Chapter 307: Aihua's positioning (first, ask for a ticket)

"Guangzheng, I heard that the funds for the wind and rain consultation suddenly shifted to the rice country. You said Feng Yu, what do you want to do? Think of the rice exhibition?" Fu Rongjin frowned and asked. .?`
"Old beans, what are you worried about? Even if Feng Yu will transfer all the funds of Xiangjiang, his business in the mainland will never give up. Don't forget, he is a mainlander. Besides the finance of the mainland, it is not comparable. Xiangjiang, Feng Yu wants to do finance, or will come to Xiangjiang. The uncle told me a news yesterday, a few days ago, Wilson's barrister also went to a country."
"Wilson? So, what is Feng Yu investing in the country?"
The lawyer should be a contract. Fu Rongjin very much wants to know what investment is needed. It needs to spend most of the funds for wind and rain consultation, and the amount can be hundreds of millions of dollars.
"Old beans, you still don't stare at the people's wind and rain consultation. Since Feng Yu didn't mention this, it means that the investors are not ready to take us. What we should do now is to make the sales of Aihua company well. "Fu Guangzheng is very open to this. He is now looking for a truth, to treat Feng Yu with sincerity, Feng Yu will certainly treat him with sincerity!"
"Well, Xiangjiang, Lisboa, Baodao, I will arrange for you, the mainland depends on you." Fu Rongjin nodded, Xiangjiang Aihua, the market is the entire Greater China region.
The sales channel of Fujia is very sound, but it has not been established in the Mainland. Originally, the meaning of paying for Rong Jin was to find a large sales company in the Mainland to act as an agent, but Fu Guangzheng refused.
Fu Guangzheng is very clear, Feng Yu in the Mainland, there are already very mature sales channels for home appliances, of course, including the recorder, the Walkman, should be no problem?
Besides, Aihua itself is aia's Greater China sales company. Aia's controlling shareholder is Feng Yu. How can Feng Yu refuse?
If it is not because aia first established a Xiangjiang Aihua company with the help of the family, Fu Guangzheng believes that Feng Yu will personally sell aia products in the Mainland. w?ww.`
Fuguang has been conducting market research in the Mainland, and the mainland is now selling it on the Walkman. The main brand is Sony. And he also bought a comparison of Sony, whether it is appearance, sound quality, or price. Aia is leading the way.
Especially the sound quality, this is the most important. I believe that after the introduction of the high-fidelity concept in the Mainland, sales will not be too bad.
......
"Do you want the contact information of our Taihua company electrical distributor? Yes, I will let Wu Zhigang give it to you later. However, do you know how to talk to those dealers?" Feng Yu smiled and asked.
Fu Guangzheng said that although you Feng Yu has been exhibiting for a few years, but we have paid thousands of dealers to talk about home, do I still understand contract negotiations?
But Feng Yu said that this is definitely not the meaning. Is there any mystery that cannot be achieved in this negotiation?

How should I negotiate?
Fu Guang asked curiously. .?`
"The dealers in my hands can be said to be the leading distributors in the provinces. The funds and channels are very good. If you talk, what conditions are you going to give them?"
"A Walkman. Give them a profit of ten dollars. Should this be high?"
Now the price of the Walkman is over one hundred yuan. This is the case when the average annual income in the Mainland is less than 1,500. It is definitely a big item, and it can even be said to be a luxury item.
The profit of ten yuan is already very high. Fu Guangzheng believes that this condition should be acceptable to those dealers. Don't count too much. One dealer sells 10,000 units a year, that is more than 100,000 profits. Is that still less?
"It's not that you gave it low, but that you gave it high."
"Give high?" Fu Guangzheng's face confused. Is the profit of ten dollars still high?
"I think that the profit of a Walkman can be paid for five yuan. Then the reward mechanism is set up, that is, the amount of sales is up, and a certain percentage of the bonus is given. So the profit they may eventually get. Less than ten, it is possible After ten, but over ten, surely the sales volume is higher than you expected!"
Fu Guangzhen nodded, this kind of sales reward system, they have done it at home, he understood it as soon as he heard it. But in that case, is the guaranteed sales volume lower than the fixed one, 10,000 units, can those people agree?
"I understand this, I also know how to operate, but the bottom sales, I originally wanted to discuss with them, the guaranteed sales of 10,000 units per year, if so, is it necessary to reduce some?"
Feng Yu sneered inside, Fu Guangzheng is still not enough to understand the mainland market. At least Feng Yu can infer that the rich people in the mainland are getting more and more from this year's leafless fan sales, and the consumption concept is also undergoing tremendous changes.
Past life is not counted as other brands, just Sony's Walkman, a1kman, has created millions of sales per year. The total sales volume in the Mainland is absolutely over 10 million units a year.
Although the time is relatively early, Sony does not sell 200,000 units in the mainland in a year, but that is Sony's quality is not good, the sound quality is not good, not as good as those big tape recorders, and Sony's propaganda, did not grasp the key points.
The main consumer group of the Walkman is a teenager and a middle school student. In the past, when the middle school students wrapped up their parents to buy a Walkman, what was the excuse? learn English!
Sony's propaganda is still listening to music. From the perspective of parents in the Mainland, listening to music is just fun! Learning English is a good boy.
Feng Yulian thought about the advertisement. A middle school student, with a walkman, listening to English, listening to Russian, learning knowledge. Those blind parents will not only stop, but even take the initiative to buy children.
As for whether to listen to English or listen to English songs, Feng Yu can't manage it. But in this way, the Walkman's sales for one year can definitely pay the expectations of Guangzheng. At least Feng Yu believes that in the first half of this year, it will be no problem to reach 500,000 units of sales!

The guaranteed sales volume is 10,000 units, which is too low, at least 12,000. Remember, I am talking about the average of a province. Some of these provinces should also be improved, such as Jingcheng, Modu, Nanyue and other provinces, and some In the provinces, there are no requirements. For example, in minority areas such as Mengxinzang, there are fewer people and the city exhibition is slower. But at least there are more than 20 provinces with an average annual average of over 12,000. I am not saying A whole year, but from now to the end of the year."
"What? From now to the end? This is only half a year. Do you think that the average sales volume of a province can exceed 12,000? That month, it is not possible to have two thousand sales. Is this possible? I have done market research, Sony last year. The sales volume in a year is less than 150,000 units. It is expected to reach 200,000 units this year. In the past six months, have you thought that you can pass?"
Feng Yu smiled and said: "The advertising thing, give it to me. The reason why Sony's sales can not go up, there are many reasons, the most important point is that Sony is an island company, and Aihua is our Chinese company!

Aihua Aihua can pass Sony in the Mainland, relying on the words Aihua, let consumers mistakenly think that this is the Chinese brand. But in this life, they don't have to misunderstand, this Aihua, now the Chinese people have the final say!
Huaxia's market is still handed over to the Chinese people! (To be continued.)
Ps: It’s late, forgive me. Thanks to the gourd fairy, I think I am very good to reward, thank the boat boat, moonlight heart fish, Ziqing Xingchen, "silence", Ruofeiyu and other monthly votes, thank you. I still haven’t eaten the breakfast for the fourth time, and tm has to have lunch!
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