Chapter 1142: Yang Ma's power!


The instant noodle factory of Kirin Foods Co., Ltd. is officially started, but it has only a little influence in the Beijing area. The grand start of the celebration scene, as a kind of talk for the elderly and children, can also be said for many years.
But in the field, they are very new to this factory.
It's just that it's different at night.
The first episode aired tonight, before the beginning, was still an advertisement for a unicorn radio recorder by Tang Feiqiang, but after watching the episode, the advertisement immediately after the ending song changed.
I saw that in front of a magnificent tower, the guards faced a group of enemies. It was a dash of hacking, which made people feel quite a bit like wanting to shout "handsome".
Some boys have already waved their fingers with the guard "Hahaha", as if they were practicing sword fingers.
But suddenly, the audience saw the camera sweep to the other side, and saw a middle-aged man in T-shirts and shorts, holding a horn and shouting: "K! This scene is finished, rest for ten minutes!"
Then the camera turned back, and I saw a group of bad people who had just fallen down. They climbed up and helped each other away.
And a group of staff in modern clothes hurried forward, handed towels and water to the sweaty exhibition guard, and escorted him to sit aside.
"Hurry up, get some food for Zhanwei!" The director said something to Zhanwei, and turned his head back and said aloud.
At this time, the lens turned to the resting place, where there was a small table, and then there was a boiling water bottle and some tableware, and a large carton.
While agreeing, he quickly took out a bag of things from the big carton.
Due to the good angle, the colorful pictures on the packaging of this thing can be clearly seen on the TV screen: a fat cartoon version of the chef, a black noodle bowl with steaming noodles inside , And green onions and beef, it looks very fragrant and attractive.
I saw the staff tear the packaging skillfully, took out the cake from the inside and put it in a bowl, then opened a few packages to add the ingredients, then poured the boiling water into the bowl, and passed the cake and Seasoning, and finally he covered the bowl.
The time skipped for three minutes.
When the director shouted "Why haven't come yet", the staff handed the covered bowl to the guard of the exhibition.
The guard gave a hearty smile, "Kirin brand braised beef noodle? I like it the most!"
After he finished speaking, he opened the lid, a white steam rose, and the guard showed an intoxicated expression, "Good fragrance!"
At this time, the camera swept the noodle bowl. I saw that the deflated noodle cake had been turned into soft noodles, and the seasoning of the package had also turned into red and white juice. There was also a little corn and peas.
Zhanwei took the noodle bowl and chopsticks, and took a "bitter" bite and took a bite, and his face was full of satisfaction, "delicious!"
As he talked, he quickly ate his noodles. The deliberately enlarged facial sounds and throat swallowing pictures were faithfully displayed in front of the audience.
Seeing this, the children in front of the TV had swallowed a long time ago, but their eyes still looked at the guard.
After eating a bowl of braised beef noodles three or two times, Zhanwei drank even the soup and waited for the staff to take over the empty bowl before he wiped his mouth. He smiled and compared his thumbs to the camera, "Kirin Brand braised beef noodles, this is the taste! "
The last shot is a hot bowl of braised beef noodles again, which is presented in front of the people with a portrait shot.
By the way, there is a line of text and a narration.
"Kirin Brand Braised Beef Noodles, Kirin Group, produced with honor!"
With free advertising time, it is such a willful way.
Such a whole advertisement, actually put it for a whole minute! And it was broadcast for a full minute in the prime time of China Television!
If this matter is known to future people, they will definitely slam the Kirin Group for extravagance and waste, and they are crazy.
But now, without any competitors, with sufficient resources, the Kirin Group is so wasteful.
Mainland audiences naturally do not know that there are actually two versions of this advertisement, one with only fifteen seconds and one with thirty seconds, both of which are intended to be used to promote the advertisement in Xiangjiang in the future.
Even at Kirin Satellite TV, its own TV station, Kirin Food Company needs to spend money for advertising, and the cost is definitely not cheap, so it can only be reduced in time to broadcast.
Of course, the mainland audience did not care about this.
For them, watching advertisements is very new and I feel relish.
And at this moment, many children waited for the advertisement to be broadcast and immediately turned to their parents: "I want to eat this braised beef noodle!"
Mothers and fathers in their thirties are all those who came from difficult times. Even in big cities, these years are not easy.
So when they watched this advertised on TV, it was a product of the Kirin Group. When they thought of the Kirin recorder of the Kirin Group, their hearts were a little bit tense.
People in small cities have never eaten instant noodles, but people in first-tier cities have more or less eaten instant noodles produced locally.
It's just that compared with the Kirin Braised Beef Noodles on TV, these instant noodles are not enough to look at, no matter how color, aroma and taste, they can't be compared.
Did we eat the authentic instant noodles?
Is this the case of Xiangjiang ’s instant noodles?
Many people have such doubts in their hearts.
They were originally curious, and there was a child arguing to eat next to each other, so usually, parents would agree first.
"Okay, okay, I will buy it for you tomorrow!"
As for whether they will buy it tomorrow, if they go to buy it and see that the price is high, they will not buy it at last.
However, it is undeniable that after work at noon the next day, many parents or young people ran directly to department stores or supply and marketing cooperative stores.
Take a look at these stores. Hey, there are really Kirin brand braised beef noodles. Not only are there colorful posters at the door of the store, but they are also prominently displayed on the shelves. The color tone of the package and the TV commercials. It's exactly the same.
The impulsive person directly asked the salesperson to give them the braised beef noodles, but the parents who started a family first looked at the price tag below.
Immediately took a breath of air.
"Salesperson, don't you put the wrong label? Is it really 0.99 yuan a pack? The beef noodles sold outside are only three cents a bowl! The vegetable noodles are only two cents!" Many asked.
It is well known that the salespersons of state-owned stores, no matter men and women, are uncles. They treat customers like grassroots, and they are talking about them.
Later in the 1990s, the supply and marketing cooperatives were all run to death by private economy shops and department stores. This was entirely their own death, and it really had nothing to do with the price.
For example, now, when someone asks this question, the salesperson is not angry, saying: "How can the price be wrong? Just so much, if you are willing to buy, just buy it or not! The instant noodles of the Kirin Group can be the same as those in the canteen outside Is this a good thing? "
Thanks to the current Chinese people who are accustomed to their attitudes, and they still do n’t even have a shop, they can only buy it from them.
So the people who asked were not angry. Some people thought about it awkwardly and then went straight home. Some people thought about it for a long time, and finally they gritted their teeth, "Then give me a bag first!"
It is better for young men and women who are not married to be refreshed. For those who do not have family burdens, they generally buy one or two bags home. The young man who is in love has more to buy a few bags for his girlfriend.
Can buy a pack of instant noodles with a salary of one-sixtieth, which can only be said to be impulsive consumption under advertising.
But when I bought it home, I ate it according to the instant noodles on the TV or cooked for three minutes on the packaging, but most of the big guys were not disappointed.
Fragrant.
Tendon said.
good to eat.
Soup is delicious.
It was really full of satisfaction!
Especially for children, they do n’t drink any soup, and then usually ask their parents eagerly if they can have another bowl.
Children, they always eat things that are not good enough, and they want to eat after eating, regardless of the price.
Not to mention how parents would coax their children, or would buy another pack, at least all of them would not feel that the advertisements were exaggerated, and that they felt really similar, which is good, except for a little more expensive.
In fact, this is what Yin Jun specifically asked for.
In his last life, Yin Jun was a consumer deceived by the big and big beef in the braised beef noodle advertisement. After eating a bowl of braised beef noodles with his friends, he asked the aunt dean sillyly why there was no beef in it. What about the fat uncle in the kitchen?
Growing up, the teenager realized that this was all false advertising, completely false!
This braised beef noodle contains beef, but not even the size of a child's fingernail! The thickness is still almost the same as the nail cover! !
Has such terrible memories. When Yin Jun asked Mr. Huang to advertise, he specifically told him to try his best to match the actual situation. He must not take false things to deceive people, otherwise he will be scolded by others.
Huang Huangguai thought of it too, so he did a good advertisement that was close to the truth.
Fortunately, they did.
The Chinese people of this age are very real.
They found something wrong in the newspaper, they would write letters to the newspaper office ~ EbookFREE.me ~ or go directly to the higher authorities to report the situation.
The same is true of listening to songs. Is n’t that the case of Teacher Li Guyi ’s "Nostalgia"?
Not to mention your instant noodles advertised nationwide, if you advertise such a large piece of beef in the advertisement, you buy it but you have nothing, and it is 0.99 yuan a pack so expensive, you are cheating! It must be punished!
By that time, Kirin instant noodles were really stinky, and they became a false synonym in people's hearts. Without exerting much force, they were still dead, and there was no way to do it again.
As for why the second day of construction, the farthest Yuezhou has braised beef noodles, the reason is very simple.
After the trial production in March, there were also a large number of qualified products. In addition to the employees ’tasting and evaluation, there were many of these instant noodles, so they all loved to send them to various places in April in order to cooperate with advertising and sell them as soon as possible.
Such a move would appear to have no wasteful advertising effect.
At least on the first day of sales, a good start came.
The instant noodles sent to various places, there are 8 million bags, and all of them are sold out!
Such good news, but let Niu San'er smile, and a big stone finally fell to the ground. ...

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