Chapter 492: . Hurt others with this
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The Director of Music Department
- Layman black
- 1386 characters
- 2021-02-01 06:35:24
"I'm not the of medicine" was screened on a large scale and satellites were released. The momentum was stronger than the original "The Story of Hachiko", and the reputation was so good.
The topic's popularity is also getting higher day by day. This is because the publicity team wants to control the rhythm and does not have a brain to promote it. After all, it has not been officially released, so it is necessary to eat one bite at a time.
However, it took less than 4 days for "I'm Not the God of Medicine" to be screened on a large scale. The box office for the screenings exceeded 100 million. The point is that now the popularity of "I am not the God of Medicine" is getting higher and higher, and the theaters are naturally more screened Willing to be in prime time for such a movie with a high attendance rate.
Because "I'm not the God of Medicine" during prime time, the venues were almost full and it was a complete mess.
Even the theaters of the county towns underneath started directly in the golden scenes, and all played the movie "I'm Not the God of Medicine".
This shows what? It shows that "I am not a medicine god" is a rhythm that is destined to burst.
Therefore, even if the book strength and attention of "Six Realms" are much higher than that of "I am not the God of Medicine", several major investors such as Chen Hang and Shengtang Kyushu cannot sit still.
Yes, the media and film critics of "Six Realms" gave a good evaluation of this film. However, if my family knows about their own affairs, they are all red envelope film reviews and red envelope news. The response of "Six Realms" is actually Not as good as expected.
The special effects of "Six Realms" are unanimously considered to be very good, but the plot is slightly chaotic, and Fuhuadao is even more criticized. Many people are not used to this alternative magical style of so-called Chinese and Western fusion.
If it were put in the early years, movies could really rely on special effects alone to dominate the world, because at that time, domestic audiences really did not watch many real special effects blockbusters, and some were all Hollywood movies. many.
And even in Hollywood, the real super special effects blockbusters were rare in the past few years.
But now is different. In recent years, not to mention Hollywood special effects blockbusters, domestic special effects productions have also sprung up like bamboo shoots after a rain, so the audience has long been not satisfied with just having an eye addiction. What they need is more High-quality videos.
Then, the news of "I'm Not the God of Medicine" was shown with a box office of over 100 million in four days. It doesn't seem to be a lot to break over 100 million in four days, right?
But it's just clicking, clicking, clicking, and telling important things three times.
The platoon is the lowest, but the attendance rate is the highest, and the box office won has also come from behind, actually ranked second, but you must know that the current platoon of "I am not a medicine god" has less than 10 points.
This shows what? It shows that "I'm Not the God of Medicine" is very likely to have hope, and it will become the top box office of the movie by clicking on it. What a shame.
The point is that the word-of-mouth of "I am not the of medicine" has really risen, and Huaxin has been deliberately raising the meaning of "I am not the of medicine". Therefore, "I am not the of medicine" on the Internet Word of mouth, like a virus, began to spread.
The trend is over!
The most intuitive impact is that Chen Hang inquired from a familiar theater manager that there are many small theaters, and it is very likely that they will regret it.
As for the large theater line, there is no statement yet, because the large theater line is different from the small theater line.
"I'm not the God of Medicine" only has a 2D version, and many small theaters have a small number of theaters, and the scale is not large, so their theater equipment will not be as luxurious as many large theaters, so for them, it is completely OK Directly choose, "I am not a medicine god", which has been sought after by the market and by movie fans, is not a hype, but in fact there is no "Six Realms" that has been tested by the market.
A movie that can basically guarantee attendance, and a movie that is very famous, but does not know how the specific market will react. Perhaps those large theaters will think about it. After all, their theaters have many 3D venues. The 3D theater is more suitable for large-scale production of special effects like "Six Realms", and conversely, "I am not a medicine god" is not suitable.
"Six Realms" film studio.
The meeting room was filled with smoke, and representatives of several major investors, representatives of the publicity department, etc. were all sitting there.
"Minister Xu, do you have a clear solution for the current situation?" Chen Hang asked annoyedly.
During this period of time, "I'm Not the God of Medicine" has made great progress, but looking at "Six Realms", it is still proceeding step by step. It is nothing more than special screenings, public relations, and other ordinary publicity. This makes Chen Hang very dissatisfied.
But as the person in charge of the distribution department, Xu Jin also has trouble saying that this is not okay, that is not okay, well, in the final analysis, the movie is not as good as they expected and expected. This is the most important thing.
If "Six Realms" can have the reputation of "I am not a medicine god", why does he need to be so tired?
Issuing is not so easy to do. Didn’t you see that Xu Jin’s hairline was several centimeters higher?
"The current situation is that the word-of-mouth campaign for "I'm Not the God of Medicine" has been successful. In this regard, we can do very little. As for the "Six Realms", at least the theater line will not appear on the first day of screening. Great changes, but we have no advantage in the small theaters." Xu Jin said.
"So there is not much we can do now. I have a little thought here. Our primary goal now is to increase the film schedule for the first week of the show. The advantage of "I am not a medicine god" is that it has a good reputation and a high attendance rate. The theater line is leaning toward us, so we must make concessions and actively reduce the share!" Xu Jin's voice fell, and the conference room was quiet for a moment.
Cinemas are channels, and film and television companies are content providers. The dividing line between the two parties has always been controversial. In the early years, cinemas did not make money at all. Therefore, the share was very high. At the highest point, it could even exceed 60%. Later, the market developed, and film and television companies began to diverge with theaters. Because the cost of film production was getting higher and higher, the original split naturally made film and television producers unsatisfied, so they started rounds of negotiations and duels.
This is where the situation is now. Generally speaking, big directors like Chen Hang and Wang Yifan usually get the highest box office share for their movies under the established rules, because their movies can With a high probability of guaranteeing a top spot, there is capital to fight for higher profit sharing. In terms of theaters, at this time, it is usually not too difficult to accept.
Therefore, Xu Jin’s initiative to reduce the proportion of box office share is for big directors like Chen Hang, to be honest, it’s a bit cheeky, and it’s definitely not a good thing for them to spread it out. This kind of thing, It can be said that it affects the whole body, and may even trigger a chain effect.
Simply put, this is tantamount to a kind of betrayal. Of course, now the giants basically hold theater chains, so they are actually not that sensitive, but it is still a violation of the rules.