Chapter 1721: Question (subscription)
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Extraordinary Genius
- 穷四
- 1273 characters
- 2021-01-31 11:15:33
"Boss, Zong Zong and Liu Zong think that our electronic products are too slow to be upgraded. Foreign electronics consumer goods giants are experiencing rapid changes in their products, which will make us look old." Wu Zhigang said.
Feng Yu smiled slightly: "Oh? What do they think?"
"Our company's technical reserves are enough to make our many electronic products upgrade to a new level, completely open the distance from other companies' products and establish our position as the first group."
"Now we are famous, but we are in the middle of being with other electronic giants, and we may be overtaken by them at any time."
For example, our mp3, u disk, voice recorder and other small products, they think that we should design some niche styles, show our unique, take the high-end route.
"As for notebooks, mobile phones and other products, they mean that we continue to speed up the launch of new products. One month a new product is too slow, it should be within a month, each series has a new product launch."
"For example, our electronic paper book has not launched new products now. There are companies such as Muni and other companies, but new products have been available, and we have taken away many of our markets."
"Gangzi, you think about it, not all products are suitable for quickly launching new products. For example, mobile phones, we say that our wind and rain s3+ is a simple upgrade on the s3, but it is very popular, right? It has gradually become intelligent. Synonymous with the machine."
"And if we said that the fourth generation of products was introduced, what would users think? There is not much change in this function. How is the fourth generation?"
"Every generation of our products must have changes in life, or the evolution of functions, or the evolution of configuration, not a simple upgrade. This will give consumers a bright feeling, let them endure Live want to buy."
"You see Muni's ps game console, and our g-wave x, it will take a few years to launch a generation. Some people say that this is behind? But when new products are introduced, there will be more than new consumers. There will be some original consumers who will update them."
So when our products are launched, we should not only target those potential new consumers, but also maintain the original users and let them continue to support our products.
"And you think about it, why are many of our products going to be slower, why are they so slow? Because we sold them expensive before, right? If you cut prices quickly, people who bought them will have a loss."
"We are positioning ourselves as a high-end product. You and the consumer think so. Right now, because it is a high-end product, just like the luxury products, as long as the performance is out of date, there is no need to urgently introduce new products, but instead It will make consumers unable to remember our products."
"And you said that companies such as Muni have launched new electronic paper books, but I look at the report, we still occupy more than half of the market share. What can we worry about?"
"Do you think they will seize our market? The market is impossible to completely monopolize a company. At the time, Microsoft was so strong and did not do this. Maybe they can grab a bit, but when our new product is launched, we will Recovering all the lost market share will not let consumers compare the product performance and loyalty to our products, our brand."
"As for what you said about launching some niche styles and taking the high-end route, you think about it, how high-end mp3 can be high-end? Aiwa represents the best mp3 in the world, although it is not our Taihua Holding Group. But is it right to have an agreement with our technical license?"
"As for the u disk, the high-end we did not launch? Sell high prices, pay attention to the security encryption performance of our u disk, not the appearance of good looks. I ask you, when you use the u disk, as long as the appearance is not particularly ugly, you Will you refuse to use it? But as long as the performance is a little worse, the appearance is beautiful, are you willing to use it?"
There are also recording pens, and they all focus on performance, not on design. Although I have always stressed that our products must be attractive in appearance, but they can’t be reluctant, too beautiful and luxurious. ""
This kind of niche appearance of electronic products, it must be said that earning money is no problem, but it is best to create a sub-brand. And what should be designed, but the most important thing is performance. It’s so flashy, then it’s a brand.
Feng Yu also knows that several new products of the subsidiary have been suppressed by him. This made Zong Qingxian and Liu Chuanzhi somewhat dissatisfied. This is obviously contrary to the company's previous development route. I am afraid that the two people think that Feng Yu is too capricious.
However, Feng Yu's new products, one is the new smart phone, one is the new electronic paper book, one is the new super mp3, and the other is a tablet that has been designed, but Feng Yu did not let the production.
Even Lianxiang Group finally completed the design of the tablet computer. In order to develop the products required by Feng Yu, they spent a lot of research and development expenses, which also dragged down the research and development speed of other products of Lianxiang Group.
However, this is nothing. After the development, Liu Chuanzhi saw them and thought that this product is not bad, there are selling points. Even if the performance is worse than the average computer, but with the brand of the company, the sale will not be bad.
At least back to this, they are sure.
But now Feng Yu is holding on to production, which is not quite right. With so much investment, I don’t want to make it back. How is this going?
Feng Yu is the richest man in the world, not bad money, not only the company is damaged, but the product developers are not satisfied. Products can't make money, where do their bonuses come from? After such a long time of hard work, is there no saying?
Look at the staff who developed other products, how much did the bonus take? For us, it took so much money and was said to be wasted by many colleagues. As a result, not only did we not get the bonus that we should get after hard work, but we did not give the opportunity to prove that our research and development was successful.
Those R&D personnel, can there be no complaints? These complaints, Liu Chuanzhi must pay attention to it. Moreover, Liu Chuanzhi is under great pressure. After all, Taihua Holding Group is not the controlling party of the group, but the shareholder.
Even thinking about the group not only has state-owned assets, but also their employee shares, which also represents the interests of all.
Another Lianxiang Group is a listed company. This report shows that the R&D cost is so high and the profit will become very low. After the announcement, the stock price will definitely be affected, which hurts the interests of all shareholders.
Liu Chuanzhi guessed that Feng Yu had asked for it, he must have his thoughts, but he always explained it to everyone.
Feng Yu thought about it and said to Wu Zhigang: "The notice will go on, and the temporary board of directors of Taihua Holding Group will be held tomorrow. Some things should be told to you."