Chapter 789: New opportunities
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Super Tycoon
- Qiong Si
- 1349 characters
- 2021-03-02 05:49:59
After the sales statistics of the global mobile phone market in the second quarter and the first half of the year, Duan Yongping found a big change. After careful research, he called Chen Mingyong and took the statistical table to find Zhang Yang.
"Chairman, I think our strategic goals may be adjusted."
Zhang Yang Zheng stepped on the exercise bike and watched the movie. Hearing Duan Yongping's words, he walked down.
"Does the company's business decline? Is it the game industry or the mobile phone industry?" These are the company's two main industries and the company's revenue focus.
But when he looked at the company's stock price in the morning, he was still rising steadily, and he didn't find any problems?
"It's not a decline, it's an increase. Our game industry need not say much, the current strategy does not need to be adjusted, and it is still suppressing the other three game console manufacturers, whether it is a TV game console, a handheld or an arcade, there is no problem. Sales It is growing steadily and its market share has not declined."
"I'm talking about the mobile phone industry. In front of us, Motorola has a problem with sales."
"You see, this is the sales statistics table for the second quarter. Motorola's new smartphones are not very popular, and their V3 series has already dropped in popularity. There is nothing to do with the main money now."
"And Samsung relied on the gimmick of their 10-megapixel mobile phone, which attracted widespread attention. Although the phone has not yet been sold, according to our estimates, Samsung is likely to surpass Motorola in the second half of the year."
Zhang Yang took over the statistical table, and no longer stepped on the bicycle, watching the sales statistics while wiping sweat.
No. 1 in sales in the first half of the year was still Nokia. They vigorously explored the African market and also opened up the Middle East market. The cumulative shipments in the first half of the year reached 230 million units, far ahead.
Last year's Motorola, which ranked second, was still second in the first half of the year, with shipments reaching 86 million units. Samsung's shipments in the first half of the year also reached 82 million units. Their flagship 10-megapixel mobile phones have not yet been launched, and will certainly be able to counterattack in the second half of the year.
Zhiduoxing mobile phone shipments reached 78 million units in the first half of the year, and the gap between the second and third is not big. No wonder Duan Yongping has a new idea.
"Do we have any other key plans in addition to the new gaming phones in the second half of the year?" Normally in the international market, shipments in the second half of the year will be lower than in the first half. ,
For example, last year global mobile phone sales exceeded 1 billion units, but in the third quarter there were only 180 million units, and in the fourth quarter there were only about 200 million units.
This year's estimated global sales exceeded 1.1 billion units, while the sales statistics for the first half of the year exceeded 650 million units. It is expected that there will be about 450 million units in the second half of the year.
X2 became the number one mobile phone in March, but it dropped significantly in the second quarter, which was affected by new products from other mobile phone manufacturers.
In the second half of the year, sales will continue to decline, even if the price is reduced, there will not be much improvement, because only half a year after listing, dare not cut prices too hard. In general, the price of products such as electronic appliances is adjusted once a year. At least the price of the previous model will be adjusted after the new model is available.
In the second half of the year, Zhiduoxing mobile phones will surpass Samsung and Motorola unless it is a particularly popular new product, which is too difficult.
As far as Nokia is concerned, this is simply unrealistic. At this time, Nokia's position as the industry leader is extremely stable, and there is a feeling of being alone.
Many people say that Nokia's industry share will increase again this year, and it is expected to reach 40%, and at least it can exceed 35%.
This can't be done by any other family, and even any other family will no longer have 20% market share.
"Yes, we will launch a new gaming phone at the end of July, a new camera phone at the end of September, and an X3 at the end of November. These are our main models."
"Wait a minute, the new camera phone? We have bought 10 million pixel technology? Or with which company?"
Before there was a megapixel camera, other feature phones, known as camera phones, would be jokes. You have twice the difference in pixels. Why do you say you are a camera phone?
doesn't have to be exceeded, but at least it should be almost the same, otherwise it is not a chance for others to attack.
After Zhiduoxing attacked Apple mobile phones, other mobile phone manufacturers began to attack Zhiduoxing's mobile phones. For example, Nokia used N95 to compare with Zhiduoxing X2, and scored higher on several functions.
"We partnered with Casio and bought their miniature cameras. At the same time, I have good news to tell you that our dual camera technology has made a great breakthrough and is undergoing final testing."
"Two five million cameras with dual camera technology, coupled with the filter technology of our new camera software, you seem to call this technology called beauty technology, then our camera effect will not be bad, at least it will be far ahead. Love, Nokia and other companies."
"Compared to Samsung's, even if the shooting environment is not as good, the portrait can be taken similarly, plus the technology of rear dual camera, defined as a camera phone is absolutely no problem."
"Dual camera technology was successfully developed?! Why didn't you say that earlier. With this technology, you can indeed launch a new camera phone, and it will be very popular."
Zhang Yang is a little excited, so in the second half of the year, the sales of Zhiduoxing's camera phones will increase significantly, and maybe there will be a sudden rise, which will also surpass Samsung's progress.
As for the new smart phone at the end of the year, this is already planned~ Is there any obvious difference between the design of EbookFREE.me~ and X2? Is there any technological leap? Or is it optimized only on the hardware? "
"The main reason is the hardware upgrade, the chip computing power is enhanced, the screen technology is also improved, the mobile phone will become faster, and the power consumption will also be reduced. As for the technology, there is not much improvement, but only to optimize some software again Now."
Duan Yongping's answer made Zhang Yang not very satisfied, there was no obvious improvement, how could this be done?
"Do you remember how we named the handheld? There is no obvious improvement in technology and no significant increase in performance. How can it be regarded as the next generation?"
Duan Yongping froze for a moment, don't you launch it? No, he understood the meaning of the chairman.
"You mean that we define the new smartphone as X2S? The faster X2?"
"Yes!" Zhang Yang snapped his fingers, "We will launch X3 after the issuance of the 3G license next year, and we will support 3G when the time comes, and we can optimize Internet access and other functions to be considered real technological progress."
"Since you think that Zhiduoxing hopes to exceed last year's goal, then do it. It doesn't matter if you spend more on advertising. I only need the result."
"If we can become the second in the industry this year, the year-end award will definitely be upgraded by another grade!"
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