Chapter 962: Advertising wave 1

Xiangjiang's current average salary has reached about 1800 per month. According to the current boom in real estate, it will not be a problem to reach 2000 next year.
But today's mainland, the average salary of 40 yuan, can only be calculated by adding up the first and second tier cities.
Many families in rural areas do not have 30 yuan a year, and the population base is large, reaching a total of 900 million people. Once it is comparable to the 300 million people in cities and towns, it can pull down many levels at once.
Not to mention that, even after 40 years, the salary in the mainland is far less than Xiangjiang.
In 2020, Xiangjiang can basically reach an average monthly salary of about 15,000 Hong Kong dollars, which is around 12,000 yuan. However, even the most prosperous Shanghai Sea in the mainland, the average salary is only 7,000 yuan. If this number is exceeded, it is a great system. Credit.
Xiangjiang was facing various difficulties at that time, and some sociologists were discussing it. You see, our Xiangjiang has cheap prices, good security, orderly society, and a clean government. Why is our sense of happiness so weak? What? Why are we so disturbed? Why are we always afraid of the future?
They finally found two reasons that led to people's unhappiness.
The first is house prices. In 2020, Xiangjiang house prices are still leading the country and even the world. Since 1985, Xiangjiang house prices have not fallen below the top five in global cities, and many times are in the top three.
A resident of Xiangjiang, with an average of 40% -60% of the salary, is spent on the house, and the price of 20,000 to 50,000 square feet is constantly moving, making them miserable.
Note that the unit here is square feet, almost 11 square feet is 1 square meter, so by 2020, basically the cheapest houses in Xiangjiang have to start at 220,000, and at this time, high-end houses in the north, Guangzhou and Shenzhen, You haven't reached this price yet. Do you say that the house of Xiangjiang people has a heavy burden?
The second reason is children.
Do you think that by 2020, only the children in the Mainland will work hard? Only they go to cram classes, various trainings, etc. all day long? The children of Xiangjiang are just like the silly and rough education in the United States, Australia, Australia, etc., they play every day?
That was really naive.
Mainland children are almost tired into dogs, but Xiangjiang's children are already more tired than dogs! It's much harder than the mainland!
After entering elementary school, it is very common for an average of 3-5 interest classes. Sleep time is less than 8 hours a day. The pressure of study and employment is so much larger than that of the mainland!
Xiangjiang people's salaries, that is, all household expenses, 20% -30% are spent on children, which shows how much money they spend on various learning.
Adding the two together, that is, 60% -90% of the salary is spent, the remaining money is used for their own use, eating and drinking Lhasa, etc. How can you say happiness?
Therefore, some sociologists say that since you are so painful, as long as you remove these two, then you will be happy!
For example, if you don't buy a house, go rent a house. Low-rent houses are 3,000 to 4,000 a month, with little pressure.
Then you do n’t have to have a baby, just live as a couple.
But to say so, Xiangjiang did not respond to this call.
Humans happen to have the most emphasis on these two. At any time, this is the first and second element of the family, and it is also the key to the happiness of a family.
Missing these two, dare not say 100%, at least 50% of the families, there will be problems!
So in fact, this is true in every city, including the mainland.
It's just that various developments in the mainland haven't started yet. Simply put, prices haven't risen rapidly, far exceeding people's wages and income, so now they are much happier than adults 40 years later.
By the way, there are children.
Basically in the yard of the work unit, after a class day to night, a lot of together to play together, unspeakable joy.
Not to mention the rural areas, although life is very difficult, but they can always find many things that make themselves happy.
It is not like 40 years later, even the children in the city are busy and exhausted all day and night, so there are so many strange things happening-there are children who jump off the building or hang the southeast branch every time! This is now in 1981, just ask everyone, have you heard of it?
You cannot say that this is all a problem brought about by social development. There are many responsibilities in this area, such as society, public opinion, parents, environment, etc.
But overall, both adults and children, after 40 years, the overall sense of well-being is reduced, and it is greatly reduced, which is indisputable.
But now, people in the Mainland naturally do not realize this. With the emergence of 10,000 households, they are thinking about how to make money and how to become 10,000 households and become the envy of others.
Liu Xiaoqing, Tang Feiqiang and Chi Ziqiang are of course not among these people, because they have already received 10,000 yuan for the endorsement of this year's Kirin recorder.
Liu Xiaoqing took 3000 pieces and sent them back to his hometown in Shuchuan. Then he went to buy two clothes and left the rest for spare.
Tang was more honest, 8,000 pieces were sent back to his hometown, and he only left 2,000 pieces for his own use. I thought if one day I had the right girl to fall in love, it would still be useful.
Chi Ziqiang was the most free and easy. He didn't give a penny at home, and immediately took it to beg Niu San'er for a foreign exchange certificate, and it took a few days.
The three of them were most happy, not only did they get the money, but as Kirin recorders were advertised on CCTV in the past two days, more and more people met them and walked on the road, not just young People know them, so do the old people!
So their reputation is getting bigger and bigger, but they will become the most profitable and famous star in the future!
Yes.
After entering August, under Huo Jianning's full power planning, Kirin Electronics smashed a huge amount of money-10 million yuan, directly subscribing to the popular time period advertisements of China TV in the next year.
For example, the time after the news broadcast, such as the time after the TV series is broadcast, these have 30 seconds, one minute of Kirin tape recorder ads.
The current Yang mother is really real!
They did not learn the auction bidders who had learned badly in the future, and they did not have too many advertisements anyway. They also proactively arranged two more time periods for the birth of Xiangjiang patriotic compatriots, so that Huo Jianning, who was used to the advertising bidding mechanism of the United States and Xiangjiang, , It is simply not used to it.
In the 1980s, Huaxia TV station, but there were 95%, 98% of the super strong ratings.
Now basically there are no more than 50 TV stations in the country, and they are all provincial-level TV stations. Except for Huaxia TV station, there is no TV station with stars.
Therefore, there is only one TV station covering most of the country.
Now people ’s spiritual entertainment life is so poor, even movies that cost money have been watched over and over again, let alone TV programs that do n’t cost money.
Whoever has a black-and-white TV in the countryside, it is sure that at night, the yard will be full of neighbors.
Even in the city, the homes of many people with TV shows must be a lot of relatives and friends at night, and often see that they are reluctant to leave late.
Actually, there are very few TV programs in this era, but they ca n’t hold everyone ’s enthusiasm high, and everything on the TV is good.
Prudent people never think that there will be fake news or advertisements on TV.
This was the case in the 1990s. Some advertisements of China TV were found to have problems. Everyone knew that there were a lot of them.
Basically, the popular health products sold in the early 1990s were sold under such circumstances, and too many people became rich on this health product.
Not to mention the 80s now ... all on TV, can there be fake? impossible!
Therefore, when I saw that China TV continued to advertise 9 radio cassette recorders of all sizes, and that the movie stars Liu Xiaoqing, Tang Guoqiang, and Chi Ziqiang all said were good, the interest of the people immediately came!
In fact, Kirin Electronics only has three types of recorders, but Yin Jun ’s design has three colors of red, white and black to choose from, so there are 9 models.
The three types of radio cassette recorders are the most classic portable large-scale radio cassette recorders. They are about the size of a guitar case, with a large speaker on the left and right, a tape in the middle, and a large number of function keys directly above.
The whole shape is square and square and looks very rough.
Of course, the red is even more dazzling. This softened scarlet looks eye-catching but not dazzling. It is held in the hands of Tang Feiqiang and walked on the street, attracting the eyes of the big girl and his wife.
Chi Ziqiang ’s black is much cooler, sitting on the steps of the playground, the black tape recorder is playing music, he is wearing sunglasses and looking at the face expressionlessly, so that 40 years later looks too silly lens, in Now, it makes people in the circle feel that Chi Ziqiang is really cool.
By contrast, Liu Xiaoqing ’s advertisements are the most gentle. She puts the tape recorder at home, and then listens to music while doing housework, and from time to time, she swings with the music and ca n’t tell the beauty and fashion.
The second medium-sized radio cassette recorder is not very large in size, the image is a bit analogous, almost as large as the desktop computer case.
But this is the most suitable. It is not too big to take out, not too small to be invisible, and has a variety of functions, good speakers, and no broken sound.
The third mini-cassette recorder is even smaller ~ EbookFREE.me ~ is only half the size of the second one, because the requirements of various parts are strict, and the effect is not bad, its price is more expensive than the second one .
Apart from the first paragraph, the advertisements of the second paragraph and the third paragraph are also doing very well.
As a famous talent in Xiangjiang, Huang Laodu has very sensitive inspiration in advertising.
After he came to the mainland, he first asked Liu Xiaoqing to go to the mall to try their clothes ... Well, high-end clothes from the friendship store.
After they changed dozens of sets, Huang Laodu designed the plot that they would star in according to what he saw.
Where is the commercial made in this way that the viewers in China now have seen it?
Is simply beautiful and very ... very energetic, so beautiful, people can't help but watch the advertisement!
Huang Lao Xie is the best use of his money. The three big stars who asked for 30,000 yuan have taken a dozen advertisements in one go, and they are definitely using their capital.
Then this guy did not return to Xiangjiang after finishing things, took Liu Xiaoqing and the three of them, went to Badaling Great Wall, Forbidden City, Jin Wei and other places to go around. Xiangjiang.
Anyway, the money was reimbursed by Yin Jun, so Huang Laoxie would not save money for this little guy! ...

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