to keep secrets.
The person who got up bowed to Li Dong again and turned away from the cafeteria.
At this time, many people also stood up, looked at Li Dong, and said with regret: "Li, I'm sorry."
Li Dong smiled and nodded gently: "It's okay, the twisted melon is not sweet, I hope to cooperate next time."
"Sure ~ EbookFREE.me ~ Everyone nodded one after another. Li Dong's alliance plan, they don't necessarily want to participate.
But like the previous one, many retail companies, because of their existence value, are due to various connections.
Including their warehousing and logistics, in many cases, they are handed over to the people in the network to operate.
There are channels, too.
Li Dong wants to gather these, then the foundation they laid will disappear, and there will no longer be a strong competitiveness in the local area, which is contrary to their original intention.
So even if they think Li Dong's idea is good, they can't join in.
People, have left some more.
In addition to the people who left in the past, there are less than 80 people on the scene.
As soon as they left, someone asked: "Mr. Li, you said that the management right and the ownership of the enterprise are still in our hands. Does that mean that the distant place does not participate in specific operations, and the decision is made by ourselves?"
Li Dong nodded and said: "This is the foundation. Sometimes the value of SMEs lies in you helmsmen. Without you, the value of the enterprise still exists, it is a problem."
Everyone laughed, this is a fact.
Many companies can do it because they are at the helm, including some people's connections, such as who's brother-in-law is the local official, and whose relatives are very influential in the local area ...
These are the keys to the success of the enterprise. Without them, they dare not say that it is impossible to move forward, at least they no longer have core competitiveness.
What's more, Li Dong has no capital and so much energy to go all over, so that he can get nothing but empty shells.
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