Chapter 778: Keep burning money

Digging people is not overnight.
What's more, it was Shao Yibo and Chen Lang who didn't make a detailed investigation and rushed to the door to do bad things.
Li Dong is not in a hurry, he can actually wait for a year or two.
This is not the top priority, neither supermarkets nor shopping malls have reached the most urgent juncture.
At this stage, Li Dong's most important thing is not the mall side, but the 200 million cash reward plan.
This time, the cash rewards are not too much, but at least they are not too much. After all, the distant place is now investing billions.
The reason why Li Dong attaches such importance is that on the one hand, because it is cash this time, be careful.
On the other hand, it is to stabilize the military mind!
The group continues to expand and the top management keeps changing. At this time, the distance is not as harmonious as expected.
In addition, Li Dong once again rejected Yuan Chengdao's equity plan, which also caused a certain degree of impact.
At this time, Li Dong had to take a little attitude.
Undoubtedly, the time for the 200 million cash award came.
For the grass-roots employees, the payment of 200 million in cash is absolutely exciting.
For this award conference, Li Dong did not care too much over the mall, but urged all departments to prepare for the conference.
...
Kumho Park.
When Li Dong arrived, there were many family members.
In addition to Qin Yuhan, Hu Xiaorui was also there.
Seeing Li Dong enter the door, Hu Xiaorui smiled and said, "Li Dong, how are you going to thank me this time?"
Li Dong laughed: "Tell me, why should I thank you?"
Hu Xiaorui wrinkled his nose and snorted: "Of course I have to thank me. You have to advertise in the distance, but I found a few first-line stars because of the bleeding, and two real kings and queens to help you."
"Queen of the heavens, individuals dare to call themselves this year, who did you invite?"
Li Dong didn't really pay much attention to this matter. He always gave it to Dongxing Entertainment.
But looking at Hu Xiaorui's proud look, it seems that she really invited big names, otherwise she wouldn't be like that.
"Chen Long and Wang Fei!"
As soon as Hu Xiaorui's voice fell, Qi Fangfang exclaimed.
These two are real celebrities. They heard Hu Xiaorui say this before. Several people didn't care too much. They didn't expect Hu Xiaorui to ask them.
Li Dong was not so excited, but frowned slightly.
These two people are indeed very famous, saying that the king is not adulterated at all.
The key is what the two people say, there are a lot of negative news, please come here ...
After thinking for a while, Li Dong was relieved again.
After all, it was just an advertising campaign, and it was not an endorsement. The spokesperson for Faraway Mall was Yang Si.
Although Yang Si is not a posthumous figure, he is also a domestic actress, and his reputation has always been good. This time, the star of emergency help, Li Dong borrowed only fame, and the negative news has nothing to do with him.
Li Dong didn't care about this anymore, but he was a little curious: "So quickly, did you invite them?"
Although I do n’t want to admit it, I have to say that sometimes these big-name celebrities have a big shelf, which is much more difficult than a billionaire.
Coupled with the fact that they have more movies, it is still difficult to find these people in emergency situations.
Hu Xiaorui coughed and said, "Spend money, just to shoot a small advertisement. It will take a day or two to go back and forth. It's not the endorsement type. You can't take a day or two.
Li Dong casually said: "How much?"
"Chen Long and Wang Fei each have 5 million ..."
Before she finished speaking, Li Dong's mouth twitched!
It is now 07!
And it is not the endorsement of the contract for two years, just a small advertisement, 5 million people!
This is spending money, which is faster than burning money!
You can earn 5 million in a day or two. Anyone who wants to change, the star is not as profitable as expected.
If it's so easy to make money, according to this price, these stars don't have to do anything else for a year, and they will have 50,000 or 600 million in revenue from advertising every day.
In fact, in 2007, even the most powerful big-name stars, if they didn't produce any big-selling movies or invested themselves, they would not make 100 million.
Taking a deep breath, Li Dong sullenly said: "How much did the advertisement cost?"
"20000000……"
Hu Xiaorui gave him a timid look. A small advertisement cost 20 million yuan, which is more expensive than investing in a few small movies. She doesn't really understand these.
Li Dong shook his head, feeling a little helpless.
Advertisement costs 20 million, do n’t forget, it ’s just advertising, it ’s not publicized yet.
Coupled with the promotion of various platforms, there is at least 20 million, and an advertisement spent 40 million, I am afraid there is no one.
For this e-commerce war, he really spent his blood.
On the logistics side, maintaining one month of operation plus compensation, let alone more than 100 million out.
Coupled with the operating cost of the remote mall itself, it is nearly over 100 million.
In addition, the recent activities have been fierce, and there has been a loss in the distance. By the end of the promotion, Li Dong was ready to make a loss of three to five billion.
After a promotion, he is afraid to lose 500 million to make a bottom!
Burning money, this is called burning money.
If he did this throughout the year, he wouldn't play it anymore, he would lose 6 billion a year, and with the expansion of the mall and logistics itself, he would have to invest 10 billion yuan in this year.
Don't say this kind of thing can't be supported from a distance, and Taobao can't.
At the time, how much Ali paid for the $ 1 billion from Yahoo, and the $ 1 billion also laid a solid foundation for Ali.
Now the money is burning faster than Taobao in the distance, and I don't know if it's worth it.
Li Donggang was a little shaken, and soon no longer thought much.
Only 500 million. When the promotion month ends, the registered users of the mall may exceed 50 million.
At a cost of 500 million, it is still worthwhile to add 20 million registered users.
Seeing that Li Dong shook his head and nodded, Qin Yuhan thought he would blame Hu Xiaorui, and quickly said: "Li Dong, Xiaorui also wants to help you ..."
Li Dong waved his hand and said: "I don't mean that. It took just 20 million. It's right, Xiaorui, how about the TV series you asked you to make last time?"
Seeing that Li Dong did not blame himself, Hu Xiaorui smiled again on his face and grinned: "It is already filming, but we are not suitable in Jiangbei, the director said that Hengdian is the only way. So the crew are all in Hengdian. Let me help you shoot an ad. I am still in Jiangsu and Zhejiang. "
Li Dong heard that the shooting had already started and could not help glancing at Hu Xiaorui.
This girl really has a bit of patience, so he got the people together so quickly.
Of course, it is not easy to say whether the effect of subsequent generations can be taken, and Li Dong doesn't care too much.
The best effect is to be able to shoot the posterity, and it ’s okay not to shoot. After all, it is a few phenomenal TV series. Even if there are some changes, there will never be a big gap.
Although Dongxing Entertainment is not well-known, the only advantage is that it does not lack money.
Hu Xiaorui is backed by the three big mountains of Nanrui Group, Tengxiang Group, and Yuanfang Group. It costs only a few TV shows to make a few money, and what you spend more will not be too bad.
After briefly talking about a few TV dramas, Li Dong thought of this: "Oh, how are you here today?"
Hu Xiaorui said a little unwillingly, "Shall I take a look at Sister Yuhan?"
Li Dong laughed and said, "No, I can't say anything, just ask casually, how angry?"
"I'm not angry!"
Hu Xiaorui bulged his mouth, and Qin Yuhan next to him smiled and said, "Xiaorui told me about the dessert house."
Speaking of the Dessert House, Li Dong remembered that he had forgotten one thing, and said bluntly: "Xiao Rui, you have opened a film and television company now, so you can withdraw from the Dessert House. As for the money you invested before, look back I'll call you with the advertising fee ... "
"No!"
Before Li Dong finished, Hu Xiaorui shook his head and said, "Even if the money is gone, it is not much anyway. And I have just negotiated with Sister Yu Han. The store in Pingchuan Pedestrian Street belongs to me, and it is my investment in front.
It's just right that I made a profit, so I don't need to give you money. "
Li Dong glanced at Qin Yuhan. Qin Yuhan nodded and said, "I told Xiaorui well, don't worry about this matter."
Now that they have negotiated on their own, Li Dong is too lazy to mix this up ~ EbookFREE.me ~ sat down and chatted with a few people for a few days, Qi Fangfang suddenly said: "Li Dong, isn't the company going to hold an awards meeting tomorrow? Do you think we can make up the noise? "
"you guys?"
Qi Fangfang nodded hurriedly, "Yeah, we also want to see it. I heard that there are 200 million bonuses to be paid this time, and I am greedy. But we internships are not eligible to enter, so let us go and see the line No?
It ’s also boring for Yuhan to stay at home, let ’s go together. "
Li Dong looked at Qin Yuhan, and when she saw that she hadn't refused, she nodded and said, "That line, let's go together tomorrow."
"I also need to go!"
Hu Xiaorui shouted hurriedly when he heard the excitement.
Li Dong knows that she loves to join in the fun. A sheep is a herd, and a group of sheep is also herd. Without hesitation, she said: "Tomorrow you will go together, but don't mess up when the time comes, tomorrow's reward meeting is very important."
"Do you know, isn't it a reward conference. My dad has it all year round. I usually don't bother to go. If Sister Yu Han is going, I won't go."
"As far as Narina's scale can be compared to us? What do you know about Xiaoyaotou's film, tomorrow you will know what the awards conference is from afar."
"cut!"
Hu Xiaorui didn't take it seriously, she didn't think a reward meeting could play with flowers.
Li Dong doesn't make it clear. In fact, for a rich man like Hu Xiaorui, maybe 200 million in cash might not shock her.
This girl doesn't have much money now. In fact, he is the heir of two big groups. When the Huming couple retires someday, this girl inherits her parents' career and will be a rich woman.
I didn't talk about it any more. At night, Li Dong accompanied some women for a meal.
During these days, he was also exhausted, and with Qi Fangfang and their light bulbs making trouble, Li Dong sent Qin Yuhan a few people back to Wanyuan District.