Chapter 2011: Cultural guidance

Sometimes Yin Jun feels that being a happy little man is actually good.
On the basis of not considering the pressure of life, it is also a type of satisfaction to turn around my wife and children every day and take good care of them.
It is a pity that this kind of man is usually not very popular with women.
Most women still hope that their men will have a successful career and be proud of themselves and their children.
There was no problem.
But the point is that the generation of women who got married after 2010, not only hope that men's career will be successful, but also hope that men's career will be successful, but also to be their all-round nanny and accompany themselves all day long.
For this naive and childish mentality, Yin Jun can only shake his head.
If there is such a woman, either she is unhappy, or her husband is unhappy, and it is unhappy together.
If you do n’t wake up early, the family will fall apart sooner or later.
Not that there are no such good men, but this number is negligible compared to all men.
Any man who has ideals and ambitions in his heart and has realized his ideals is absolutely impossible to be a little man at home.
Are you kidding me?
There are dozens, hundreds, or even thousands of bosses outside. Under the orders, I dare not follow him, so I went back home and had to do the dishes and dishes, and take the children. I had to take care of my wife ’s child. mood……
Do n’t you think it ’s so different inside and out, it ’s very tearing, it ’s incredible?
It's okay for two days a day, and occasionally it's okay. If you keep doing this, I'm afraid the man himself will have to collapse.
Those who can really do this at home are either the wealthy second generation who have not pursued their careers, or the down-to-earth men who work in well-behaved unit companies, and they do not pursue much, so they are happy to be stable and family fun.
Those career-oriented men are basically impossible.
Why are the two men mentioned above either the second generation of the rich or the employees of the company with good welfare?
Quite simply, if you can't make money back, you can't let your wife have a face in front of friends and family, even if you work like a cow, these women will not be happy.
At that time, they wouldn't say anything about liking little puppies. They must be noisy. There was no time for a clean house.
This is the woman spoiled by the times.
A very direct reflection is that after 2010, there has been a surge.
It is no exaggeration to say that in the forty years from the 50s to the 90s, divorce was a very shameful thing in China, and it made people look down upon it.
But when the economic age comes, the moral and ethical system will be violently impacted. Divorce is not a rare thing for Chinese people.
There were many people who divorced in the 00s.
Comparable from 2010 onwards, it's really nothing.
Let's put it this way, the number of divorces in the 60 years since the founding of the People's Republic of China is not comparable to the number of divorces in the decade from 2010 to 2020.
During this period of time, the divorce rate of Hua Guo was simply staggering. Even for a long time, you did n’t know the specific reason, and you saw a pair of new couples so divorced.
In particular, young people born in the 90s who divorced within three years after marriage accounted for more than 20% of the proportion, which is scary.
I dare not say that all are women's reasons, but the uncompromising and unsatisfactory relationship between men and women is the biggest reason for divorce.
You only watched their love so early this year. Proposals and marriages were so romantic, but at the end of the year, they walked into the Civil Affairs Bureau and went through the divorce procedures.
At this time, you will know that what love and mountain vows are so fragile.
And from this personality change of men and women and the acceptance of traditional moral concepts, I am afraid that after 2020, after the men and women of the 00s began to talk about marriage, the divorce rate is much higher than that of young people in the 1990s. .
Of course, this is an impact of the times and a necessity of social development.
From a conservative and conservative country to an open country that is in line with the world, China will naturally experience many things.
Not only are there good things, those bad things will also appear.
No matter how strong Yin Jun is, he can't interfere with it.
However, Yin Jun felt that he could emphasize our ancient Chinese culture in movies, television, and entertainment, so that people can restrain themselves with morals and traditions, and sincerely support these good traditions.
At least the moral system should not collapse as fast as after 2000.
Just like the divorce rate, why do you divorce every time you move?
Isn't it just that there is no restraint in my heart, and there is no good and mature moral system to restrain myself?
In ancient times, there were still protection policies for the wife "seven out of it"!
For example, if the wife ’s mother ’s family is gone, then the husband must not divorce his wife, but must support her for life.
Another thing is, if the wife has raised the husband's old man and raised the child, then she has contributed in this family, and the husband can also not divorce his wife!
Look, with these powerful customs to protect, can you still say that our ancient China is backward and ignorant?
Therefore, while Yin Jun wants to show the traditional Chinese culture and entertainment culture to the world, he is also vigilantly telling himself that the promotion of these cultural traditions in the country must be indispensable.
To be honest, the people are very blindly obedient, and they are not smart at all. As long as they deliberately guide, they can usually get the desired results.
You continue to promote and guide on TV shows, movies and TV, and they will follow your footsteps.
This is also an important reason why our country does not allow TV stations to be private.
Of course, Yin Jun will not be involved in sensitive officialdom, but the programs he produces and in the film and television circle will promote a Chinese spirit, which is also what I hope to see above.
For example, in the second season of "Star Teacher" aired in July, it vaguely conformed to what Yin Jun wanted to express.
Kirin Satellite TV is a satellite TV channel that is broadcast live across Asia. "Star Teacher" is about the poverty-stricken mountainous areas of Qianzhou. Although there are stars to help and teach students, the poverty of the mountainous areas can be seen by everyone.
But is this what Yin Jun wants to express?
of course not.
Yin Jun expressed that in this poverty and backwardness, people are reluctant to make efforts to the status quo, including children.
They earnestly study in a humble environment, even if they don't have enough food and clothing to wear, they will work hard to learn what they don't understand.
This spirit of endeavor is precisely the performance of the entire China in this era.
If there is no such spirit of striving for strength in a difficult situation, no courage to go against the current, but choose to follow the trend, China will definitely be another India, and it will not get better at all.
Then on the show, the children's innocence and sensibleness after study were also heart-wrenching.
Their small shoulders bear too many things that should not be shouldered, and their hearts are very sensible and mature with the poverty of their families.
These are all expressed by "Star Teacher".
In fact, from the second half of the first season of Zhang Guorong and Chen Baiqiang, people are not concerned about the two big stars, and the children have become the protagonists.
The same was true in the second season. Several children were very popular and distressed.
Since the opening of the second season in July, the "Kirin Charity Fund" has received more than US $ 20 million in donations from across Asia, and most of this is due to the children.
Of course, the performance of several star teachers is also very good.
At first, Zhou Xingchi and Liang Chaowei, who were obviously a little lonely, became infected with the innocence of the children after they got acquainted with the children.
Liang Chaowei, Zhou Xingchi and Wu Mengda all showed their funny talents at the same time.
In their spare time, they will perform programs to let the children, and the villagers who come to see them, laugh back and forth.
One thing to say here, because of Yin Jun's insistence, most of the artists in Xiangjiang now don't drop Putonghua. When they are outside, they usually learn Yin Jun to speak Mandarin.
Therefore, apart from Zhang Yuyu who grew up studying in the UK, Mandarin is almost the same, there is no obstacle for the three men to communicate with the children.
However, the children's Mandarin is not very good. Sometimes the accents of the three teachers can be brought into the ditch, which is also a highlight of the performance of the program.
From the first season to see the audience of the second season, many people, even if they are not Chinese, already know a few Qianzhou dialects.
The program also specifically introduced that the words of the three southwestern provinces belong to the Shuchuan dialect department. As long as you learn Qianzhou dialect, then there is no problem to go to the other two provinces. This is why many people are interested in learning. These three provinces of Huaguo are playing, and it would be very interesting to say a few standard local words.
The popularity of the program brings a direct performance to the change in the number of viewers.
Through the love gimmicks of Liang Chaowei and Zhang Yaoyu, through the funnyness of the three male stars, through the cuteness of the children, and through the good momentum accumulated in the first season, finally after the fifth episode, "Star Teacher" The number of viewers exceeded 100 million.
This result is remarkable.
Compared to those bright and colorful variety shows, "Star Teacher" is actually very rustic, and the scenes are a bit shabby.
But the audience likes it all, and they are willing to watch it, so it has surpassed a lot of variety shows, and has directly become an explosive TV variety show.
But the success of "Star Teacher" is definitely not accidental.
With the experience of the first season, and Yin Jun's guidance, the directors will design a few small breakpoints in each episode, so that the show will not be too flat and straightforward, and it is also very ups and downs.
Then they shot as many as two or three thousand hours of material, and selected more than ten hours of material in it, which is really very good.
Such elaborate production, such accountability to the audience, will naturally bring a good audience.
The skyrocketing viewership represents a skyrocketing advertising fee.
After the last investment promotion in August ~ EbookFREE.me ~ also successfully made "Star Teacher" the second quarter of the total advertising revenue reached 160 million Hong Kong dollars.
As in the first quarter, all expenditures are provided by Kylin Satellite TV, and all advertising expenses are donated to the "Kylin Charity Fund" for public welfare donations of students from various schools in poor mountainous areas in China.
In fact, in the interval of the second season of "Star Teacher", there are already several programs that briefly introduce the use of these charitable funds, and highlight the audience who watched the program.
If it were not for them, the advertising costs would naturally not be that much.
Such an operation suddenly gave the audience a sense of participation. I feel that these built school dormitories and the vegetables and fruits in these canteens all have our contribution.
Such pride, of course, makes them have greater expectations for the third season!
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