Chapter 1692: Webcast (subscription)
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Extraordinary Genius
- 穷四
- 1183 characters
- 2021-01-31 11:15:26
"Boss, those movie companies have already reconciled with us, but our Iron Man's North American box office has indeed been affected."
Ralph is very unscrupulous. It seems to them that the Iron Man is so good, and the word-of-mouth is just so good. The global box office may break through 700 million US dollars. The box office in North America and China is not a small number.
But by other film companies, the North American box office was seriously affected. Because of the network, even the European side has been affected, and the global box office can reach 600 million US dollars.
Although the six hundred million dollars still exceed their expected minimum targets, they always feel that there are some regrets. Seven hundred and six hundred million publicity, there are naturally some gaps, especially in North America, the biggest gap.
Feng Yu walked down from the treadmill and wiped the sweat: "Who said that we can't reach 700 million dollars at the box office?"
Ralph’s face is strange and can reach seven hundred million dollars. This is impossible.
After so long, the word of mouth has been stabilized. At this time, there is nothing to stimulate the box office. Why can the box office grow back?
"Boss, are you referring to the sale of HD discs? That is also the release of the US Gome, but this is not counted in the box office, it should be regarded as derivative income."
After the film was released, the sales of the CD-ROM, this is a long-established means of film distribution companies, the original is still a video tape. Then it became a vcd disc, then to the dvd disc, and then to the high-definition dvd disc.
However, this disc is sold, but it is much better than videotape sales. The videotape needs to be shown by a video recorder. Although the optical disc also requires a dvd player, the computer can play it as well.
Nowadays, there are not many computers without optical drives.
Moreover, the popularity of computers is higher than the popularity of video recorders. The footprint of the disc is much smaller than the tape.
Many people like to watch movies at home, especially many TV programs on the US side are paid, and the cost is not cheap, so the movie you like can buy a CD, you can watch it several times, it is also a very good choice. .
However, this can be completely different from what Feng Yu said.
"Ralph, I am not talking about the sale of CDs. Most of the TV programs are extra charges, right?" Feng Yu reminded.
Ralph is still confused: "Boss, do you mean to bring the movie to the TV? This is not the case. The major movie companies only see an agreement. In order to protect the sales of videotapes and CDs, it will be released for three months. It is not allowed to play on TV."
This is an agreement that all major film companies abide by, and no one can violate it. Many film companies have their own TV stations, and they naturally broadcast their own movies on their own TV stations to attract viewers to pay.
Under MGM, there are also TV stations of their own. Without TV stations, they are not big companies.
Feng Yu shook his head: "I am not talking about the right to broadcast TV. Didn't you find out that our life is more and more inseparable from the Internet? Most of us like Iron Man, are young people and children? People, often online, right?"
"When you look at the video click rate of You Tubo, you know that many people like to watch videos on the Internet. There is a channel called Taihu Channel in Taihua Holding Group. They are network companies and cooperate with TV stations, but the essence is not. the same."
"Is the agreement between the film companies including the right to broadcast the network? If we pay to play on the network, does this not violate the agreement?"
"It’s not too different from the division of the website. It’s not really in the box office, but it’s real income right? And why can’t we call it a network theater, count them in the box office? Can you tell me what is wrong?"
Ralph’s look at Feng Yu, he was shocked by the boss’s remarks. Internet cinema, pay-per-play, counted in the box office, it seems that there is really nothing wrong with it.
In this way, Iron Man's box office will inevitably be shocked by many people, but in this case, has a certain impact on the sales of CDs?
"The idea of the boss is really great. In this way, although the sales of the CD will have a great impact, it is definitely worthwhile compared to the profit and influence that can be obtained by network playback!"
"Just like this, we need to cooperate with some video websites. The video websites in the country are not very famous, and many of the traffic is not big. Our Utopia wave is very large, but it is not charged. There are also many video websites that belong to some TV stations. This conflicts with the agreement and cannot be chosen."
Ralph began to analyze quickly, how to operate this matter.
"You can open a paid video page on Youtuo, put our MGM video resources on it, and let users pay for it. This price is lower than half the price of a CD, and even many sources. Members can watch for free."
"On the other side of Europe, Amazon does not have a video site, you can use them. As for China, you can hand it over to the fox channel. The movie CDs are sold in general, and paid play, maybe we can give us a surprise."
Paying for viewing, this model was very popular in the past, but at that time, it was because the CD was basically sold.
There are still disc sales, and doing so does have a significant impact on disc sales. In fact, the profit of CD sales is definitely not low.
Feng Yu is also sure that this model will soon be changed, because this conflicts with CD-ROM sales and TV-on-demand rights, which hurts the interests of others.
They will definitely come to the MGM negotiations and force MGM to make a compromise.
Even if it is a compromise, this model will not die, and now it may delay the payment of the network, or even postpone it to the TV pay-per-view, four months after the movie is released.
But no one can stop this time, Iron Man through this model, to a box office that shocked people's eyes. Slowly, other film companies will accept this model because it can bring real profits.
The sales volume of CDs will gradually decrease, which is a trend. Can look directly on the network, why buy a CD? Isn't this still occupying a place?
Moreover, the time for paying for the network can be long, and it is much longer than the release time of the movie, which can have a longer income.
Even in the future, network playback will have a serious impact on traditional TV stations.
This time, let them see and see, what is another way!
... (to be continued.)