Chapter 858: Return to Sammy (13)

Chapter 858 Returning to Sammy (13)
Wang Xia didn't say much, and quickly hung up the phone.
Fang Zhiqiang stopped by Ai Ni’s counter to observe. I have to say that the appeal of the brand is indeed strong. The only person like Fang Zhiqiang who is familiar with the cosmetics brand is Dabao, and he can often see Ai Ni’s activities online. Compared with publicity, the contrast at the moment on the spot is even more obvious. The predecessors of Ai Ni's counters and the shopping guide beauties are busy and methodically introducing products to customers, and doing trials for customers from time to time.
But soon, Fang Zhiqiang also discovered the problem: there were many people who came to see, but there were very few people who actually bought it. Fang Zhi had occupied it for ten minutes, and there were more than twenty people left in front of Aini's counter, which can be said to be very high, but only two or three people bought things. This shows that the transaction rate is too low.
Fang Zhiqiang frowned and walked in to observe. He was really surprised when he saw it. A bottle of something the size of his thumb was actually priced at more than 6,000. The perfume next to it was a small bottle. Fang Zhiqiang took a closer look at it. It was only 30 ml, and it sold for 3,800. And this is not the most expensive. For the bottles and cans next to him, every Fang Zhiqiang has to hold his breath to count the number of zeros behind.
This is simply stealing money, Fang Zhiqiang's silk mentality is once again exposed. He couldn't help but sigh: It's so expensive, it's no wonder that more people look at it and fewer people buy it.
It wasn't just Fang Zhiqiang who thought this way, Fang Zhiqiang heard that several young white-collar workers who had just started work came out from the inside and chatted: "It's too expensive."
"That's right, a bottle of essence is worth one month's salary, nowhere can I afford it."
"But the advertisement says the effect is really good, I really want to buy it."
"Advertising doesn't mean you can play it as you can. You haven't used it before. Who knows if it's useful. Anyway, at this price, I don't know the effect. Who dares to buy it?"
Fang Zhiqiang looked at the backs of those young white-collar workers leaving, thinking about their words, and couldn't help but fall into contemplation.
"What are you doing? I asked you to make an activity plan, and you ran out to see beautiful women? Is it true that men need hormones to stimulate inspiration in order to be creative?" A sullen voice suddenly rang in Fang Zhiqiang's ear, not to mention this It's Wang Xia.
"Hey, how come you are so fascinating, you are scared to death." Fang Zhiqiang was completely immersed in his thoughts, unexpectedly surprised by Wang Xia's sudden appearance.
Wang Xia sneered: "If you want to be an employee under my hand, hanging out to see beautiful women during work hours, I have to deduct your salary plus bonus." She held her arms and looked at the white-collar workers who were away with jealousy: "waist The bottom is not thin enough, and the chest is not big enough to look at the figure. Your salary deduction is a bit wrong."
"Who said I'm looking at beautiful women?" Fang Zhiqiang retorted Wang Xia sternly: "I'm listening to customers at close range and collecting customer feedback. Isn't this the same as when you asked me to collect data in underwear stores before? , I still learned it from you according to your instructions."
Wang Xia stared at him: "Then what information have you collected?"
"It's too expensive. It's a slaughter." Fang Zhiqiang pointed to Ai Ni's counter, "Look at that small bottle, how big is it, is it made of gold or diamonds? It actually costs more than five thousand? And that lipstick? , Wiping it can make the eighty old lady become eighteen? Actually I dare to sell for more than a thousand. How much does it cost to poke this finger? It is better to just stick the RMB on the face. Let me say, this is at least If you remove the last two zeros, you can still think about it. Otherwise, who will buy it? You know if you can’t buy it.

Wang Xia was so angry with him, her face changed: "Fang Zhiqiang, you are somehow the boss of your own company now, and you have seen a lot of the world, right? Can you just talk about it? The image positioning itself is a high-end luxury brand, which is aimed at high-end consumer groups. What you see is their mid-range products, their top-level eye cream, how much 15ml price do you know? 18 thousand! You said no one buys it, right? , I tell you, I always have to book one month in advance, otherwise you can’t buy the goods, because there are too many people buying. I won’t tell you the truth about what you pay for. First of all, the quality of others is there. It’s true that the experience of using it is impossible to be the same as the five yuan a bottle of vanishing cream you used. Otherwise, why would people sell it so expensive. I use his own. Of course, they will give me new products. Sent here, free. I have the right to say that the product experience of his house will not be worse than the advertisement said. Also, the luxury brand itself has its fixed consumer group. To put it bluntly, it is from 2% Ten people earn 80% of the profits, and these 20% of the real rich people don’t care about the price. In addition to quality, they also pay attention to the brand, because this is A symbol of status. If everyone uses Dabao the same way, how can you tell who is the rich and the common people? Isn’t this the same as buying a luxury car and luxury house? You have been in business for so long and you can’t even handle these things. clear?"
"Can it be the same? I buy a car with a pile of steel and rubber. If I dismantle it, I can sell it for money. You said that the cosmetics are a little bit. I can just poke and it will disappear. Can it be the same?" Fang Zhiqiang said violently.
Wang Xia was so angry that he had no choice: "Fang Zhiqiang, I don't want to talk to you!"
The two were arguing. The shopping guide at the counter saw Wang Xia and quickly walked over with a smile: "Good for Mr. Wang. How come Mr. Wang has time to come over to us?"
"Come and take a look around." Wang Xia also said with a smile, obviously familiar with this shopping guide.
"Did Mr. Wang sleep well recently? I feel that his skin is darker than before. Pay more attention to rest." The shopping guide said with concern, "Our company has recently released new products, which have not been officially launched in China, and we have just received samples. It is for VIP customers to try it out when they come to the store. I specially left a set for President Wang, and when do I plan to send it to President Wang. Just when you are here, I will bring it to you directly."
He said that he walked back to the counter, and soon came out with a very exquisite small box, opened it to Wang Xia and introduced: "This is a nourishing suit we launched for the damaged skin that stays up late, from cleansing to facial mask. It has all the essence and essence, which restores the health of the skin. The response abroad is very good. It is currently being introduced in the Chinese market. When the formal installation arrives, I will apply with our manager and give you a set."
Wang Xia is obviously familiar with the road, she is not polite, and she smiles: "That's right, I really feel that my skin is a lot worse recently. I saw your advertisement and I was thinking about when to introduce it, so I just went back and tried it.
Fang Zhiqiang stared at the box in Wang Xia's hand and couldn't help asking: "How much does this box cost?"