: 919. The largest endorsement contract in history!
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I Don’t Want to be the Boss
- Super Microphone
- 3110 characters
- 2021-01-30 06:50:31
On the day of the All-Star game, as an All-Star ticket winner, Teacher Na was very excited when he came to the New Amway Arena, and Howard, the ticket winner on the east side, received a lot of boos after returning to Orlando.
Nash is on fire now. The day before yesterday, one of his activities on Friday morning, actually gave a speech to Florida State University and entered the ranks of successful people.
This made Sun Ce feel lamented that people of all ages from ancient times to the present day are known to be kings. People with the same resumes have different reputations.
Nash’s inspiration is an objective fact. He spread the story through hype, and he became a representative of inspiration. Stockton, with his wife and children, came to see the All-Star weekend game. No fans recognized who he was.
At the round table at noon, according to the alliance, due to time constraints, the North American Five Dance Troupe and Xiongba World Orchestra did not have time to prepare for the performance. There was no special performance in the All-Star Game this time.
At this year's All-Star Game, no one has done anything before the game for two years! In the past two years, pre-match performances have become hotter than matches, and this time I can finally watch the All-Star game.
However, fans are glad to watch an All-Star game without interruption. However, they also feel some regrets. Perhaps in a certain year and a certain month in the future, they will perform before the All-Star game in 10 and 11 years. Become a youthful memory. When it was confirmed that there was no special performance at noon today, some fans expressed their regrets on the Internet, hoping that after the system is restored to normal next year, they can see the performances of the North American Five.
This made the league official responsible for planning the All-Star Weekend hide in the corner and circle the circle to curse Sun Ce-he finally invited a Grammy singer to perform before the game, it is not as good as a few players to toss up the popularity, it is unreasonable.
Nash, Randolph, and Sun Ce, who visited the charity activities of the orphanage in Orlando from 2 to 3 in the afternoon, were also clinging to this matter. Everyone was too busy. Only Kobe wanted to hide the three. Yes, he even envied Duncan’s failure to enter the All-Star... The Gasol brothers who formed a team with these four to participate in charity activities envy Nash, Randolph, Sun Ce, and Kobe performing together last year. They are too big Only, not suitable for such activities.
However, even if Sun Ce didn't dance to grab the limelight in the All-Star game, the sudden expression of a sneaker brand made Sun Ce once again on the cusp!
When the East and West All-Stars were divided into four teams to participate in charity activities, the well-known sports brand Anderma publicly issued a quotation to Sun Ce, providing a 10-year 385 million US dollars astronomical endorsement quotation. Provided Sun Ce with a 10-year 200-million-dollar quotation, and there was also rumored news that at the beginning, Andema provided 350 million in 10 years, but was declined, and finally raised the price to 385 million in 10 years.
When Sun Ce received a phone call from Bill Duffy, he cursed himself a "lying trough"...
...
After the charity event was over, Sun Ce immediately returned to the hotel, where Bill Duffy was already waiting at the hotel.
Arriving in Bill Duffy's room, Bill Duffy immediately asked Sun Ce to sit down next to him and show him the offer from Andema.
"When did Andema give 350 million for 10 years? Noah, did you refuse? No, based on what I know about you, you might as well promise to come down immediately." Bill Duffy, "But this 385 million contract is really coming!"
Bill Duffy sat next to Sun Ce and looked at the official quotation on the computer screen. He felt that his memory was out of order. Others had a good reputation and good reputation. They were notorious for NBA bosses and players, and their business ability was not the most Those good agents, but they are also top-level, such as getting Randolph, who can’t find a job, to get 33 million for two years, and helping Randolph find a suitable team for him to change his career path, even if no Sun Ce appears. , This operation can be considered very powerful.
But still there is no reaction to what happened to Andema, it came too suddenly.
"..." Sun Ce was speechless. What did he want to know about him and promised to come down immediately?
Although this is true, it is too straightforward, he does not want to face!
Sun Ce was also surprised. They didn't seem to have negotiated with Anderma before, knowing that the other party was interested, but Anderma has been interested in all the stars these years, but not many are willing to go.
"You said, are they borrowing our hype?" Sun Ce remembered that Andema would provide Durant with 280 million contracts in the future.
"It should be so." Bill Duffy's conclusion is the same.
"Shall we refuse?" Sun Ce was stunned by such an offer.
"You're crazy, 385 million! Of course you have to accept! AJ is willing to match, match, if we don't want, we sign Under Armour, which is 385 million! Not 38.5 million!" Bill Duffy stood up in shock.
Before AJ gave 200 million for 10 years, he was indeed too small. James is currently 100 million for 5 years, and it is sure that the price will rise in 2015. Sun Ce’s commercial value is not lost to James. Bill Duffy is not willing to sign 20 million a year. With a 10-year contract, what he wants is 3 years. In 2015, he can try to continue his contract with James.
But 38.5 million a year, 10 years after signing, the fool will refuse, Bill Duffy is now looking at Sun Ce with the fool's eyes.
However, Sun Ce just thought about the fact that James signed a lifetime endorsement when he was 30 years old in 2015, but he was so snarled by Bill Duffy. Sun Ce thinks that he will definitely not be able to reach James in 2015 in the original time and space. Compared.
He remembered that James renewed the contract with Nike in 2010, 100 million in 5 years, and expired in 2015. It seems that after the 2015 contract expires, James and Nike renewed a lifetime contract for a maximum of 15 years. Various terms are added The total price is up to $1 billion, which is a matter of success.
In addition, when Bryant turned 30 in 2008, he signed a contract for 15 million dollars a year as long as he did not retire. If he hit the forty-three or fourty-four years old, Nike would still give money...This is also a success. Things.
As for the endorsement gap between Kobe Bryant and James sneakers, mainly in terms of selling shoes, Kobe is not as good as James.
If calculated in proportion, his grandson agreed to this 10-year contract, plus 21 million over the previous three years, which is more than 400 million in 13 years... more than the endorsement fees of the twelve or three years before the careers of James and Kobe. Are high.
What kind of bicycle is needed for such a quotation?
"Then agree to the quotation and send it to AJ?" Sun Ce looked at 385 million, but he agreed, but his hand shook a little.
"Agree?" Bill Duffy also thought it was incredible. Although he heard that Sun Ce was refusing to blow up the hair, but now he had to agree, and his hands were shaking a little.
This is the largest contract he has ever handled.
385 million, he did not know how the price was calculated, based on Sun Ce’s profit for AJ a year or market estimates, anyway, he never thought about such a large contract.
I haven't been able to talk to AJ, mainly about the launch time of the signed shoes and the length of the contract. The AJ hopes to maintain the status quo for the time being, and the money is willing to give, but hope that Sun Ce can continue to endorse Jordan retro shoes.
Now 385 million people, Anderma agreed to launch signature shoes immediately in the new season, and Anderma's sneakers are not bad, but the reputation is not as good as Nike, Adi, Anderma used to produce professional sports equipment, sports shoes before There is not much involved in basketball shoes, but the technology in this area is not bad, especially the air cushion technology is second only to Nike's Air series.
Moreover, if the AJ matches the contract, it must match all the terms. At least it is a matter of negotiating the signature shoes under the same price.
Anyway, I must agree to the quotation, 385 million, rejected it is a fool.
After letting the lawyer brought by Bill Duffy read the quotation mail sent by Anderma without any problems and no traps, Sun Ce signed it with a handwriting tablet and Bill Duffy signed it, and then responded to Anderma.
...
The US$385 million not only made Sun Ce tremble, but the basketball world exploded.
The biggest endorsement contract in the history of NBA, of course, without considering Nike to establish a sub-brand for Jordan to give shares with annual dividends, otherwise there is no way to compare. After completely retired in 2003, Jordan’s dividends have reached at least 100 million US dollars each year.
But looking at the shoe endorsement alone, Sun Ce’s $38.5 million a year almost doubled James’s endorsement fee, which is now the highest shoe endorsement fee!
No one thought that Sun Ce would refuse, of course, Sun Ce did not refuse.
For a time, the limelight of the All-Star game was taken away by Andema's sudden public offer, and Sun Ce once again overshadowed the All-Star game.
AJ was caught flat-footed. They did not expect Sun Ce's "heart is so wild", they actually rejected the 350 million US dollars, and Andema was actually willing to give 385 million, an increase of 3.85 million per year.
In fact, the biggest earner is Andema. Sun Ce knows here that this is Andema’s self-directed performance. He has not received the 350 million quotation from Andema. The other party directly gave 385 million. Andema has nothing to do with it. Andema also clarified this matter, saying that they only gave 385 million but not 350 million.
But people are more willing to believe that it was Sun Ce who opened the lion. After 350 million were rejected, Andema could not give 385 million.
After the news came out, no matter how Sun Ce chose, the ending was the same, there were touted, some attacked Sun Ce's money, all kinds of discussions.
Sun Ce suddenly became the most controversial athlete.
AJ has already made an appointment. After February 29, Sun Ce and Bill Duffy return to Memphis, and then discuss the quotation again. This time AJ is considered to be pitted by Andema, who lent them late Chi failed to reach Sun Ce to renew the contract and touched the porcelain successfully, the name suddenly rang.
This incident also caused a lot of waves in terms of players.
At 4:30 in the afternoon, Sun Ce returned to the team and had dinner with the East and West All-Stars. At 5:30, he had to warm up and prepare for the All-Star game starting at 8 in the evening.
As soon as he arrived at the restaurant, Sun Ce was immediately surrounded by Nash, Randolph, Evans, Gasol, Iguodala, etc. to ask about the endorsement fee, even James came to ask, Kobe also Listen next... These two veterans who ranked first and second in endorsement fees still care about this matter.
Sun Ce is also ignorant now. Things have come suddenly, but he can only nod to show that it is true.
The quotes of other brands are covered up, and they are afraid of being known by others.
After Bryant got a response, he hid in the corner and circled the circle... Did not catch up with the good time!
There was no particularly big reaction on James's side.
Durant is envious and jealous!
...
Hot discussions return to hot discussions, sensation returns to sensation, time will not stop because of this.
And for the players, there is a 385 million endorsement for 10 years, which is very enviable, but it will not be said to go around Sun Ce to ask how to get such a big contract, they just want to know that this matter is true, Still gossip.
After confirming that it is true, the congratulations of congratulations, the envy of envy, it does not matter.
This kind of thing can't be envied. Jordan still has more than 100 million yuan a year, and it is still rising every year.
After it passed, all the stars could not suppress the excitement of this matter, only Sun Ce himself.
At 5:30 in the evening, the warm-up and preparation began.
The All-Star coach on the West side is coach Hollins, which is also the first time in the history of the Grizzlies team that a coach has become the head coach of the All-Star game.
On the eastern side, since Sloan represented the Bulls as the Eastern All-Star coach last year, because the All-Star head coach cannot be reappointed by the same team, the Heat's second-ranked Heat coach, Spor Stella became the Eastern All-Star coach.
Coach Hollins has four All-Stars under his hands. He is unwilling to let his players play for too long. Nowitzki has just won the championship. Nowitzki has to play more and give the veteran a face. Can consume more opponents.
The same Kobe, Durant, Westbrook, and Gasol were also arranged for important plays.
Popovich had long expected that Hollins would do this, directly preventing Parker from playing the All-Star game. Anyway, he was selected. The record of honor is already on the record. It is not so important to not fight.
As for Yao Ming who is not on the list of Hollins coaches, that is no way. Yao Ming is not suitable for the All-Star stage. There is no appreciation on the stage. As the All-Star coach, the only instruction from the league is to play the game well. , Whether it is fierce confrontation or beautiful attack, as long as it looks good.
At seven o'clock in the evening, after the East-West All-Stars entrance ceremony ended, this time without the performance of the dance group led by Sun Ce, he returned to the 2009 All-Star Weekend model and invited Adele, who just got the best Grammy pop singer Seoul sang the award-winning song "SomeoneLikeYou".
At 8pm, the All-Star race started.
In the west, Nash, Kobe, Sun Ce, Durant, Yao Ming lineup.
In the east, a combination of Ross, Evans, James, Stoudemire and Howard appeared.
The Americans didn't think there was anything wrong with the lineup of the two teams. Sun Ce couldn't wait to change Howard's name to Sward or Howard or Howard. The other four players all have a name in the name, and Howard didn't have it alone. The obsessive-compulsive disorder!
After the game started, Sun Ce gave Yao Ming an open connection, Nash and Sun Ce picked up and gave Kobe an exquisite pass. Kobe Bryant hit the ball and hit a shot... After playing more than 4 minutes, Sun Ce and Nash were caught Replaced.
The West Force replaced Westbrook, Kobe, Durant, Randolph, and Gasol Jr.
Coach Hollins is going to make Randolph and Gasol Jr. show their faces in the first quarter, and will not play in the back. Sun Ce and Nash will have to play after the two All-Star starts, but they also show their faces at the beginning of each quarter. They don't need them at critical moments. There are so many key players in the West.
The east is replaced by the lineup of Rondo + Heat Big Three + Howard.
Sun Ce had some ideas. He wanted to grab the limelight of Kobe, Nowitzki, and Durant. Now he has no idea at all. His mind is full of 385 million US dollars...
Sun Ce played only 16 minutes tonight and played four minutes before each quarter, scoring 8 points and 5 assists.
However, it is true that these players, who are only three or four years old, have not played until they have played. Rose only played 18 minutes and scored 14 points. Evans also played only 14 minutes to replace the younger All-Star. Player Love also played only 15 minutes.
Even if the head coaches of the two teams want to consume all-star players from their competitors in the playoffs, they haven't rushed to the young players because they won't have much effect. In other words, they don't have that face yet.
The real main forces were all veterans and Mesozoic players. Hollins coach caught Westbrook to use in his death. Such an operation was thrilled by the Thunder coach Brooks who watched the scene. Huo Bald was shameless.
Spoelstra was honest, and he caught Rondo and Howard to death, never thinking of consuming Ross and Evans.
But Westbrook played well tonight!
The main western legions are Westbrook, Kobe, Durant, Nowitzki, and Gasol.
With Kobe Bryant, who has changed to catch the ball and shoot, Durant, who has always been a backer, and Nowitzki who has gradually recovered after a half-season, Westbrook wants to throw the pot as much as he wants...
East side~EbookFREE.me~James worked very hard to communicate with his teammates, helped Wade get a triple-double performance of 24 points, 10 rebounds and 12 assists. He wanted to help Wade with the All-Star weekend on the South Coast. To an MVP, but helplessly, Westbrook robbed the limelight.
In the end, relying on Nowitzki, Kobe, Durant scored 85 points, Westbrook got 18 points, 11 rebounds and 16 assists, leading the West to defeat the East with 155 to 141, and got a triple-double. Westbrook, along with Nowitzki who scored 30 points, won the All-Star MVP.
Sun Ce looked a little envious while sitting on the sidelines, enjoying Kobe + Nowitzki + Durant's pot combination, wanting to dump the pot and not afraid of casting, these three people have exceeded the hit rate in the All-Star game. 50%, this treatment, I am afraid there is no other chance except for the All-Star Game.
But the future is still long. After two years, he has also become a Mesozoic player, and it is their time.
The All-Star Game is over, and another year of the All-Star Weekend comes to an end. This year's All-Star Weekend is too tight, and Sun Ce feels not fun... Wait until next year, you must have a good time.
Sun Ce didn't find what he was very resistant to, but now he feels uncomfortable if he doesn't do it for a year...