Vol 2 Chapter 229: : Sold out
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Almighty Technology Giant
- Zhaoling Siyu
- 1548 characters
- 2021-03-01 02:20:30
On the afternoon of the 16th.
"What? Out of stock?"
"I'm going !! It's my turn to line up for a long time and you say it's out of stock?"
"It was only sold yesterday, and it will be out of stock this afternoon? Shouldn't you also learn from Xiaomi's disgusting hunger marketing?"
At this time, the Shangdu phc flagship store made a big noise, and the rushing shoppers heard that the clerk said that it was out of stock. Many people were unacceptable at this moment, and some of them were waiting in line from the morning. A sentence is out of stock!
This is the second day of offline sales, and it is not over yet, as the flagship store is out of stock?
"I'm really sorry, but we didn't expect the offline sales buying boom to continue until the next day. Sorry, I'm really sorry ..." The store manager of the flagship store quickly came out to appease everyone who had been in line for a long time but had to return empty-handed. Consumers.
Not only the phc flagship stores in Shangdu, but the phc offline retail stores in major first- and second-tier cities are out of stock, and some offline stores have even been out of stock in the morning. & 1t; i> & 1t; / i>
The major offline stores have reported to the film directors in their area, hoping to get the goods as soon as possible.
In just two days after phc went on the market, offline flagship stores are out of stock and out of stock!
Many consumers hurriedly opened their mobile phones to enter Jingdong or Ali's official flagship store on the coastline. What they were frustrated with was that they were all out of stock.
There are no stocks in the city, no stock in the deep city, no stock in Kyoto ... there is no shortage of stocks in major online stores.
phc's stock out soon made a headline search in the afternoon, and various media reports and articles from the media appeared on the headline.
Many Chinese are inexplicably moved, because once such a scene belonged to Apple, and later the Huawei mate2o series was launched for sale, and now the coastline phc series in another field has also seen such a grand occasion. & 1t; i> & 1t; / i>
High-end domestic products are on the rise!
In the face of consumers questioning the coastline company's hungry marketing, the official also responded the first time. The official news of the official blog is about to hurt friends and friends, and there is a big wave of netizens eating melon in the message area.
The original text of the official website of Coastline is: Due to the large difference between the company's internal capacity expectations and market expectations, the shoreline companies cannot afford to play hungry marketing. Thanks to the support of consumers, we have begun to increase our efforts, the capacity is not enough to expand the capacity, the second batch of goods 6oo Ten thousand sets are already on the way.
Friends are indeed very angry. Everyone buys electric products. The shoreline phc is so expensive but it can still be sold out, but its own electric products have no market. Under the stimulation of the day-to-day consumption of shoreline companies, there is no more. People use the excuse of the market downturn to talk about things. If you can't make money, you can only say that your product is not competitive, not that the market has no spending power. & 1t; i> & 1t; / i>
Many voices have said before that there is a problem with the current purchasing power of the market, or that residents' income is affected by the rise in real estate prices, so they are afraid to consume, cannot consume, and have to downgrade consumption. The business of the mobile merchants that people are fighting for has nothing to do with the downgrade of consumption.
Perhaps phc's hot-selling stocks do not fully represent the current situation of consumers in the country, but at least it can represent the current situation of consumers in first- and second-tier cities across the country.
At least for now, the main consumer groups in domestic first- and second-tier cities are not troubled by income, and these consumers have become more mature and rational, and they have become more scientific and rational in their consumption choices.
Use a simple and easy-to-understand word to describe the current main consumer groups, that is: only buy the right, not afraid of expensive, afraid of your worthless, buy back is a waste. & 1t; i> & 1t; / i>
...
Coastline company headquarters.
He Hao, the operating officer, called the company's senior management and held an ad hoc meeting. Cheng Yangze, who opened up the offline market in Europe, also got up in the middle of the night, and connected to the senior conference room at the company's headquarters through a video conference. This meeting.
The news that phc was out of stock the next day has reached the ears of the company's senior management.
"The investigation and analysis of the marketing department has come out, and it is basically confirmed that it is the power of the Internet cafe owner that caused the phc to run out of stock in advance." The person in charge of the marketing department said.
"Internet cafe boss?" He Hao whispered.
"Yes, the president, the owner of the Internet cafes. These people are buying on a large scale, and they are still in short supply. I estimate that after the shipment of 60,000 units, they will be sold out by the Internet cafe owners within two days. They will buy more than 100 units at any time." The head of the ministry nodded, and then the information was called up on the floating panel on the conference table and flew to He Hao. & 1t; i> & 1t; / i>
The person in charge of the marketing department replied: "We have made a statistics. The domestic Internet cafes are still in operation. The official number is 70,000, but we think that the market should have 770,000, with an average of about 5o computers. 8ooo million Taiwan, this is a very large audience market, at the same time, the city's Internet cafe industry is moving towards industrialization and large-scale. "
"Through the analysis of the data and information we have collected, the Internet cafes in the future and even the current Internet cafes are no longer just traditional Internet sites. The online operating income has become a smaller and smaller proportion of the profit composition of an Internet cafe. And the profits contributed by video-on-demand, Internet cafe advertising, catering revenue, gaming revenue, and consignment sales are gradually increasing. "
"We believe that the future of Internet cafes will become a carrier of information dissemination, with powerful advertising and sales functions, and a value-added business and a powerful entertainment venue." & 1t; i> & 1t; / i>
Looking at the market data report, He Hao nodded silently, and after thinking for a moment, he immediately took the lead: "The establishment of an independent business department immediately, to provide a dedicated channel for purchase, after-sales channels, and technical advisory teams for Internet cafe owners across the country. Placed at major nodes across the country. "
He Hao, as the second-line leader of the coastline company, Ye Hua can tell the story of the phc ecosystem.
When the marketing person passed the news to his ears, he didn't think too much, and immediately realized the powerful promotion effect that the Internet cafe can play on the shoreline company's phc ecosystem.
This account is very good. If a phc holographic Internet cafe & Internet cafe has 1oo sets of phc equipment, this Internet cafe may bring thousands or even thousands of ordinary consumers to use phc. These consumers may Become a user of major content on phc. Although they stay on phc for a short time, as long as they use phc, they are equivalent to a phc user. He has created value for this ecosystem.
Then 700,000 to 800,000 Internet cafes in the country, not to mention all, if half of them are upgraded to holographic Internet cafes & Internet cafes, it means that the number of users of PHC will break through the billions of magnitudes in advance, bringing billions of magnitudes. Huge traffic scale.
That stimulates the entire ecological chain ~ EbookFREE.me ~ For all third-party service providers, the blue ocean of phc ecology will rise to the level of the ocean, especially third-party game developers, will be able to Creating a phc game with tens of millions of sales is definitely not a dream. This kind of stimulation is definitely as exciting as playing chicken blood.
This explains why the emergence of phc has impacted the mobile Internet industry. A large number of users reside on phc, so the time spent using smartphones will be relatively shortened, such as affecting mobile Internet traffic and related dependence on mobile Internet services. It is not difficult to understand that the market value of companies that improve their performance has plummeted.
With almost no hesitation, He Hao immediately decided to promote the promotion of holographic Internet cafes & Internet cafes to a chain in the core link of the construction of the PHC ecological chain, which can be said to be the height of a strategic business layout.
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